Lifecycle tracking is now available to all. But what is it, and what can it help marketers solve?
Join Adjust and Leanplum to get an in-depth analysis of how SmartNews, the information distribution mobile app with over 25 million users worldwide, optimizes its push notification strategy through metric analysis. Get a better understanding of why machine learning can't solve everything and why push priming may not necessarily be the right choice for your app.
Considering running retargeting campaigns? Hear what experts have to say on the topic, based on real-life examples. From the targeting capabilities when building your retargeting segments, to the key components of creating successful creatives, Adjust and Remerge will give you a complete overview of the best practices for app retargeting.
We’re pleased to announce that we’ve finished our Ad Spend API integrations with several partners, including AdColony, AppLift, and Remerge.
Our dynamic callback parameters have had their availability extended beyond installs.
We’ve updated Audience Builder to include all your historical data, and now you can also exclude events.
With the release of Google’s new Referrer API we’ve created extra timestamps in our callbacks.
We’ve made a small update to our placeholders in response to new parameters created by Apple.
As the number of apps we track increases, so does the length of our tracker tokens, from six figures to seven.
We’ve updated our dashboard with a small feature that could have a big impact on impression tracking for your campaigns.
Learn why Tally's attribution is powered by Adjust, here.
Take a look at our new partnership announcement with Tencent Social Ads. Tencent owns the largest user base in China, and as such, they are an extremely valuable platform to work with.
Paula Neves explains why Adjust was the best choice when it came to mobile attribution.
Jessica Taylor, Director of Marketing at Keepsafe tells the Spree audience all about branding.
Join the gang at Mobile Spree as we talk user acquisition. Experts in the field give their view on how marketers can grow with the highest efficiency possible.
Join Adjust's Michael Paxman and our illustrious panel as we talk the importance of cost data at Mobile Spree 2017
Find out why HomeAdvisor picked Adjust as their attribution provider of choice.
In this video, find out why Checkout 51 use Adjust for attribution, and what special features they make use of the most.
Today we’re please to announce that we’ve added a new tool to our Fraud Prevention Suite. Our latest filter is designed to fight click injections, a fraud scheme that has grown to a significant level and multiplied in viciousness over the past year.
With the new Adjust Signature, we’ve created a robust system designed to stop hackers. From now on, we’re making use of a more complex signature that you can set up in your dashboard to bring you the ultimately security from traffic spoofing.
We recently told you that you weren’t getting the full picture when it comes to LTV. Today, we’re happy to announce our new attribution source filter, which will finally provide you with your user’s native LTV.
With the release of SDK 4.12, Adjust will now offer attribution for third-party app stores. This is big news for the Chinese market, where third-party stores rule a competitive, contested market.
Serge Vartanov, Chief Marketing Officer at AutoGravity goes through the essentials aspects of the company's mobile strategy and how Adjust's data accuracy allows him and his team to validate the hypotheses and determine a more accurate ROI in regards to their marketing.strategy
Chris Akhavan, Chief Revenue Officer at Glu Mobile explains why Adjust was the obvious choice to become Glu's attribution partner.
Today we'd like to announce a new special partner: Naver, the number one search engine operating in Korea.
It’s beginning to look a lot like Christmas! Today we’re pleased to announce a few new surprises, all wrapped up together with the launch of our SDK 4.12 for iOS, Android and Windows.
