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  • Meet the Hive: Cleve Kennelly
    The man with the plan has arrived. This month, Hivewyre welcomed our Chief Operating Officer, Cleve Kennelly, to the Hive. This native Arizonan must dream operations and strategy on a nightly basis. Either way, we are so happy to have him as a part of our team. A fun fact about Cleve is he is […]
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  • INFOGRAPHIC: Hivewyre Advertising Dictionary: Volume 3
    Two times wasn’t enough to get through all the advertising lingo! Since every industry has their own lingo that makes TOTAL SENSE to those in the industry, we wanted to simplify it for everyone! We want to make reaching competitors’ unconverted shoppers SIMPLE, so we will clue you in on more of our dictionary. Check […]
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  • When It Comes to Push or Pull: Holiday Advertising Methods
    As the holiday season creeps up, retail will place more of a weight on advertising, as companies try to draw the bulk of their revenue from holiday shoppers. A prime source for outreach both for active and passive shoppers is online advertising. The two most popular styles of online advertising, search and display, demonstrate a […]
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  • Meet the Hive: James Redfield
    We are so excited about all the growth and success of our company. We are growing so much that our Ad Operations team has expanded! We would like to welcome James Redfield to the Hive! Our new Campaign Manager hails from Seattle, Washington and started out his professional years in the United States Air Force. […] The post Meet the Hive: James Redfield appeared first on Hivewyre.
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  • Tips for eCommerce Advertising in Q4
    The perfect holiday gift is priceless. That is truer than ever before with the increasing popularity of eCommerce allowing shoppers the ability to search around the clock until they find exactly what they want to purchase. As a result, advertising for the holiday season isn’t just a December campaign anymore; stores are kicking off as […] The post Tips for eCommerce Advertising in Q4 appeared firs...
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  • PRESS RELEASE: Cleve Kennelly Appointed New Chief Operating Officer of Hivewyre
    Contact Information: Hivewyre Dana Richman Senior Marketing Specialist drichman@hivewyre.com   Cleve Kennelly Appointed New Chief Operating Officer of Hivewyre FOR IMMEDIATE RELEASE Scottsdale, AZ – Hivewyre has announced the appointment of Cleve Kennelly as their new Chief Operating Officer. He assumed responsibilities on September 5, 2017. “I am thrilled to join the Hivewyre team and to be a par...
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  • Meet the Hive: Jeff Cook
    Who leads the Hive at Hivewyre? Meet our President, Jeff Cook. Jeff has been with Hivewyre since November 2015, but took on the presidency in April 2017. Who is the man behind the throne? Jeff is originally from Santa Cruz, California, and claims his fun fact is that he’s never had a cavity EVER. He […] The post Meet the Hive: Jeff Cook appeared first on Hivewyre.
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  • CASE STUDY: Meal Delivery Segment
    Our client’s main focus was reach in-market shoppers and partner with a display prospecting company that would take them to the next level. They wanted to achieve an eCPA of $150. Read Meal Delivery Segment Case Study!   About Hivewyre: Hivewyre is a forward-thinking programmatic advertising company. Their private data cooperative allows advertisers to share […] The post CASE STUDY: Meal Delivery ...
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  • Company Performance Update: August
    Hivewyre is as strong as the desert is hot this summer. Our August goals are never easy to achieve, but we like to set high standards for our team. The team hit 105% of planned revenue, which is 147% of last year’s revenue in August. August also included the addition of 3.1 million unconverted shopper […] The post Company Performance Update: August appeared first on Hivewyre.
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  • Meet the Hive: Stafford McCarty
    The California coast has arrived with new Sales Development Representative, Stafford McCarty. Originally from Huntington Beach, CA, he thinks he’s known for being Account Executive, Tyler McClellan’s personal bodyguard. However, we all just know him for his love of lifting weights at the gym. Stafford has been a part of the Hive since July 2017! […] The post Meet the Hive: Stafford McCarty appeare...
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  • The Webrooming vs. Showrooming Comparison
    The rise of eCommerce has brought to life the realities of webrooming and showrooming. They draw different types of shoppers and complement each other. Both are beneficial for driving traffic and further encourage online advertising. Showrooming Showrooming is when a shopper visits a brick and mortar store to check out a product of interest, but […] The post The Webrooming vs. Showrooming Comparis...
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  • Meet the Hive: Nick Rickert
    You could say that most people have to look up when talking to Sales Development Representative, Nick Rickert. That would be because he is the tallest in the Hive, of course! This Chi-Town native has been with Hivewyre since July 2017! A fun fact most of the Hive didn’t know about Nick is he has […] The post Meet the Hive: Nick Rickert appeared first on Hivewyre.
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  • INFOGRAPHIC: Hivewyre Advertising Dictionary: Volume 2
    We are back at it again! Since every industry has their own lingo that makes TOTAL SENSE to those in the industry, we wanted to simplify it for everyone! We want to make reaching competitors’ unconverted shoppers SIMPLE, so we will clue you in on the lingo. Check Out Hivewyre Dictionary: Volume 2!   About […] The post INFOGRAPHIC: Hivewyre Advertising Dictionary: Volume 2 appeared first on Hivewyr...
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  • To Amazon Or Not To Amazon: That Is The Question
    When building up your eCommerce site, a very real option to consider is selling on Amazon. Amazon is an enormous player in the eCommerce world. Some can even compare it to a miracle cure, promising quick sales in a short period of time. Heck, if you don’t believe their prowess, research prime day which raked […] The post To Amazon Or Not To Amazon: That Is The Question appeared first on Hivewyre.
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  • Benefits of Pairing eCommerce Sites with Social Media
    With Millennials and Generation Z holding great amounts of purchasing power, it is important to market where they are. Not only are they online constantly, but they are also all over social media. In order to reach your potential shoppers, it is imperative to be where they are. Now, more than ever, it is necessary […] The post Benefits of Pairing eCommerce Sites with Social Media appeared first on...
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  • Meet the Hive: Amy Gauvin
    The east coast invasion has occurred. Welcome Massachusetts native and giant New England Patriots fan, Sales Development Representative, Amy Gauvin. Amy is fairly new to Hivewyre. She has been with us since July 2017. In the office, she is known for her interview with the company. Only Amy would ask for a 7:15 am interview […] The post Meet the Hive: Amy Gauvin appeared first on Hivewyre.
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  • CASE STUDY: Wedding/Invitations Segment
    Our client’s main focus was to drive traffic and get “sign ups,” or conversions, on the website all while keeping the CPA under $10 and increasing conversions over 4%. Read Wedding and Invitations Case Study! About Hivewyre: Hivewyre is a forward-thinking programmatic advertising company. Their private data cooperative allows advertisers to share first-party audience data […] The post CASE STUDY: ...
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  • The Rise of mCommerce
    eCommerce is booming. Buying a product doesn’t necessarily mean needing to jump into the car and drive to the store, fighting off parking for the perfect spot or dealing with the crowds in bustling shopping malls. It is also not necessarily bound to specific hours anymore. While the brick and mortar world may close at […] The post The Rise of mCommerce appeared first on Hivewyre.
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  • The 7 Deadly Sins of Building an eCommerce Shop
    Starting a new eCommerce site is incredibly exciting. Likely, you have a great product or service to offer and all the drive in the world to want it to succeed. It is becoming easier to get the store off the ground, but getting it to soar is another story. The web is filled with so […] The post The 7 Deadly Sins of Building an eCommerce Shop appeared first on Hivewyre.
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  • Meet the Hive: Derek Vorherr
    Those of you who have ever worked for a small company know that there is always the possibility to wear many hats. We, at the Hive, all know Derek Vorherr as that guy. He is the recruiter, operations manager and chief of odds and ends. This southern guy is a transplant from Snellville, GA and […] The post Meet the Hive: Derek Vorherr appeared first on Hivewyre.
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  • Company Performance Update: July
    Hivewyre opened up Q3 just as you’d expect in July, with fireworks. We always set giant goals because we want to see our teams reach for the stars. Our team hit 110% of planned revenue, which is 164% of last year’s revenue in July and 116% of last month’s planned revenue. You could say we […] The post Company Performance Update: July appeared first on Hivewyre.
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  • Meet the Hive: Shane Galaviz
    July has been busy at the Hive! We have four new Sales Development Representatives who have come aboard. We are excited to introduce one of the four, Shane Galaviz. This Phoenix native actually grew up on a ranch! Since he just joined the company this month, he isn’t known for anything in the office just […] The post Meet the Hive: Shane Galaviz appeared first on Hivewyre.
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New blog articles detected.

  • INFOGRAPHIC: Hivewyre Advertising Dictionary: Volume 1
    Every industry has their own lingo that makes TOTAL SENSE to those in the industry, but how about the rest of the world? We want to make reaching competitors’ unconverted shoppers SIMPLE, so we will clue you in on the lingo. Check Out Hivewyre Dictionary: Volume 1!   About Hivewyre: Hivewyre is a forward-thinking programmatic […] The post INFOGRAPHIC: Hivewyre Advertising Dictionary: Volume 1 appe...
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  • Top 7 Reasons to Run Towards the Hivewyre Co-Op
    We are very proud of what our team can accomplish with the power of second-party data and data advertising. We know we can make believers of anyone willing to give it a try. We are a one-of-a-kind company and our partnership is the same! We have compiled the top seven reasons to run towards the […] The post Top 7 Reasons to Run Towards the Hivewyre Co-Op appeared first on Hivewyre.
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  • Meet the Hive: Kip Parcell
    Dancing into the hearts of all Hivewyre employees is Account Executive, Kip Parcell. This born and raised Arizona guy has been with Hivewyre since July 2016. In the office, he is known for his sick dance moves and his love of all things Star Wars and Arizona Cardinals. One thing we didn’t know about this […] The post Meet the Hive: Kip Parcell appeared first on Hivewyre.
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  • Why Shoppers’ Intent Trumps All
    Think about this for a moment. You are a 13-17 year old female. Automatically, does that mean you shop for cosmetics and like Top 40 music? Demographics would bucket age group or gender with generalities, however that doesn’t necessarily mean it is true. A 13-17 year old female could choose to shop for sporting equipment […] The post Why Shoppers’ Intent Trumps All appeared first on Hivewyre.
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  • Learning a Lesson from Game of Thrones
    In the heat of the Arizona summer, all we can think about at Hivewyre is that winter has arrived with Game of Thrones Season 7. From King’s Landing to Winterfell, we can always learn a thing or two from our favorite Game of Thrones heroes and villains, even in the world of eCommerce and advertising. […] The post Learning a Lesson from Game of Thrones appeared first on Hivewyre.
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  • Joan Wissing: Hivewyre’s 4th Million-Dollar Rep!
    It is an exciting occasion when we can celebrate the successes of our employees. Billing a million dollars is definitely something to celebrate. Joan Wissing is our fourth millionaire biller at Hivewyre, following in the footsteps of Marshall Johnson, Justin Pressly and Jenna Jurewicz. We surprised her with a celebration, which, trust us, is not […] The post Joan Wissing: Hivewyre’s 4th Million-Do...

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