anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • Business Objectives Drive Marketing
    A characteristic that defines most anthonyBarnum engagements is that they tend to be closely aligned with senior management vision, constructed with a ‘big picture’ view in mind of the client’s overall strategy and assessed by metrics that flow directly from core business objectives. Some mid-market companies first ready a new product, and as launch date [...] The post Business Objectives Drive Ma...
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • So-Called ‘Healthy’ Conflict Leads to Innovation
    August 17, 2017 By Ave Rio To reach our full potential, we need a little more conflict in our lives, provided it comes with productive dialogue. “I don’t believe as a society we have truly learned how to have difficult conversations,” said Doug Upchurch, chief learning architect at Insights. “And it’s in part because of [...] The post So-Called ‘Healthy’ Conflict Leads to Innovation appeared first...
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • Individual Thought Leadership in Social Media: Skyrocketing Complexity
    Business leaders know the value of a network, and so does marketing. While social media has been hyped as a sophisticated artery for disseminating owned thought leader content on behalf of top executives and experts at companies, most complex sector companies are barely tapping its vast potential. Why are social media marketing initiatives for B2B [...] The post Individual Thought Leadership in So...
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • 5 Tips to Help You Make the Most of Your PR Internship
    I remember first driving up to the anthonyBarnum offices in early June, nervous, but excited to see all that the firm had in store for me. I had just graduated from Indiana University a few weeks prior, and starting this internship was my first step into the working world post college. Being able to spend [...] The post 5 Tips to Help You Make the Most of Your PR Internship appeared first on antho...
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • Austin company behind glow-in-the-dark fish in pet stores sells IP for $50 million
    Aug 23, 2017 By Will Anderson The Austin company that brought a new kind of fluorescent fish to consumers has been bought by a multi-faceted consumer goods company for $50 million in cash, plus some performance-based incentives. On May 12 Yorktown Technologies LP sold the GloFish brand and intellectual property to Spectrum Brands Holdings Inc., although details are just now [...] The post Austin c...
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • Want success in PR? These 3 things will get you there.
    Picture this: You’ve walked into a business meeting, but there was no door at the entryway. There were only three chairs, instead of the five needed to seat everyone at the conference table. What’s the point of having a meeting, if it isn’t going to be executed in a way that supports the conversation? Public [...] The post Want success in PR? These 3 things will get you there. appeared first on an...
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • The Importance of Chief Learning Officers
    By Andy Lothian To develop and implement a learning strategy that solves enterprise problems, deliver results and enables business breakthroughs, organizations don't have to look far from home to lean on the expertise of their CLOs and training teams. These days, more and more organizations are seeing the improved business results of elevating human capital [...] The post The Importance of Chief L...
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • Marketers Make Mistakes
    Marketing executives know they are accountable to a high bar of performance. They also know that they’ve got to be creative, as well as metrics-driven, to breakthrough. What if there is no ROI on an investment? What if the audience was wrong and the offering was slightly off? Paid ads. Purchased databases. Perfunctory social media. [...] The post Marketers Make Mistakes appeared first on anthonyBa...
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • Workplace Marijuana Rules Confronted in Discrimination Cases
    By: Erin Mulvaney July 25, 2017 Marijuana use in the workplace has become increasingly hazy as more states legalize the drug and employers grapple with how to adjust their policies to the complex jumble of new laws and court decisions. Two recent court cases veered from rulings that historically favored employers in states where medical [...] The post Workplace Marijuana Rules Confronted in Discri...
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • The Case for an Unbranded Public Relations Campaign
    Features that generally come to mind when businesses think of a PR campaign are branding, product recognition and media experts. However, a focus on true public awareness is increasingly of value to a greater number of innovators with unbranded earned media and social media. Yes, that means informational campaigns where the public learns, without a [...] The post The Case for an Unbranded Public R...
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • Leading with Thought Leadership PR: Learn how to build, message and market leadership
    A thought leader is a person or organization with an expertise and vision that makes an impact on business, industry or society – sometimes all three. A thought leader brand drives the conversation, priorities and points of focus on topics critical to their audiences. This leadership can extend, not only within a sector, but to [...] The post Leading with Thought Leadership PR: Learn how to build,...
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • Earned Media is Vision, not just Lead Gen
    Corporate leaders often do not see public relations as part of the full, calculable technology-driven marketing cacophony. Because public relations was created in traditional media, some assume it is a less effective, less measurable or a less impactful vehicle. The reality is that public relations – as in true earned media content – should be [...] The post Earned Media is Vision, not just Lead G...
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • How to Leverage the Core of Your Corporation
    By Andy Lothian The only truly reliable source of stability is a strong inner core and the willingness to change and adapt everything except that core. —Jim Collins In “Built to Last: Successful Habits of Visionary Companies,” best-selling author and business consultant Jim Collins draws upon a six-year research project at the Stanford University Graduate [...] The post How to Leverage the Core of...
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • Daseke makes third acquisition in just two months
    By Evan Hoopfer June 5, 2017 Addison-based Daseke, Inc. (NASDAQ: DSKE) announced another acquisition Wednesday as the open-deck trucking company continues its aggressive growth strategy. Its newest acquisition, The Steelman Companies, operates in the Midwest and recorded $46 million in 2016 revenue. Daseke recently acquired two other trucking companies, The Schilli Companies and Big Freight [...] ...
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • Texas Steel Bill Raises Questions For Construction
    By Brian Gaudet and Traci Donatto June 19, 2017 Texas Senate Bill 1289 is one of a number of policies nationwide whose purpose is to strengthen domestic sourcing of iron and steel products in an effort to bolster the United States steel industry, which has long faced increased competition in a globalized economy. The most familiar [...] The post Texas Steel Bill Raises Questions For Construction a...
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • What Reporters Want from PR: Relationship Building
    Recently, we wrote that one essential component of good public relations is having strong content about product and services available. Equally important, is cultivating strong relationships with reporters and editors. How corporate messages are personally delivered to media organizations, and the strength of the relationships a brand builds with journalists, is critical. Smart brand marketers [.....
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • 3 Reasons Investing in Professional Development Drives Bottom Line Growth
    If developing your employees isn't at the top of your list of priorities, here's why that needs to change. By Jeff Haden Business is all about numbers, but numbers are always generated by people -- great people. That's why professional development is such an important factor in the growth of any business -- yet with [...] The post 3 Reasons Investing in Professional Development Drives Bottom Line ...
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • anthonyBarnum Sponsors Marcum’s MicroCap Conference in New York City
    anthonyBarnum is excited to be sponsoring the 2017 Marcum MicroCap Conference in New York City June 15 – 16. Why this event? anthonyBarnum has extensive experience and a unique methodology for high-growth companies in the mid-market. We specialize in collaborating with the executive and marketing leaders of these companies to transform their public relations, social [...] The post anthonyBarnum Sp...
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • How to avoid visa problems this summer
    By Christopher Elliott If you travel abroad this summer, look out for visa trouble. No, not the credit card variety. I'm talking about visas, as in travel permits. Visas are a hassle. They're expensive, complicated and arguably unnecessary. Worse, they can be a formidable roadblock — at times, an insurmountable obstacle — for summer travelers. Consider the [...] The post How to avoid visa problems...
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • Experts are Needed
    Business continues to move forward as administrations change, policies shift, regulations transform and breakthroughs in science, research and engineering steadily reshape industries. News that is informative and helps business make decisions requires more than a headline — it takes experts. Being positioned as an expert and offering these insights is not only a strong way [...] The post Experts a...
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • H-1B Reform Could Make Tech Jobs More Competitive for American Workers
    Exploited by outsourcing companies, the H-1B could change from being awarded on a lottery to a skills-based system By Emel Akan Indian software developer and entrepreneur Nischal Shetty at his office in Mumbai, India, in this file photo. India’s massive technology outsourcing industry employs millions of people. (PUNIT PARANJPE/AFP/Getty Images) Uncertainty is rippling [...] The post H-1B Reform...
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • How to Convince Your Boss to Let You Work from Home
    By Rebecca Knight   More and more people are working remotely, and many say it improves their productivity and satisfaction — while also saving them time and money. If you’re commuting to an office every day but would like to work elsewhere on a weekly basis, how can you convince your boss to let you do [...] The post How to Convince Your Boss to Let You Work from Home appeared first on anthonyBar...
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • What Reporters Want from PR: Strong Content
    Public relations is of inestimable use to reporters and editors, when done well. Smartly developed content and focused public relations initiatives add value, connect reporters […] The post What Reporters Want from PR: Strong Content appeared first on anthonyBarnum.
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • Tech tries to bridge the gap from handwriting to digital
    By Michael Andor Brodeur May 5, 2017 It seems all my life there’s been hand-wringing about handwriting. There was, of course, my own literal version, […] The post Tech tries to bridge the gap from handwriting to digital appeared first on anthonyBarnum.
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • Three PR Strategies You Might Not Have Considered
    All of marketing, of course, is designed to impact key facets of business. PR, however, can be especially powerful when well-executed – given the greater […] The post Three PR Strategies You Might Not Have Considered appeared first on anthonyBarnum.
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • Strasburger & Price Opens Office in Beaumont
    By Brenda Sapino Jeffreys May 2, 2017 Strasburger & Price has opened an office in Beaumont with two lateral partners who do admiralty and maritime […] The post Strasburger & Price Opens Office in Beaumont appeared first on anthonyBarnum.
anthonyBarnum Public Relations
anthonyBarnum Public Relations
Blog Post

New blog articles detected.

  • 3 Ways to Live Your Leadership Legacy
    By Doug Upchurch April 24, 2017 We’ve all heard the adage touting the importance for leaders to “walk your talk.” Although the term can be […] The post 3 Ways to Live Your Leadership Legacy appeared first on anthonyBarnum.

Out-Market Your Competitors?

Get complete competitive insights on over 2.2 million companies to drive your marketing strategy.

Create Free Account Log in

By signing up, you agree to the Terms of Service and Privacy Policy.

Out-Market Your Competitors

Get complete competitive insights on over 2.2 million companies to drive your marketing strategy.

Create Free Account

Already a user?  Log in

By signing up, you agree to the Terms of Service and Privacy Policy.