Alison Page Marketing
Alison Page Marketing
Blog Article

New blog articles detected.

  • Maximising Your Content
    When you have a great idea and a blog post you’re pleased with, repurposing the content will help you reach as many would-be customers as possible. Marketing yourself online can be a time-consuming business. Coming up with different subjects for your blog content takes time and brain power– so you should make the most of […] The post Maximising Your Content appeared first on Alison Page Marketing.
Alison Page Marketing
Alison Page Marketing
Blog Article

New blog articles detected.

  • Why content marketing is important for your business
    “Content marketing is the marketing and business process for creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience – with the objective of driving profitable customer action.” What is content marketing? Content marketing involves the sharing of content, predominantly online nowadays, from mixed mediums, such […] The...
Alison Page Marketing
Alison Page Marketing
Blog Article

New blog articles detected.

  • The Rise of Influencer Marketing
    What do you know about Influencer Marketing and is it really worth you spending time and energy on? In a recent study (The State of Influencer Marketing 2017) 94% of respondents said that using influencer marketing made for an effective campaign strategy. But is it possible to get an accurate ROI (return on investment) on […] The post The Rise of Influencer Marketing appeared first on Alison Page ...
Alison Page Marketing
Alison Page Marketing
Blog Article

New blog articles detected.

  • How to get your employees sharing your good news
    Learn to share – our simple guide to employee advocacy – 24/7 reliance on technology with instant answers and instant buying power has empowered your customers and, buyer empowerment therefore, has created a new age of competitive advantage. Your staff can help you tap into this. Last month, we looked at the benefits of employee advocacy – getting […] The post How to get your employees sharing you...
Alison Page Marketing
Alison Page Marketing
Blog Article

New blog articles detected.

  • Employee Advocacy
    Employee advocacy and social media sharing starts at home. There’s no need to blow your own trumpet when your employees can do it for you! There are so many ways to promote your brand or business nowadays – but one that you may not have thought about is right on your doorstep. Employee advocacy is when […] The post Employee Advocacy appeared first on Alison Page Marketing.
Alison Page Marketing
Alison Page Marketing
Blog Article

New blog articles detected.

  • The new General Data Protection Regulation and what it means
    First up, what is the General Data Protection Regulation (otherwise known as GDPR)? It’s new legislation from the EU that is designed to help protect EU citizens and their personal data. Now you may already be thinking – ah, well we won’t be in the EU soon, so it won’t affect me – but think […] The post The new General Data Protection Regulation and what it means appeared first on Alison Page Mark...
Alison Page Marketing
Alison Page Marketing
Blog Article

New blog articles detected.

  • Developing Your Marketing Budget
    Right now, many companies are involved in their business planning for 2017. What capacity have you allowed for your marketing activities next year? What is it for? The marketing budget is usually an estimate of projected costs to market your products or services and may also include salaries for marketing personnel and the cost of […] The post Developing Your Marketing Budget appeared first on Ali...
  • When a Marketing Consultant can help your company grow
    Marketing – whether digital or traditional – is something every company needs to consider at some time. And the start of the year is a great time to resolve to make a start on that strategy to grow more awareness of your organisation and what it does. If you’ve ever considered employing the services of […] The post When a Marketing Consultant can help your company grow appeared first on Alison Pag...
  • Shop Local Advertising Opportunity
    I have been made aware of a special ‘shop local’ feature to run in the Living Magazine Tring and Berkhamsted issues in the Spring – being distributed from 6 March – and, if you are a local business, this is something you might be interested in. Living Magazine is still the number 1 local magazine […] The post Shop Local Advertising Opportunity appeared first on Alison Page Marketing.
  • Why Google Business Pages Are So Important For Local Businesses
    For businesses with physical locations or localised services who rely on attracting and retaining new local customers, it’s vital to utilise the power of a strong online presence. It may seem like the most important aspects of an online strategy is the setting up of the website, social media profiles and possibly an Adwords campaign, […] The post Why Google Business Pages Are So Important For Loca...
  • The Integrated Communications Plan
    An integrated communications plan is more than just utilising a common strapline across your adverts, using a single colour palette or force-fitting messages from one medium to another.  Real integration means communicating a consistent brand identity from one message to another and medium to medium and, more importantly, delivering consistently on that identity. As the number and different […] Th...
Alison Page Marketing
Alison Page Marketing
Blog Article

New blog articles detected.

  • Case Study for Software Client
    Download and read our case study documenting a recent project. Throughout 2015 and the early part of 2016, Alison Page Marketing (APM) worked as part of a consortium on behalf of a window and door software company called 360 Innovations, based in Canada, for services to be delivered in the UK. The project encompassed market research, production and […] The post Case Study for Software Client appea...

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