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Admail.net
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  • In our last post, we discussed the various types of Artificial Intelligence (AI) programs that can help businesses today. Now we'll continue the discussion with types of AI that can help out with your marketing, before leaving you with some final thoughts. AI and Marketing Marketing has been around for a long time and is an essential step that every business needs to take to get to that next lev...

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Admail.net
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Rise of AI

  • The future is coming faster than anyone could have possibly imagined. Computers are getting faster, programs are getting smarter, and the world is ripe for the creation of AI to do all day-to-day tasks. AI or Artificial Intelligence is everywhere, even today, and it is getting increasingly powerful, not powerful enough to wipe out humanity, but powerful enough to start making decisions for compani...

Admail.net
Admail.net
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  • In the modern era of email marketing, inboxes are spammed with countless and meaningless ads that nobody wants. You do not want to fall into the trap of being another unconnected and ambiguous corporation sending endless emails to consumers, but rather the shining star in a sea of meaningless ads. Your company image is everything and can make or break you, so ensuring that proper marketing techniq...

Admail.net
Admail.net
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  • You’re not writing emails just for fun, are you? As a business owner or marketer, you have to sell to stay in business, whether you like it or not. Follow these tips to convert more email readers into buyers: Don’t sell before the prospect is ready. First become a friend and trusted source of information, this will make them more relaxed when buying from you. Highlight the benefits. Don’t sel...

Admail.net
Admail.net
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  • How do you keep a reader's attention? How do you keep them reading? Follow these tips to captivate their attention: Write fast. Let your enthusiasm and personality shine! Keep it short. Long emails slaughter interest. Challenge yourself to cut your text by half. Ask questions. Imagine a conversation with your reader. You’d have some questions, wouldn’t you? Don’t follow a strict formula. Bluepri...

Admail.net
Admail.net
Blog Post
  • Email marketing can be nerve-racking. You pour your heart and soul into an email creative, the copywriting, the compelling imagery, and the perfect subject line, just to hit send and get ignored by thousands of subscribers. The reality is not every email you send will be a game winning home run. Luckily, with a sound testing methodology and a list of A/B testing ideas, you can learn how to engage...

Admail.net
Admail.net
Blog Post
  • In today’s marketing strategy you need to include email, social media, web, and SMS. More than ever before, you must have a plan. Permission marketing means doing your homework - Regardless of whether you are B2B or B2C it is imperative you collect more than just a phone number and the occasional email address. In this post, I want to focus on Retail and how Mobile is critical for In-Store Retai...

Admail.net
Admail.net
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  • Originally published by the MIT Sloan Management Review February 22, 2017 It’s necessary to review failures to determine where a process went wrong — but don’t overlook the lessons that success has to offer. “Is it the shoes?” That’s the question director Spike Lee ponders in a classic series of Nike Air Jordan commercials in the late 1980s and early 1990s in which Lee, playing the fictional Ma...

Admail.net
Admail.net
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  • Electronic Metadata and Third Party Storage In 2006, the U.S. Supreme Court's amendments to the Federal Rules of Civil Procedure created a category for electronic records that, for the first time, explicitly named emails as likely records to be archived and produced when relevant. This article is an opinion based on legal research into the labyrinth of Electronic Metadata and Third Party Storage...

Admail.net
Admail.net
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New blog articles detected.

  • 2017 Email Trends and Requirements

    What email client are you using? Many people will say they don't know. Some will say Google or Chrome. Others will say “on my computer”. None of these are exactly correct. An email client is a computer program used to access and manage a user's email. Email clients can be local programs (Outlook, Apple Mail or Thunderbird) or webmail which is a web application (Gmail, Yahoo or SquirrelMail). Ever...

  • Troubles With Tracking

    Click tracking with AccuTrak shows how many subscribers clicked links in your email, which is a great way to track engagement. All Admail accounts include this feature. You can turn click tracking off, but it is usually best to leave it on, so email links will match the sending location. This is something email hosts will check when determining if an email is spam. If the embedded links domain (w...

Admail.net
Admail.net
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