Beyond the Arc, Inc.
Beyond the Arc, Inc.
Blog Post
  • Social media can make or break your customer relationships. It’s not just a marketing channel; it’s a critical touchpoint on the customer journey. Those digital interactions fuel brand impressions and buying decisions, and influence how people talk about your brand to others. In other worlds, don’t miss an opportunity to earn loyalty. Because the voice Read More The post Posting your way to custom...

Beyond the Arc, Inc.
Beyond the Arc, Inc.
Blog Post
  • As a CX consultant, I spend my workdays helping companies understand, improve, and even reinvent their customer experiences. As a result, I’ve become a much more discerning customer in my off time. I really pay attention to how I’m treated, what the communications feel like, and whether I feel good, bad, or indifferent after trying Read More The post Consistency: The secret ingredient for creating...

Beyond the Arc, Inc.
Beyond the Arc, Inc.
Blog Post
  • If you’ve ever been to a hospital emergency room, you know the endless wait time and dismissive service can make your experience even more painful. Some healthcare providers are stepping up with workflow improvements such as streamlining admissions and scheduling, and updating protocols so nurses can play an expanded role in patient care. Yet it’s Read More The post How IoT can take some of the pa...

Beyond the Arc, Inc.
Beyond the Arc, Inc.
Blog Post
  • How can we make better business decisions? Imagine you work at a large bank. Your goal is to strategically choose the CX problems to solve first – where can your investments of time and money have the biggest impact? One way to rank issues is by expected profit alone. But that discounts the customer experience. Read More The post Prioritizing projects with customer journey analytics appeared first...

Beyond the Arc, Inc.
Beyond the Arc, Inc.
Blog Post
  • We’ve seen a massive growth of customer communities in recent years and they show no signs of disappearing. Thanks to the rise of social media and mobile devices, sharing information with peers and interacting with companies has never been easier. Empowered customers are now shaping business strategies, expecting consistent customer experiences with every product or Read More The post Solving Busi...

Beyond the Arc, Inc.
Beyond the Arc, Inc.
Blog Post
  • Learning is an ongoing process for people and machines. That means that a repeatable process, for people and data, needs to be in place for an enterprise to benefit from machine learning. People listen to news or check websites daily to keep up with the world around them. What do machines do to stay up Read More The post Machines just want to keep learning appeared first on Blog @beyondthearc.com.

Beyond the Arc, Inc.
Beyond the Arc, Inc.
Blog Post
  • Delivering exceptional customer experience isn’t about having the best products or services. It’s about making sure your customers have the experience they like to feel, while getting what they need. Too often, marketing and customer service are more about statistics — Net Promoter Scores, number of “likes”, and survey points — and less about actual Read More The post Humanity 101: 5 Essentials fo...

Beyond the Arc, Inc.
Beyond the Arc, Inc.
Blog Post
  • The customer journey is made up of experiences and related emotions. Mapping it helps us ask important questions such as: What steps lead to positive emotions? To greater lifetime value? What experiences lead someone to shop at a competitor?   Think about the customer journey map The map, along with customer feedback, might answer the Read More The post Why link the customer journey with analytics...

Beyond the Arc, Inc.
Beyond the Arc, Inc.
Blog Post
  • You know the old adage that recognizing there’s a problem is the first step? Many companies are realizing their customer experience needs to improve, or they risk losing business. To stay competitive, they get fired up with good intentions, but too often make some common mistakes that get in the way of meaningful results. Here Read More The post Top 3 customer experience mistakes and how to avoid ...

Beyond the Arc, Inc.
Beyond the Arc, Inc.
Blog Post
  • Everyone’s talking about customer experience, yet a surprising number of companies are a long way from operating like a well-oiled customer-centric machine. Even if your business has good intentions, some common themes may be rippling through your organization that are holding you back. Five signs you don’t have a customer-centric culture, and how to get Read More The post 5 signs you don’t have a...

Beyond the Arc, Inc.
Beyond the Arc, Inc.
Blog Post
  • Co-author: Gavin James With today’s competitive markets, businesses increasingly need highly tailored approaches to win and retain customers. This introduces a host of challenges:  How do you offer the right message, to the right person, at the right time? Or determine which services will best suit specific customers? Or plan in advance which offers deliver the Read More The post 3 Key strategies ...

Beyond the Arc, Inc.
Beyond the Arc, Inc.
Blog Post
  • We think that a customer community is a great way to help make your organization more customer-centric. Creating a shared vision and strategy aligns your team around a single focus: the customer. Which in turn helps build strong internal relationships, communications and operations. By elevating the voice of the customer, the inner workings of your Read More The post Gaining Insights through a Cus...

Beyond the Arc, Inc.
Beyond the Arc, Inc.
Blog Post
  • Last week in Silicon Valley there was a gathering of the fintech tribes. Startups, bankers, VCs, and other active players in the fintech ecosystem converged to get a glimpse of the latest technology destined to transform financial services. Here’s our take on some of the key highlights.     And check out our Day 1 Read More The post Fintech 2017: Trends We Spotted At Finovate appeared first on Blo...

Beyond the Arc, Inc.
Beyond the Arc, Inc.
Blog Post
  • More of our live blog from Finovate in San Jose: Capsilon @CapsilonCorp www.capsilon.com   The mortgage process is still very paper-intensive, yes, real paper. Even when there are digital docs, the workflow is cumbersome and time-intensive. Capsilon is helping to make the mortgage application process more efficient. The loan processor and underwriter have a dynamic Read More The post Trends in Fin...

Beyond the Arc, Inc.
Beyond the Arc, Inc.
Blog Post
  •   Interested in what is emerging as the top trends from Finovate in San Jose? Check out the key highlights from over 30 fintech demos.     We are blogging live from Finovate in San Jose. See our real-time commentary on over 60 fintech companies.       The post Fintech Trends from Finovate in San Jose appeared first on Blog @beyondthearc.com.

Beyond the Arc, Inc.
Beyond the Arc, Inc.
Blog Post
  • Silicon Valley icon Marc Andreessen famously commented that software is eating the world. If that’s the case, I can safely argue that fintech is eating financial services. And insurance. And Wealth management. And more. We’ll be live blogging for the next 2 days from the 2017 Finovate show in San Jose. About 60 fintech companies will Read More The post Finovate 2017: Will Fintech Eat the World? ap...

Beyond the Arc, Inc.
Beyond the Arc, Inc.
Blog Post
  • Customer relationship management (CRM) is vital in running a successful business. A proper CRM system starts by helping you to assemble a full view of your interactions with each individual customer. But CRM has evolved and is now so much more. It helps organizations gain insight into the behavior of their customers, and modify policies Read More The post Improving Customer Relationship Management...

Beyond the Arc, Inc.
Beyond the Arc, Inc.
Blog Post
  • With access to more data than ever, we now have the tools to harness it to optimize strategy. From acquiring new customer relationships, to tailored messaging, to increased customer retention [case study] predictive insights help businesses make data-driven decisions. What is predictive analytics? What if you could use data like a secret superpower to help you Read More The post The Power of Predi...

Beyond the Arc, Inc.
Beyond the Arc, Inc.
Blog Post

New blog articles detected.

  • How to leverage social media for PR

    Co-author: Josh Tiongson Social media has changed the way we consume news. Studies show that a majority of U.S. adults receive their news via social media (Pew Research), and a 2016 internet trends report by analyst Mary Meeker found that adults spend roughly 2.8 hours of their day on mobile internet, versus 2.4 hours on Read More The post How to leverage social media for PR appeared first on Blog...

  • Fintech entrepreneurs tackle financial inclusion in Africa

    Small and medium-sized businesses (SMB) have been engines of growth in countries around the world. Last month, there was news from Lagos, Nigeria, that a new online financial services platform – Lidya – will be offering loans and banking services to small businesses across Africa. This is a major step forward for global financial inclusion. Read More The post Fintech entrepreneurs tackle financial...

  • Top Social Media Tips

    Effective use of social media has become an essential tool for businesses to deepen their customer relationships and grow brand loyalty. Below are our top tops for increasing audience engagement on Facebook, Twitter and Instagram. Facebook Tip 1: Start a conversation Pull in followers with questions and call-to-actions to initiate conversation and generate more likes, Read More The post Top Social...

  • 5 Essential social media metrics to measure your brand’s impact

    Social Media has put customers in the driver’s seat when it comes to navigating your brand experience. This shift in influence from you as a marketer, to the customer, makes it increasingly important to create a thoughtful social media marketing strategy in alignment with company objectives and audience needs. In fact, lacking a well-crafted presence Read More The post 5 Essential social media met...

  • Top fintech trends to watch

    I’m visiting at the FinTech Stage, a new experiment at BAI’s fall conference. This morning’s session includes a great panel on the future of fintech. Moderated by JP Nicols, chair of Next Money in the United States, this is a great line-up. Pascal Bouvier (Santander), Ron Shevlin (Cornerstone Advisors), Rumi Morales (Chicago Merc Exchange), and Read More The post Top fintech trends to watch appear...

Beyond the Arc, Inc.
Beyond the Arc, Inc.
Blog Post
  • It’s time for a new season of innovation in financial technology (fintech), as Finovate innovators provide a glimpse at the future of banking, payments, and wealth management. This year’s attendance numbers are expected to top last year’s record breaking 1,600 senior executives, influential press, analysts, entrepreneurs and other attendees. With so much excitement, it may Read More The post Finte...

Beyond the Arc, Inc.
Beyond the Arc, Inc.
Blog Post

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