Boomtrain
Boomtrain
Blog Post

New blog articles detected.

  • Forrester Report: Create A Pragmatic Personalization Program With The POST Methodology
    68% of businesses have made Personalization a priority; but, most businesses do not have a clear roadmap to achieve Personalization across channels. To scale personalization beyond a single touchpoint,eBusiness and channel strategy pros must pull a cross-functional team together to plan and execute a personalization program, not just treat it as a series of projects. In this […] The post Forreste...
Boomtrain
Boomtrain
Blog Post

New blog articles detected.

  • Forrester Report: Predictions 2017 – AI Will Drive the Insights Revolution
    This insightful report from Forrester sheds light on how Customer Insights (CI) team is increasing becoming strategically relevant for most organizations today. The report makes predictions on how Artificial Intelligence (AI) and big data technology, customer context, and the strategic prioritization of insights will make 2017 the year of the insights revolution. The report offer the following […...
Boomtrain
Boomtrain
Blog Post

New blog articles detected.

  • Emails Reaching Recipients’ Spam Folder? Here’s How To Avoid It
    Note: This guest post has been authored by Reuben Yonatan. Reuben is the founder and CEO of GetVoIP and GetCRM, trusted VoIP and CRM comparison guides that help companies understand and choose a business communication solution for their specific needs. One of the most maddening frustrations for email marketers is to spend time crafting detailed content that can […] The post Emails Reaching Recipi...
Boomtrain
Boomtrain
Blog Post

New blog articles detected.

  • The Art of Up-selling and Cross-selling to Your Customers Using Marketing Automation
    The concepts of upselling and cross selling have been around for a long time. From traditional businesses like hotels & restuarants to new age enterprises like eCommerce; almost everyone uses them to increase their bottom line. However, most sales personnel are usually apprehensive of upselling. They get nervous while pitching extra services or add-ons to […] The post The Art of Up-selling and Cr...
Boomtrain
Boomtrain
Blog Post

New blog articles detected.

  • How to Use Data Backed Marketing Automation to Earn Customer Loyalty
    There was a time when most businesses just focused on customer acquisition in their marketing efforts. Brand loyalty was just a byproduct of the scheme of things. Today’s businesses however have to deal with a lot more competition and customers who are always ready to switch to a better brand; a brand that gives them […] The post How to Use Data Backed Marketing Automation to Earn Customer Loyalt...
Boomtrain
Boomtrain
Blog Post

New blog articles detected.

  • [eBook] Marketing Automation on Steroids – The Power of Artificial Intelligence
    An AI-powered Marketing Automation platform has the ability to understand the interests and behavior of your users individually. With this knowledge, the platform can send them relevant communication through the most appropriate channel and at the perfect time. Essentially, The AI engine powers the marketing automation platform with smart decision-making, providing the who, what, when, […] The po...
Boomtrain
Boomtrain
Blog Post

New blog articles detected.

  • [eBook Out Now] Marketing Automation on Steroids – The Power of AI
    An AI-powered Marketing Automation platform has the ability to understand the interests and behavior of your users individually. With this knowledge, the platform can send them relevant communication through the most appropriate channel and at the perfect time. Essentially, The AI engine powers the marketing automation platform with smart decision-making, providing the who, what, when, […] The po...
Boomtrain
Boomtrain
Blog Post

New blog articles detected.

  • Case Study – How Nykaa Practices Advanced eCommerce Email Marketing
    The following case study puts the spotlight on Nykaa’s sophisticated email marketing strategy. Nykaa carries out highly-targeted email campaigns by creating deep segments from its user data. Read on to know how Nykaa does it. About Nykaa Nykaa is an eCommerce enterprise that specializes in beauty and cosmetics products. It’s a premier online destination for […] The post Case Study – How Nykaa Pra...
Boomtrain
Boomtrain
Blog Post

New blog articles detected.

  • Using Video in Email Marketing – Best Practices and Examples
    Many people say that video is the future of content marketing. Well, I beg to differ. It is not the future, but it is already here and now! Whether it’s Facebook, Twitter, Instagram or Snapchat, video has already conquered most of the content that you see on social media. And predictably enough, other channels of […] The post Using Video in Email Marketing – Best Practices and Examples appeared f...
Boomtrain
Boomtrain
Blog Post

New blog articles detected.

  • [Case Study] Cars24 Achieves Powerful Omnichannel Marketing Using Boomtrain
    Boomtrain helps CARS24 reach its users via email, SMS, automated IVR calls, Facebook ads, and more, from a single platform. After reading this case study, you will be able to learn the following: How to practice seamless omnichannel marketing How to use different channels for triggered and bulk messages How to use a marketing automation […] The post [Case Study] Cars24 Achieves Powerful Omnichann...
Boomtrain
Boomtrain
Blog Post

New blog articles detected.

  • 9 Convincing Reasons Your Website Needs a Live Chat Messenger
    Improving user experience and customer satisfaction is one of the prime focus areas for businesses these days. Companies today want to serve their customers and prospects in a highly personal manner. To that end, companies are using modern techniques such as personalization, and exploring newer communication channels. A Live chat or Messenger for websites is […] The post 9 Convincing Reasons Your...
Boomtrain
Boomtrain
Blog Post

New blog articles detected.

  • Omnichannel Personalization for eCommerce – A Modern Approach
    How do eCommerce enterprises earn loyalty from their users? Simply by offering them an engaging and delightful experience. And, notably, one of the most popular means to delight eCommerce users is personalization. However, for eCommerce enterprises, personalization has been largely limited to their websites. Moreover, website personalization itself is mostly segment-based and not implemented at [...
Boomtrain
Boomtrain
Blog Post

New blog articles detected.

  • 4 Key Traits of Successful Marketing Automation Campaigns
    Marketing automation has become a part and parcel of the functioning of most digital focused businesses today. From reducing staffing costs to improving the efficiency of the sales and marketing processes, it has a plethora of benefits. Unsurprisingly, brands from across different verticals have been hopping onto the automation bandwagon over the last few years. […] The post 4 Key Traits of Succe...
Boomtrain
Boomtrain
Blog Post

New blog articles detected.

  • Case Study – Cars24 Achieves Powerful Omnichannel Marketing Using Boomtrain
    Introduction The following case study illustrates how CARS24 uses Boomtrain’s omnichannel marketing platform to offer a seamless experience to their customers and prospects. Boomtrain helps CARS24 reach its users via email, SMS, automated IVR calls, Facebook ads, and more, from a single platform. About CARS24 CARS24 is revolutionizing the way used cars are sold in […] The post Case Study – Cars24...
Boomtrain
Boomtrain
Blog Post

New blog articles detected.

  • User List Segmentation and its Impact on Email Marketing Metrics
    Imagine that you go to a continental restaurant that serves a variety of food. The restaurant is quite popular and is frequented by hundreds of people every evening. You decide to give it a try. You go to the place and pick the best table to gorge on some delicious food. How would you feel […] The post User List Segmentation and its Impact on Email Marketing Metrics appeared first on Boomtrain.
Boomtrain
Boomtrain
Blog Post

New blog articles detected.

  • The Art of Customer Onboarding using Email Nurturing
    Get more customers to buy your product. Bring in more users for your app. That’s the primary goal that most brands work towards when they start off. Some of them succeed in reeling in tons of customers while others achieve a modest success or fail miserably. But is that where it all ends? The brand […] The post The Art of Customer Onboarding using Email Nurturing appeared first on Boomtrain.
Boomtrain
Boomtrain
Blog Post

New blog articles detected.

  • Advanced Omnichannel Personalization for Media Brands
    The growth of Media and Publishing websites directly depends on the size of their audience. The more the number of people browsing a Media website, the higher is the number of loyal readers and ad revenue. Media websites constantly aim to grow their audience through increased pageviews. To do that, they undertake marketing campaigns across […] The post Advanced Omnichannel Personalization for Med...
Boomtrain
Boomtrain
Blog Post

New blog articles detected.

  • [eBook] Omnichannel Personalization for eCommerce – A Modern Approach
    This post illustrates how a modern eCommerce enterprise can facilitate omnichannel personalization at a 1:1 scale for users across multiple channels. It highlights ways in which an eCommerce brand can create engaging communication over website, email, mobile, online advertisements, and so on. The post [eBook] Omnichannel Personalization for eCommerce – A Modern Approach appeared first on Boomtrai...
Boomtrain
Boomtrain
Blog Post

New blog articles detected.

  • Email Marketing Best Practices – 10 Brands That Did It Right
    The next time you attend a marketing seminar or any event that attracts marketers, pick people at random and ask them a simple question: “If you had to choose only one form of efficient marketing channel for your brand, what would it be?” I bet you, most people would pick email marketing. Well it makes […] The post Email Marketing Best Practices – 10 Brands That Did It Right appeared first on Boo...

Out-Market Your Competitors?

Get complete competitive insights on over 2.2 million companies to drive your marketing strategy.

Create Free Account Log in

By signing up, you agree to the Terms of Service and Privacy Policy.

Out-Market Your Competitors

Get complete competitive insights on over 2.2 million companies to drive your marketing strategy.

Create Free Account

Already a user?  Log in

By signing up, you agree to the Terms of Service and Privacy Policy.