Colourlovers.com Coolors.co Dribbble.com GraphicRiver.net ThemeForest.net Yup, I already told you. But let's talk a bit more. There are few things more intimidating than a blank canvas. That is true whether your canvas is a screen, a page, a paper, or... a canvas. The tools above have been incredibly helpful to me in the past. They are all free to "use", though ...
Even better, how to know what word people use to find your competition's website. Alexa.com is a company owned by Amazon.com that offers remarkable data about your website and your competitors. To see the top performing keyword terms for a website go to Alexa.com/siteinfo and plug in the URL of the website you're researching. Towards the bottom of the page Alexa lists the keywords mo...
I discovered a new way hackers can mess with your online accounts, even if you have a super strong password. Do you have accounts with usernames and passwords on a gazillion accounts? Yup, this article is for you.
1. Register your business on Google here: https://business.google.com/ Google and Bing want to get the information about your business right. Make it as easy as possible for them by going to https://business.google.com/ and to https://www.bingplaces.com/ and register your business with as much information as possible. Here are some things to include: Business Name Category of B...
The question you care about most:
If you say you’re open on Sundays, be open on Sundays. Most businesses change with time. This means that you’re going to need to have some time and manpower dedicated to auditing your website at least once a quarter. And make sure your in store prices are the same or better than your online prices. If not, prepare for the Barnes & Noble Effect.
Two central questions you need to ask about your website
Your marketing agency's job is to deliver leads to your sales team. That's what marketing is. Marketing is doing what it takes to deliver leads. This is different from sales. The job of a sales person is to close deals. The job of a marketer is to start them.
Don't pretend to be somewhere you're not. Pretending to be somewhere you're not is creepy and necessarily erodes trust and can cost you business (see know, like, trust). If you're not familiar with personalization in marketing here's a brief primer:
People do business with those they know, like and trust. What are you doing to be more known, likeable, and trusted?
If you take nothing else away from this article: think about how your client thinks about your services. Seriously. If I asked you to describe what you do, and then I asked your clients to describe what you do, would they say the same thing?