Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: We are incredibly proud to announce the launch of Money Donut, a new website for small business owners providing clear, authoritative and up-to-the-minute guidance on all aspects of finance, accounting, tax, insurance and pensions. Together…
  • Old: We are incredibly proud to announce the launch of Money Donut, a new website for small business owners providing clear, authoritative and up-to-the-minute guidance on all aspects of finance, accounting, tax, insurance and pensions. Together, the Donuts are already the UK's single most visited online destination for business advice, with half a million unique users every month. Number one for business advice Money Donut joins the highly successful Donut family of websites - aimed at supporting small business owners, entrepreneurs and sole traders. The Donuts cover all aspects of running a business, including starting up, marketing, technology and law. In addition, Sectors Donut has guidance on how to start up 200 different types of business. It means that Donut is now the largest online business advice resource - and it's completely free. Money, money, money Finance, tax, accounts, insurance, pensions. It goes without saying that this is the stuff that really matters to business ow
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: Website content and SEO go hand-in-hand. You need great online content to attract visitors to your website via search; but you can’t create the right content unless you know what people are searching for. So…
  • Old: Website content and SEO go hand-in-hand. You need great online content to attract visitors to your website via search; but you can’t create the right content unless you know what people are searching for. So how can you find inspiration for new content; and how do you know if your ideas will fly? The good news is that there are loads of ways to find out which topics are likely to appeal to your target audience. You just need to do a bit of research. Start with your own website Even a cursory glance at Google Analytics will tell you what's popular and what's not on your own website. Look at page views (which indicates interest in the topic) and also time spent on each page (which tells you how engaging the content is). Watch out for exits and bounces that could suggest your content just isn’t up to scratch. Don’t be afraid to revisit key topics. If a subject is popular with your audience, you should make the most of that interest to attract more website traffic. Try and find new wa
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: Website content and SEO go hand-in-hand. You need great online content to attract visitors to your website via search; but you can’t create the right content unless you know what people are searching for. So…
  • Old: Website content and SEO go hand-in-hand. You need great online content to attract visitors to your website via search; but you can’t create the right content unless you know what people are searching for. So how can you find inspiration for new content; and how do you know if your ideas will fly? The good news is that there are loads of ways to find out which topics are likely to appeal to your target audience. You just need to do a bit of research. Start with your own website Even a cursory glance at Google Analytics will tell you what's popular and what's not on your own website. Look at page views (which indicates interest in the topic) and also time spent on each page (which tells you how engaging the content is). Watch out for exits and bounces that could suggest your content just isn’t up to scratch. Don’t be afraid to revisit key topics. If a subject is popular with your audience, you should make the most of that interest to attract more website traffic. Try and find new wa
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: We are incredibly proud to announce the launch of Money Donut, a new website for small business owners providing clear, authoritative and up-to-the-minute guidance on all aspects of finance, accounting, tax, insurance and pensions. Together…
  • Old: We are incredibly proud to announce the launch of Money Donut, a new website for small business owners providing clear, authoritative and up-to-the-minute guidance on all aspects of finance, accounting, tax, insurance and pensions. Together, the Donuts are already the UK's single most visited online destination for business advice, with half a million unique users every month. Number one for business advice Money Donut joins the highly successful Donut family of websites - aimed at supporting small business owners, entrepreneurs and sole traders. The Donuts cover all aspects of running a business, including starting up, marketing, technology and law. In addition, Sectors Donut has guidance on how to start up 200 different types of business. It means that Donut is now the largest online business advice resource - and it's completely free. Money, money, money Finance, tax, accounts, insurance, pensions. It goes without saying that this is the stuff that really matters to business ow
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: We are incredibly proud to announce the launch of Money Donut, a new website for small business owners providing clear, authoritative and up-to-the-minute guidance on all aspects of finance, accounting, tax, insurance and pensions. Together…
  • Old: We are incredibly proud to announce the launch of Money Donut, a new website for small business owners providing clear, authoritative and up-to-the-minute guidance on all aspects of finance, accounting, tax, insurance and pensions. Together, the Donuts are already the UK's single most visited online destination for business advice, with half a million unique users every month. Number one for business advice Money Donut joins the highly successful Donut family of websites - aimed at supporting small business owners, entrepreneurs and sole traders. The Donuts cover all aspects of running a business, including starting up, marketing, technology and law. In addition, Sectors Donut has guidance on how to start up 200 different types of business. It means that Donut is now the largest online business advice resource - and it's completely free. Money, money, money Finance, tax, accounts, insurance, pensions. It goes without saying that this is the stuff that really matters to business ow
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: Website content and SEO go hand-in-hand. You need great online content to attract visitors to your website via search; but you can’t create the right content unless you know what people are searching for. So…
  • Old: Website content and SEO go hand-in-hand. You need great online content to attract visitors to your website via search; but you can’t create the right content unless you know what people are searching for. So how can you find inspiration for new content; and how do you know if your ideas will fly? The good news is that there are loads of ways to find out which topics are likely to appeal to your target audience. You just need to do a bit of research. Start with your own website Even a cursory glance at Google Analytics will tell you what's popular and what's not on your own website. Look at page views (which indicates interest in the topic) and also time spent on each page (which tells you how engaging the content is). Watch out for exits and bounces that could suggest your content just isn’t up to scratch. Don’t be afraid to revisit key topics. If a subject is popular with your audience, you should make the most of that interest to attract more website traffic. Try and find new wa
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: We are incredibly proud to announce the launch of Money Donut, a new website for small business owners providing clear, authoritative and up-to-the-minute guidance on all aspects of finance, accounting, tax, insurance and pensions. Together…
  • Old: We are incredibly proud to announce the launch of Money Donut, a new website for small business owners providing clear, authoritative and up-to-the-minute guidance on all aspects of finance, accounting, tax, insurance and pensions. Together, the Donuts are already the UK's single most visited online destination for business advice, with half a million unique users every month. Number one for business advice Money Donut joins the highly successful Donut family of websites - aimed at supporting small business owners, entrepreneurs and sole traders. The Donuts cover all aspects of running a business, including starting up, marketing, technology and law. In addition, Sectors Donut has guidance on how to start up 200 different types of business. It means that Donut is now the largest online business advice resource - and it's completely free. Money, money, money Finance, tax, accounts, insurance, pensions. It goes without saying that this is the stuff that really matters to business ow
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: Website content and SEO go hand-in-hand. You need great online content to attract visitors to your website via search; but you can’t create the right content unless you know what people are searching for. So…
  • Old: Website content and SEO go hand-in-hand. You need great online content to attract visitors to your website via search; but you can’t create the right content unless you know what people are searching for. So how can you find inspiration for new content; and how do you know if your ideas will fly? The good news is that there are loads of ways to find out which topics are likely to appeal to your target audience. You just need to do a bit of research. Start with your own website Even a cursory glance at Google Analytics will tell you what's popular and what's not on your own website. Look at page views (which indicates interest in the topic) and also time spent on each page (which tells you how engaging the content is). Watch out for exits and bounces that could suggest your content just isn’t up to scratch. Don’t be afraid to revisit key topics. If a subject is popular with your audience, you should make the most of that interest to attract more website traffic. Try and find new wa
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: Website content and SEO go hand-in-hand. You need great online content to attract visitors to your website via search; but you can’t create the right content unless you know what people are searching for. So…
  • Old: Website content and SEO go hand-in-hand. You need great online content to attract visitors to your website via search; but you can’t create the right content unless you know what people are searching for. So how can you find inspiration for new content; and how do you know if your ideas will fly? The good news is that there are loads of ways to find out which topics are likely to appeal to your target audience. You just need to do a bit of research. Start with your own website Even a cursory glance at Google Analytics will tell you what's popular and what's not on your own website. Look at page views (which indicates interest in the topic) and also time spent on each page (which tells you how engaging the content is). Watch out for exits and bounces that could suggest your content just isn’t up to scratch. Don’t be afraid to revisit key topics. If a subject is popular with your audience, you should make the most of that interest to attract more website traffic. Try and find new wa
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: We are incredibly proud to announce the launch of Money Donut, a new website for small business owners providing clear, authoritative and up-to-the-minute guidance on all aspects of finance, accounting, tax, insurance and pensions. Together…
  • Old: We are incredibly proud to announce the launch of Money Donut, a new website for small business owners providing clear, authoritative and up-to-the-minute guidance on all aspects of finance, accounting, tax, insurance and pensions. Together, the Donuts are already the UK's single most visited online destination for business advice, with half a million unique users every month. Number one for business advice Money Donut joins the highly successful Donut family of websites - aimed at supporting small business owners, entrepreneurs and sole traders. The Donuts cover all aspects of running a business, including starting up, marketing, technology and law. In addition, Sectors Donut has guidance on how to start up 200 different types of business. It means that Donut is now the largest online business advice resource - and it's completely free. Money, money, money Finance, tax, accounts, insurance, pensions. It goes without saying that this is the stuff that really matters to business ow
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: We are incredibly proud to announce the launch of Money Donut, a new website for small business owners providing clear, authoritative and up-to-the-minute guidance on all aspects of finance, accounting, tax, insurance and pensions. Together…
  • Old: We are incredibly proud to announce the launch of Money Donut, a new website for small business owners providing clear, authoritative and up-to-the-minute guidance on all aspects of finance, accounting, tax, insurance and pensions. Together, the Donuts are already the UK's single most visited online destination for business advice, with half a million unique users every month. Number one for business advice Money Donut joins the highly successful Donut family of websites - aimed at supporting small business owners, entrepreneurs and sole traders. The Donuts cover all aspects of running a business, including starting up, marketing, technology and law. In addition, Sectors Donut has guidance on how to start up 200 different types of business. It means that Donut is now the largest online business advice resource - and it's completely free. Money, money, money Finance, tax, accounts, insurance, pensions. It goes without saying that this is the stuff that really matters to business ow
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: Website content and SEO go hand-in-hand. You need great online content to attract visitors to your website via search; but you can’t create the right content unless you know what people are searching for. So…
  • Old: Website content and SEO go hand-in-hand. You need great online content to attract visitors to your website via search; but you can’t create the right content unless you know what people are searching for. So how can you find inspiration for new content; and how do you know if your ideas will fly? The good news is that there are loads of ways to find out which topics are likely to appeal to your target audience. You just need to do a bit of research. Start with your own website Even a cursory glance at Google Analytics will tell you what's popular and what's not on your own website. Look at page views (which indicates interest in the topic) and also time spent on each page (which tells you how engaging the content is). Watch out for exits and bounces that could suggest your content just isn’t up to scratch. Don’t be afraid to revisit key topics. If a subject is popular with your audience, you should make the most of that interest to attract more website traffic. Try and find new wa
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: The Donuts' new survey of small businesses polled 664 owners and directors about their current levels of business confidence, their views on Brexit and their spending plans for 2017. The results certainly make for interesting…
  • Old: The Donuts' new survey of small businesses polled 664 owners and directors about their current levels of business confidence, their views on Brexit and their spending plans for 2017. The results certainly make for interesting reading. Despite concerns about rising costs and economic uncertainty, many SMEs are positive about the year ahead and have plans to recruit new staff as well as investing more in sales and marketing, IT, training and equipment. The following infographic has the headline statistics. You can find out more about the findings on Start Up Donut. Click to enlarge
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: A diet of Donuts guarantees growth for SMEs....in a healthy way. Eighteen months after the Government abandoned its support for small businesses with the closure of the Business Growth Service, Donut, the UK's most visited…
  • Old: A diet of Donuts guarantees growth for SMEs....in a healthy way. Eighteen months after the Government abandoned its support for small businesses with the closure of the Business Growth Service, Donut, the UK's most visited business advice website, is launching 'Money Donut', providing guidance to SMEs on finance, accounting, tax, insurance and pensions.
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: We are incredibly proud to announce the launch of Money Donut, a new website for small business owners providing clear, authoritative and up-to-the-minute guidance on all aspects of finance, accounting, tax, insurance and pensions. Together…
  • Old: We are incredibly proud to announce the launch of Money Donut, a new website for small business owners providing clear, authoritative and up-to-the-minute guidance on all aspects of finance, accounting, tax, insurance and pensions. Together, the Donuts are already the UK's single most visited online destination for business advice, with half a million unique users every month. Number one for business advice Money Donut joins the highly successful Donut family of websites - aimed at supporting small business owners, entrepreneurs and sole traders. The Donuts cover all aspects of running a business, including starting up, marketing, technology and law. In addition, Sectors Donut has guidance on how to start up 200 different types of business. It means that Donut is now the largest online business advice resource - and it's completely free. Money, money, money Finance, tax, accounts, insurance, pensions. It goes without saying that this is the stuff that really matters to business ow
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: Website content and SEO go hand-in-hand. You need great online content to attract visitors to your website via search; but you can’t create the right content unless you know what people are searching for. So…
  • Old: Website content and SEO go hand-in-hand. You need great online content to attract visitors to your website via search; but you can’t create the right content unless you know what people are searching for. So how can you find inspiration for new content; and how do you know if your ideas will fly? The good news is that there are loads of ways to find out which topics are likely to appeal to your target audience. You just need to do a bit of research. Start with your own website Even a cursory glance at Google Analytics will tell you what's popular and what's not on your own website. Look at page views (which indicates interest in the topic) and also time spent on each page (which tells you how engaging the content is). Watch out for exits and bounces that could suggest your content just isn’t up to scratch. Don’t be afraid to revisit key topics. If a subject is popular with your audience, you should make the most of that interest to attract more website traffic. Try and find new wa
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: It's not just diet and exercise regimes that tend to get started in January. More people set up businesses in January than any other month of the year. Data from 123-Reg shows that British entrepreneurs…
  • Old: It's not just diet and exercise regimes that tend to get started in January. More people set up businesses in January than any other month of the year. Data from 123-Reg shows that British entrepreneurs are up to 10% more likely to start a business in January than any other month. If you're hankering to run your own business, the beginning of the calendar year is as good a time as any to make a start. You may have a fully-fledged plan or you may have an idea of the kind of business you’d like to create but you need more information to take the next step. If you know you want to be your own boss but you aren’t sure about the kind of business you want to start up, you’re not alone; there are many would-be entrepreneurs that are looking for the right opportunity in a growing sector. What's your business? Of course every business is different. For some, it's a completely new start; for others it's a side business or a way to make some money from a hobby. Whatever you want to do, it's
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: A new survey of UK sole traders and small businesses has found that most business owners are determined, forward-looking and positive - even though they have significant concerns about rising costs and economic uncertainty.  The…
  • Old: A new survey of UK sole traders and small businesses has found that most business owners are determined, forward-looking and positive - even though they have significant concerns about rising costs and economic uncertainty.
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: I am sure I don’t have to persuade you that content should be an important part of your marketing strategy. But knowing something and doing something about it can be two different things. If the…
  • Old: I am sure I don’t have to persuade you that content should be an important part of your marketing strategy. But knowing something and doing something about it can be two different things. If the phrase
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: A diet of Donuts guarantees growth for SMEs....in a healthy way. Eighteen months after the Government abandoned its support for small businesses with the closure of the Business Growth Service, Donut, the UK's most visited business advice website, is launching 'Money Donut', providing guidance to SMEs on finance, accounting, tax, insurance and pensions.
  • Old: A diet of Donuts guarantees growth for SMEs....in a healthy way. Eighteen months after the Government abandoned its support for small businesses with the closure of the Business Growth Service, Donut, the UK's most visited business advice website, is launching 'Money Donut', providing guidance to SMEs on finance, accounting, tax, insurance and pensions. "Google loves us," says Rory MccGwire Constantly told that we can't have our cake and eat it, Rory MccGwire, founder of the Donut family, disagrees. "This is all free to businesses. Money Donut joins the highly successful Donut family of websites, all aimed at supporting small business owners, entrepreneurs and sole traders. The other sites cover all aspects of running a business including starting up, marketing, technology and law. In addition, Sectors Donut has guidance on how to start up 200 different types of business. Donut is now the largest business advice resource in the UK." The launch of Money Donut coincides with a seri
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: I am sure I don’t have to persuade you that content should be an important part of your marketing strategy. But knowing something and doing something about it can be two different things. If the phrase
  • Old: I am sure I don’t have to persuade you that content should be an important part of your marketing strategy. But knowing something and doing something about it can be two different things. If the phrase "content marketing" triggers feelings of guilt or even fear, you are certainly not alone. Maybe your blog could do with some love; or your online resources are not completely up to date; perhaps you haven't created those case studies you were planning; or you need to update your About us page. In short, content is a job that's never "done" so it's always going to be on your to do list. But don’t let that stop you in your tracks. Sometimes it helps to remember why you are doing something – especially something like content that often pays dividends over time and in ways that you can't always measure. So if your commitment to content is flagging, remember this: Specialist content proves that you are an expert in your field. Sharing your knowledge reassures clients that you are the be
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: I am sure I don’t have to persuade you that content should be an important part of your marketing strategy. But knowing something and doing something about it can be two different things. If the phrase
  • Old: I am sure I don’t have to persuade you that content should be an important part of your marketing strategy. But knowing something and doing something about it can be two different things. If the phrase "content marketing" triggers feelings of guilt or even fear, you are certainly not alone. Maybe your blog could do with some love; or your online resources are not completely up to date; perhaps you haven't created those case studies you were planning; or you need to update your About us page. In short, content is a job that's never "done" so it's always going to be on your to do list. But don’t let that stop you in your tracks. Sometimes it helps to remember why you are doing something – especially something like content that often pays dividends over time and in ways that you can't always measure. So if your commitment to content is flagging, remember this: Specialist content proves that you are an expert in your field. Sharing your knowledge reassures clients that you are the be
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: A diet of Donuts guarantees growth for SMEs....in a healthy way. Eighteen months after the Government abandoned its support for small businesses with the closure of the Business Growth Service, Donut, the UK's most visited business advice website, is launching 'Money Donut', providing guidance to SMEs on finance, accounting, tax, insurance and pensions.
  • Old: A diet of Donuts guarantees growth for SMEs....in a healthy way. Eighteen months after the Government abandoned its support for small businesses with the closure of the Business Growth Service, Donut, the UK's most visited business advice website, is launching 'Money Donut', providing guidance to SMEs on finance, accounting, tax, insurance and pensions. "Google loves us," says Rory MccGwire Constantly told that we can't have our cake and eat it, Rory MccGwire, founder of the Donut family, disagrees. "This is all free to businesses. Money Donut joins the highly successful Donut family of websites, all aimed at supporting small business owners, entrepreneurs and sole traders. The other sites cover all aspects of running a business including starting up, marketing, technology and law. In addition, Sectors Donut has guidance on how to start up 200 different types of business. Donut is now the largest business advice resource in the UK." The launch of Money Donut coincides with a seri
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: A diet of Donuts guarantees growth for SMEs....in a healthy way. Eighteen months after the Government abandoned its support for small businesses with the closure of the Business Growth Service, Donut, the UK's most visited business advice website, is launching 'Money Donut', providing guidance to SMEs on finance, accounting, tax, insurance and pensions.
  • Old: A diet of Donuts guarantees growth for SMEs....in a healthy way. Eighteen months after the Government abandoned its support for small businesses with the closure of the Business Growth Service, Donut, the UK's most visited business advice website, is launching 'Money Donut', providing guidance to SMEs on finance, accounting, tax, insurance and pensions. "Google loves us," says Rory MccGwire Constantly told that we can't have our cake and eat it, Rory MccGwire, founder of the Donut family, disagrees. "This is all free to businesses. Money Donut joins the highly successful Donut family of websites, all aimed at supporting small business owners, entrepreneurs and sole traders. The other sites cover all aspects of running a business including starting up, marketing, technology and law. In addition, Sectors Donut has guidance on how to start up 200 different types of business. Donut is now the largest business advice resource in the UK." The launch of Money Donut coincides with a seri
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: I am sure I don’t have to persuade you that content should be an important part of your marketing strategy. But knowing something and doing something about it can be two different things. If the phrase
  • Old: I am sure I don’t have to persuade you that content should be an important part of your marketing strategy. But knowing something and doing something about it can be two different things. If the phrase "content marketing" triggers feelings of guilt or even fear, you are certainly not alone. Maybe your blog could do with some love; or your online resources are not completely up to date; perhaps you haven't created those case studies you were planning; or you need to update your About us page. In short, content is a job that's never "done" so it's always going to be on your to do list. But don’t let that stop you in your tracks. Sometimes it helps to remember why you are doing something – especially something like content that often pays dividends over time and in ways that you can't always measure. So if your commitment to content is flagging, remember this: Specialist content proves that you are an expert in your field. Sharing your knowledge reassures clients that you are the be
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: A diet of Donuts guarantees growth for SMEs....in a healthy way. Eighteen months after the Government abandoned its support for small businesses with the closure of the Business Growth Service, Donut, the UK's most visited business advice website, is launching 'Money Donut', providing guidance to SMEs on finance, accounting, tax, insurance and pensions.
  • Old: A diet of Donuts guarantees growth for SMEs....in a healthy way. Eighteen months after the Government abandoned its support for small businesses with the closure of the Business Growth Service, Donut, the UK's most visited business advice website, is launching 'Money Donut', providing guidance to SMEs on finance, accounting, tax, insurance and pensions. "Google loves us," says Rory MccGwire Constantly told that we can't have our cake and eat it, Rory MccGwire, founder of the Donut family, disagrees. "This is all free to businesses. Money Donut joins the highly successful Donut family of websites, all aimed at supporting small business owners, entrepreneurs and sole traders. The other sites cover all aspects of running a business including starting up, marketing, technology and law. In addition, Sectors Donut has guidance on how to start up 200 different types of business. Donut is now the largest business advice resource in the UK." The launch of Money Donut coincides with a seri
Atom Content Marketing
Atom Content Marketing
Page Metadata Update
  • New: I am sure I don’t have to persuade you that content should be an important part of your marketing strategy. But knowing something and doing something about it can be two different things. If the phrase
  • Old: I am sure I don’t have to persuade you that content should be an important part of your marketing strategy. But knowing something and doing something about it can be two different things. If the phrase "content marketing" triggers feelings of guilt or even fear, you are certainly not alone. Maybe your blog could do with some love; or your online resources are not completely up to date; perhaps you haven't created those case studies you were planning; or you need to update your About us page. In short, content is a job that's never "done" so it's always going to be on your to do list. But don’t let that stop you in your tracks. Sometimes it helps to remember why you are doing something – especially something like content that often pays dividends over time and in ways that you can't always measure. So if your commitment to content is flagging, remember this: Specialist content proves that you are an expert in your field. Sharing your knowledge reassures clients that you are the be

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