Boxcar Marketing
Boxcar Marketing
YouTube Video

New YouTube videos detected.

  • How to Build a Story: 1 Min Marketing Tip
    Adapted from Copyblogger's PAS and Nancy Duarte's Resonate, I suggest the following PAUSE framework for content marketing. Crucial is an attention-grabbing headline and hyper-focussed audience Problem: State the pain point (empathize, personalize) Agitate: Poke the bear. Aggravate the discomfort. Unfold: Step-by-step, clarify, interpret a better future Solve: Simplify with (here's the fix);...
Boxcar Marketing
Boxcar Marketing
YouTube Video

New YouTube videos detected.

  • How to Grant Access to Your Facebook Page
    Working with an advertiser or consultant? Don't share your login details, instead use Page Roles to assign the appropriate access. Go to your Facebook Page. Click on "Settings" and navigate to Page Roles. Enter the person's name or email and select the role from the dropdown menu.
Boxcar Marketing
Boxcar Marketing
YouTube Video

New YouTube videos detected.

Boxcar Marketing
Boxcar Marketing
YouTube Video

New YouTube videos detected.

  • Img Alt vs Img Title Tag: 1 Min Marketing Tip
    Image Alt tag means alternative information source, basically describe this image for users with images disabled or for people or bots that cannot see the image. Image title tag should not have the exact same info as the alt tag, instead use it for image source attribution or a call to action or some other headline or brief introduction.
Boxcar Marketing
Boxcar Marketing
YouTube Video

New YouTube videos detected.

  • 1 Min Marketing: Think Like an Olympian. Marketing that wins.
    3 tips for winning marketing strategies: 1) set goals like a pro. Make them specific and measurable, achievable and realistic within a given timeframe. 2) Play to your strengths. Focus on what makes you great and maximize that component. 3) Break it down. Focus on achieving the small steps along the path as a way to meet the bigger objective.
Boxcar Marketing
Boxcar Marketing
YouTube Video

New YouTube videos detected.

  • 1 Min Marketing Tip: AR, VR and Pokemon Go
    A limited, but easy to understand, way to think about AR vs VR is: 25% Virtual + 75 % Real = Augmented Reality 75% Virtual + 25 % Real = Virtual Reality Pokemon Go is cool in that it feels like an immersive experience but you don't need the special equipment or headset for VR, just your smartphone. And the different modes give you augmented reality game or a virtual reality game. You are operatin...
Boxcar Marketing
Boxcar Marketing
YouTube Video

New YouTube videos detected.

  • Pin Content to Twitter and Facebook: 1 Min Marketing Tip
    Improve the visibility of your best work by pinning it to Twitter and Facebook. Non-followers checking out your profile and evaluating whether to follow or not will see the best thing first instead of the most recent, which may be the least relevant to them.
Boxcar Marketing
Boxcar Marketing
YouTube Video

New YouTube videos detected.

  • Setting Marketing Goals
    Set a specific target that is measurable, and achievable and realistic given the context and timeframe. A specific, measurable goal is earning 10 media stories, or gain 100 new social media followers, or generate 500 transaction. There's a specific number set as the goal, and these are all things that can be tracked and measured. Whether it's achievable and realistic is dependent on the context an...
Boxcar Marketing
Boxcar Marketing
YouTube Video

New YouTube videos detected.

  • Quick Stretches for Wrist Pain
    I have wrist and sometimes elbow pain from sitting working at a desk so every hour I do a series of quick stretches for wrist pain and stiffness that my chiro showed me.
Boxcar Marketing
Boxcar Marketing
YouTube Video

New YouTube videos detected.

  • Promote Content Across Owned, Rented + Paid Channels: 1 Minute Marketing Tip
    If you want increased visibility for your content, and a better chance of having that content shared (earned media), then make sure to promote your content across your owned (website), rented (social media) and paid (ads) channels. Pick out relevant pieces of email newsletter and blog content that can be re-purposed on social media, for example.
Boxcar Marketing
Boxcar Marketing
YouTube Video

New YouTube videos detected.

Boxcar Marketing
Boxcar Marketing
YouTube Video

New YouTube videos detected.

  • How to Build a Story: 1 Min Marketing Tip
    Adapted from Copyblogger's PAS and Nancy Duarte's Resonate, I suggest the following PAUSE framework for content marketing. Crucial is an attention-grabbing headline and hyper-focussed audience Problem: State the pain point (empathize, personalize) Agitate: Poke the bear. Aggravate the discomfort. Unfold: Step-by-step, clarify, interpret a better future Solve: Simplify with (here's the fix);...
Boxcar Marketing
Boxcar Marketing
YouTube Video

New YouTube videos detected.

  • How to Grant Access to Your Facebook Page
    Working with an advertiser or consultant? Don't share your login details, instead use Page Roles to assign the appropriate access. Go to your Facebook Page. Click on "Settings" and navigate to Page Roles. Enter the person's name or email and select the role from the dropdown menu.
  • Tracking Multiple Subdomains
    Make sure to add the root domain to the Referral Exclusion List. Admin tab .. Tracking Info .. Referral Exclusion
Boxcar Marketing
Boxcar Marketing
YouTube Video

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