Brightcove, Inc. (NASDAQ: BCOV) is a Boston, Massachusetts–based software company that produces an online video platform.

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Brightcove
Brightcove
Blog Post

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  • Deloitte TV Network Connects Executives and Employees Through Personalized Video
    According to the U.S. Supreme Court, corporations are considered people. But corporations can’t breathe. They can’t walk. They can’t play a game of catch with their corporate son or corporate daughter, and they can’t surprise their corporate spouse with a weekend trip for two. Corporations are just...corporations. However, there’s one business that’s taken this notion of “personhood” and used it...
Brightcove
Brightcove
Blog Post

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  • Nielsen To Extend DCR Measurement to Distributed Platforms
    There is breaking news in the online video ecosystem almost every day, even in this relatively slow stretch of August. Tuesday’s significant announcement was that Nielsen’s Digital Content Ratings product just got a whole lot more comprehensive by adding measurement capabilities for YouTube, Hulu, and Facebook. Nielsen has long been the standard for audience measurement on TV, but as TV has becom...
Brightcove
Brightcove
Blog Post

New blog articles detected.

  • How Video Marketing Helped Xero Attract, Retain, and Grow its First Million Subscribers
    If you haven’t already heard of Xero, the New Zealand-based cloud accounting platform, it’s time you have them on your radar. Founded in 2006, the company has grown over the past ten years into one of the most successful SaaS companies worldwide. We recently caught up with Drew Unsworth, Digital Advisor for Xero, to chat about Xero’s digital marketing approach and how video plays a big role in he...
Brightcove
Brightcove
Blog Post

New blog articles detected.

  • Brightcove Takes the TVNZ App to More Devices and Screens with Launch on Google Chromecast
    There has been a huge spike in the adoption of OTT devices in the past few years as smart TVs, gaming consoles, and digital media players like Chromecast and Apple TV become our devices of choice for media consumption. Broadcasters need to rethink traditional methods of delivery to cater to the appetites of audiences who are increasingly consuming content across every type of screen. Compromising...
Brightcove
Brightcove
Blog Post

New blog articles detected.

  • “Let’s Celebrate How Far We’ve Come In Video”
    I sat down with Vijay Solanki, chief executive officer of the Interactive Advertising Bureau (IAB) in Australia, at the Brightcove office in Sydney. Reflecting on his first 12 months as CEO of the IAB, Vijay provides insight around current trends and challenges across the video advertising landscape. Some of the key topics we covered included how video is taking a leading role in the advertiser’s...
Brightcove
Brightcove
YouTube Video

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Brightcove
Brightcove
YouTube Video

New YouTube videos detected.

  • Brightcove Hack Week 2017
    During Brightcove's Hackweek, we often tackle problems that we think could lead us in a new direction. These projects sometimes succeed and we sometimes are able to follow through with those after Hackweek. Other times, we fail and realize we shouldn’t proceed in that direction. In all cases, we learn a lot during Hackweek.
Brightcove
Brightcove
Blog Post

New blog articles detected.

  • Stand Out in a Crowded OTT Market with These 5 Features
    According to a recent Parks Associates whitepaper, two-thirds of the US broadband households have an OTT service and one-third have more than one subscription. As the OTT market continues to become more saturated each week, content owners are under more pressure than ever to get to market, stand out from the crowd, draw in viewers, and grow their subscriber base. Launching an OTT service isn’t ea...
Brightcove
Brightcove
Blog Post

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  • Online Video News Roundup - Week of July 24, 2017
    The online video market is a rapidly evolving landscape--we’re here to make it a bit easier for you. Here are the latest trends and news stories we’re seeing in the world of video: Newsmakers & Latest Research Dangerous implications for new AI video tech: The latest example of AI’s audiovisual magic comes from the University of Washington, where researchers have created a new tool that takes au...
Brightcove
Brightcove
Blog Post

New blog articles detected.

  • Tableau Shows Lead-Driving Video Starts First With Smart Design
    When was the last time someone from your company had a real-life superfan? Well, if you work at Tableau, then the answer would be last November. That’s when the software company hosted its annual conference, drawing nearly 15,000 “data geeks” to chat about data analysis done the Tableau way. The software allows customers to make sense of its analytics and then use those learnings to create opport...
Brightcove
Brightcove
YouTube Video

New YouTube videos detected.

  • Brightcove 2016 Mannequin Challenge
    Learn more about working at Brightcove: https://www.brightcove.com/en/company/careers We’re trailblazers. So we hire dreamers and disruptors who long to make a difference. And that’s who you’ll find in every one of our offices across the world—people who share a passion for killer technology, working and playing side-by-side to deliver the best video experiences possible. With offices from Bosto...
Brightcove
Brightcove
YouTube Video

New YouTube videos detected.

  • AO.com | Brightcove Customer Story
    Learn more: https://www.brightcove.com/en/customers/aocom With its focus on providing customers with an exceptional purchasing experience, AO.com is fast becoming one of the leading European online retailers for electrical products. Video and multimedia is helping transform the online retail experience. The company’s multimedia team produces a full suite of content ranging from aspirational vide...
Brightcove
Brightcove
YouTube Video

New YouTube videos detected.

  • Acorn TV | Brightcove Customer Story
    Learn more: https://www.brightcove.com/en/customers/rlj Known for specializing in the best of British television, Acorn Media Group has been distributing British mystery and drama television content to U.S. audiences for over 20 years through a wide range of media platforms, including broadcast, DVD/Blu-ray, and digital streaming. Through its SVOD service, Acorn TV, viewers can access almost 3,00...
Brightcove
Brightcove
YouTube Video

New YouTube videos detected.

  • Video Cloud Analytics | Brightcove
    Learn more: https://www.brightcove.com/en/online-video-platform/analytics Video Cloud tracks all kinds of video analytics across device, destination and geography that track interest and engagement. We then enable you to analyze this data and even pass it to your other systems to get a comprehensive view of the ROI of your entire video investment. ...
Brightcove
Brightcove
YouTube Video

New YouTube videos detected.

  • Live Video Streaming | Brightcove
    Learn more: https://www.brightcove.com/en/solutions/live-video-streaming From live events and conferences, to executive town halls, and shoppable fashion shows—live video creates big-time buzz and off-the-chart engagement levels. Effortlessly transcode live adaptive bitrate video to give viewers a video experience that sounds and plays beautifully on any device. ...
Brightcove
Brightcove
YouTube Video

New YouTube videos detected.

  • Video Cloud: Video Hosting & Publishing Platform | Brightcove
    Learn more: https://www.brightcove.com/en/online-video-platform Stop worrying about the complexity of delivering across dozens of combinations of devices, formats, and platforms. With Video Cloud you’re covered. You’ll reach every screen and you’ll do it with fastest HTML5 video player available. ...
Brightcove
Brightcove
YouTube Video

New YouTube videos detected.

  • Meet Brightcove: Aaron
    Meet Aaron and learn a little about what it's like to work at Brightcove. Learn more: https://www.brightcove.com/en/company/careers There is no better place to start and grow your career! Drive real business value from day one. We hire new grads for game-changing positions throughout the company—from Engineering and Sales, to Design and Human Resources. ...
Brightcove
Brightcove
YouTube Video

New YouTube videos detected.

  • 3 Step Action Plan to Get Results with Interactive Video
    To engage short attention spans, marketers are using videos with a compelling twist. They’re adding interactivity, marketing automation, and personalization to build out a more advanced feedback loop, creating robust conversations with prospects and customers. Learn more: https://www.brightcove.com/en/blog/2016/04/interactive-video-new-way-engage-your-audiences-report-summary

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