Arter Mobilize Inc
Arter Mobilize Inc
Blog Post
  • Personalized push notifications have been found to be more appealing than generic notifications that get sent to all users. In our MobilizeWorx Notification Model, we outline a number of factors to consider for users to find your push notifications meaningful. The user’s “context” – where the user is located, the proximity to points of interest, ... Continue Reading ▸

Arter Mobilize Inc
Arter Mobilize Inc
Blog Post
  • While research proves push notifications have a dramatic effect on an app’s ability to engage users, sending too many or irrelevant notifications can undermine your user retention, and lead users to uninstall your App. Appropriate targeting of notifications is key. A recent study found that the most desired type of push notifications are personalized ones. ... Continue Reading ▸

Arter Mobilize Inc
Arter Mobilize Inc
Blog Post
  • Android’s market share trend varies depending on the figures being considered (some say it’s up, while others suggest iOS has taken some market share back from Android). In any case, there’s no denying the dominance of these two platforms for mobile devices: 99.6 percent of new smartphones run Android or iOS. To maximize your audience ... Continue Reading ▸

Arter Mobilize Inc
Arter Mobilize Inc
Blog Post
  • If you want to boost user engagement with your Android mobile app using push notifications, you’re going to need to initialize support for notification receiving in your app. Research has found that when users opt in to push messages, they average 3x more app launches than those who opted out. Good news: for Android apps, ... Continue Reading ▸

Arter Mobilize Inc
Arter Mobilize Inc
Blog Post
  • Previously, we showed you how to start unlocking benefits of iOS push notifications with our 4-step how-to guide. Now, we will continue with Android push notifications using Firebase Cloud Messaging. Push notifications can have huge benefits for mobile app user engagement. An average of 62% of users will re-open the app the following month when a push ... Continue Reading ▸

Arter Mobilize Inc
Arter Mobilize Inc
Blog Post
  • Much research on push notification behaviour focuses on the potential for boosting user engagement. Increased engagement hinges on integration with back end company systems to initiate notification sending and provide notification message content. That integration can be hard: a recent Gartner report commented that integration is often the largest part of the effort of delivering ... Continue Read...

Arter Mobilize Inc
Arter Mobilize Inc
Blog Post

New blog articles detected.

  • Step-by-Step Guide to Setup iOS Push Notifications with Amazon SNS

    Recent research shows that while there are differences in user behaviour in response to notifications between iOS and Android platforms, user engagement can be dramatically increased on both platforms with the effective use of notifications. Your push notification solution needs to be cross platform. Amazon Simple Notification Service (Amazon SNS) is a fast, flexible notification ... Continue Read...

  • Detect When iOS AVPlayer Finishes Buffering Using Swift

    This is based on the article “Detect when audio playback begins with AVPlayer in iOS” we published back in 2014. Plenty has changed in the iOS SDK since then, but the general technique here still applies. We’ve updated the code to use Swift 3, and added a sample Xcode project you can download. In the Call of ... Continue Reading ▸

Arter Mobilize Inc
Arter Mobilize Inc
Blog Post

New blog articles detected.

  • 10 Must-Have Measures For Push Notifications

    Research proves push notifications have a dramatic effect on an app’s ability to engage users. Ensuring the success of an ongoing notification strategy requires insight into the reliability and usefulness of your push notification solution. Push notification solutions can vary in technical implementation, but the process typically involves these steps: Some event within a company system ... Contin...

  • Initialize Your iOS Apps for Push Notifications in 5-Steps

    If you want to boost user engagement with your iOS Apps through- push notifications, you’re going to need to initialize support for notification receiving in your App. Research found that users who opted in to push messages averaged 3x more app launches than those who opted out. To give users the ability to opt-in to ... Continue Reading ▸

Arter Mobilize Inc
Arter Mobilize Inc
Blog Post

New blog articles detected.

  • NOW AVAILABLE! Our Exclusive MobilizeWorx Notification Model!

    If your app users find the notifications you’re sending distracting or irrelevant, you may be doing more harm than good. Surveys show that over half of the respondents found push messages to be “an annoying distraction.” And 32% of respondents said they would stop using the app altogether if they received just 6 to 10 messages in ... Continue Reading ▸

  • What’s New in iOS 10.3 for App Developers

    Last week Apple released the first beta for iOS 10.3 to developers. While the “Find My AirPods” mode may be the most talked about feature, the update includes a number of new features for custom mobile app developers. SiriKit has been updated with new APIs, and iOS 10.3 updates the device file system to use Apple ... Continue Reading ▸

  • Setup APNs for Your iOS App in 4 Easy Steps

    Notifications matter! Notifications done right can significantly boost app usage. Notifications done wrong can have the opposite effect, driving app usage down and causing your your app to be deleted outright. Doing notifications right isn’t easy, but we can help! Research has shown that push notifications boost app engagement by 88%, but before that can be ... Continue Reading ▸

  • Announcing Arter Kirkwood & Associates

    We are pleased to announce that in 2017, Arter Mobilize Inc will be operating as Arter Kirkwood & Associates in recognition of Evan Kirkwood’s contribution to the success of Arter Mobilize. Evan exudes qualities that are at the foundation of our business including superior customer service and professionalism, strong leadership and teamwork, exceptional technical competence ... Continue Reading ▸

Arter Mobilize Inc
Arter Mobilize Inc
Blog Post

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