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  • Marketing through Instagram
    With more than 500 million users, Instagram is a social network that provides a marketing platform to reach potential customers from all over the world. In order to utilize Instagram for marketing, there is a need to increase your following on a steady and consistent basis. After all, the more people that come in contact with your […] The post Marketing through Instagram appeared first on Ad.In Ad...
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  • Designing an ad campaign
    Designers have to wear a lot of hats these days. You might create a website one day, a brochure the next, and an ad campaign for print or social media after that. Designing ad campaigns can be tricky if you haven’t done a lot of it. The canvas is often small and doesn’t give you […] The post Designing an ad campaign appeared first on Ad.In Advertising.
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  • Live video as a marketing tool
    Utilizing social media is key to a business’s marketing strategy, and live video is a new resource that is becoming a sensational trend in online marketing. Twitter has Periscope, Facebook has a live video component, and now Instagram does as well, giving businesses a huge opportunity to bring interesting live videos to their customers. Why […] The post Live video as a marketing tool appeared firs...
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  • Try duotone in design
    Duotone is a vibrant design trend that is regaining popularity, and there are many ways to incorporate it into your next design. Duotone is the use of two colors. The technique comes from the days of printing presses. Duotone prints are made in two shades of the same color or with black and one tint. […] The post Try duotone in design appeared first on Ad.In Advertising.
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  • Changing SEO trends for 2017
    Now is a good time to review some current SEO statistics and leverage them in planning for the future. Understanding how the data can shape your website into a discoverable site that engages and converts visitors is key to a sound SEO marketing strategy. To help in the process we have compiled a focused list […] The post Changing SEO trends for 2017 appeared first on Ad.In Advertising.
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  • Basics of Typography
      It’s not what you say, but how you say it. While that usually refers to tone of voice, today it is referring to typography.  Typography is essentially the way the text is arranged. Not only will your words say a lot with their literal message, but they can also convey something on their own […] The post Basics of Typography appeared first on Ad.In Advertising.
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  • Benefits of Going Green
    It’s no secret that going green can do wonders for a company’s image. Research has shown that people are willing to pay more for products that are proven to be environmentally friendly. Not only can the company do things to reduce its carbon footprint, like changing to CFL bulbs or recycling, but also going green […] The post Benefits of Going Green appeared first on Ad.In Advertising.
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  • How Hashtags Can Help You
    Hashtags are becoming more popular as an easy and free marketing tool. With many social media platforms adopting the use of hashtags, it’s something that is too valuable to pass up. Hashtags allow marketers to categorize posts, gather attention and harness the power of popular topics to drive viewer engagement. Hashtags not only boost engagement, […] The post How Hashtags Can Help You appeared fir...
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  • Introducing JaxCoHome
    Ad.In is so excited for the launch of the JaxCoHome website. With our office situated in the heart of downtown Ocean Springs, we get to enjoy some of the greatest things about Jackson County, which is also the point of JaxCoHome.  Our fearless leader Beverly Brown Dees is a native of Jackson County, so she […] The post Introducing JaxCoHome appeared first on Ad.In Advertising.
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  • Importance of a responsive website
    Research shows 84 percent of Americans use the internet. Those users are able to access the web through a number of devices such as a smart phone, a tablet, or some sort of desktop or laptop computer. Studies show 66 percent of Americans own at least two of these devices, and 36 percent own all […] The post Importance of a responsive website appeared first on Ad.In Advertising.
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  • Keep continuity across platforms
    A brand is an image that identifies a product and differentiates it from its competitors.  A brand is used to establish yourself and distinguish yourself from others. But what about when the identity isn’t uniform?  “YouTube is a great example with its powerful red and iconography that you associate with YouTube. Whether you are looking on your […] The post Keep continuity across platforms appeare...
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  • April 2017 Preferred Palette
    This month I want to present a great color palette as well as talk briefly about a design trend that I’m a fan of… Flat Design! Flat design is a style of design emphasizing minimum use of stylistic elements that give the illusion of three dimensions (such as the use of drop shadows, gradients or […] The post April 2017 Preferred Palette appeared first on Ad.In Advertising.
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  • I’ve got my Analytics. Now what?
    Compiled below is everything you need to know to get started with Google Analytics. This is a beginner’s guide, aimed at users who may or may not be familiar with Analytics, and doesn’t cover some of the more in-depth features. The post I’ve got my Analytics. Now what? appeared first on .
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  • Branding & Identity
    A well-defined and executed brand strategy affects all aspects of a business and is directly connected to consumer needs, emotions, and competitive environments. Our team creates unique identities that differentiate from the competition. We develop not just a logo, but also the message being delivered including tag lines, associated imagery and audio, and customer relations. The post Branding & Id...
  • Stop Your Website from Killing Sales
    This perfectly explains the need to keep your website design updated to increase your sales! The post Stop Your Website from Killing Sales appeared first on .
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  • Three Ways To Break Through the Holiday Media Clutter
    While September may seem too early to think about the winter holidays, those pumpkins will turn into sugarplums in a blink of the eye. Brands are starting to rev up their holiday advertising campaigns and consumers are prepared to put on the blinders as the hurricane of media messages is hurled at them. How can your brand overcome this media clutter? The post Three Ways To Break Through the Holida...
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  • Do Longer YouTube Ads Make A Stronger Impression?
    Many years and studies have established that less is more in television advertising. But YouTube advertising is a different vehicle and what works on TV may not be as effective or efficient on this digital channel. The post Do Longer YouTube Ads Make A Stronger Impression? appeared first on Ad.In Advertising.

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