Fake news is becoming an unpalatable fact of life and this is a challenging environment for businesses. Effective presentation of corporate facts and messages is therefore arguably more important now than ever before!
It's International Day of Happiness and it's the start of spring! Time to turn that frown upside down and embrace the feeling of hope and optimism that this, the season of birth and regeneration, stands for.
You may not agree with his policies. Few, however, can disagree that Trump is a shrewd operator – he listened, was seen to be listening and he knew his audience. What can we learn from Trump’s tactics that can be transferred to the business space?
In business, things can get seriously skewed if you sit in a comfort zone surrounded by a soft padding of data. This is because measurement can frequently overlook a plethora of human factors.
We look at how Donald Trump would fare if his campaign activities and rhetoric had to face the rigours of Google’s strict algorithms.
The very public but well natured spat between the co-writer of Sherlock and Ralph Jones writing in The Guardian is an excellent example of how to turn the negative into a positive. There is a lesson for us all here in how we might respond to public criticism of our business.
As B2B website development, marketing and social media specialists, BBI Brandboost look at how to treat businesses like people, and thereby win their trust and gain mutual respect.
A short way from our High Wycombe offices lies the Alfred Davis Memorial Ground in Marlow. The club has a thriving youth section that introduces young people to the beautiful game from an early age.
We’re all familiar with interstitial broadcast advertising, where a commercial break comes between programmes. We sometimes may enjoy one or two of the ads or we might just leave the TV during the break to make a cup of tea.