CodeBroker
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  • Does your wallet resemble George Costanza’s?
    In the classic Seinfeld episode, George’s wallet is so comically overstuffed with junk that it made him sit at a tilt when it was in his back pocket. In an effort to balance it out, he would stuff the other pocket with napkins. This humorous skit became famous because it exaggerated a situation experienced by Read More The post Does your wallet resemble George Costanza’s? appeared first on Codebr...
CodeBroker
CodeBroker
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  • 4 Tips to Drive Store Traffic with Mobile Coupons this Holiday Season
    by Dan Slavin The holiday season is the biggest time of the year for retailers and can account for as much as 30% or more of a retailer’s annual sales, according to the National Retail Federation. It’s the perfect time of the year to roll out mobile coupons and create a sense of urgency in Read More The post 4 Tips to Drive Store Traffic with Mobile Coupons this Holiday Season appeared first on C...
CodeBroker
CodeBroker
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New blog articles detected.

  • Survey Results Are In – Here’s What Consumers Want In Today’s Loyalty Programs
    CodeBroker recently surveyed 1,207 US shoppers on a wide range of loyalty program topics, from loyalty program usage, to top pain points, to changes consumers would like to see to make it easier to engage. Other frustrations mentioned include… Perhaps most distressing, more than half (56%) of consumers said they changed or abandoned a purchase Read More The post Survey Results Are In – Here’s Wha...
CodeBroker
CodeBroker
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New blog articles detected.

  • T.J. Maxx’s missed opportunity
    Editor’s note: The following is a guest post from Dan Slavin, ?CEO and cofounder of CodeBroker, a provider of mobile marketing solutions. Amid a wave of store closures by Macy’s, JCPenney, Staples and others, T.J. Maxx is bucking the trend in the opposite direction with plans to open 1,300 stores. How is the outlet pulling Read More The post T.J. Maxx’s missed opportunity appeared first on Codebr...
CodeBroker
CodeBroker
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New blog articles detected.

CodeBroker
CodeBroker
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New blog articles detected.

  • New CodeBroker Research Reveals Pitfalls of Retail Loyalty Programs
    BELMONT, MA – May 10, 2017 – Research conducted by CodeBroker, a developer of mobile marketing solutions for retailers, reveals potential game-changing results for retailers who want to maximize the return on their loyalty program investment. The CodeBroker 2017 Shopper Loyalty Survey is now available for download. Based on a survey of 1,207 U.S. consumers Read More The post New CodeBroker Resear...
CodeBroker
CodeBroker
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New blog articles detected.

  • 4 Steps to a Stronger Brand with SMS
    by Dan Slavin The value of a strong brand is how it inverts the traditional sales model. In the traditional form, a company employs a sales staff to actively search for customers and persuade prospects to buy their product. A strong brand switches that relationship. A name like “Apple”, “Coca-Cola”, or “Toyota” is so strong […] The post 4 Steps to a Stronger Brand with SMS appeared first on Codebr...
CodeBroker
CodeBroker
Blog Post

New blog articles detected.

  • Mobile coupons offer a gift that keeps on giving for retailers who follow basic rules
    This year, mobile coupons will be redeemed by nine out of 10 consumers Retail marketers should add a mobile coupon strategy to their grab bag of campaigns. At first, the move to issue mobile coupons to consumers was driven by retailers wanting to provide a smartphone-savvy consumer experience. Early adopters were looking for a solution […] The post Mobile coupons offer a gift that keeps on giving ...
CodeBroker
CodeBroker
Blog Post

New blog articles detected.

  • Unleash the Power of Digital Loyalty… with new eBook from EKN Research
    Traditional card-based, in-store loyalty programs may be in decline, but the digital revolution presents a major opportunity for retailers. Did you know, for example, that 69% of consumers are more likely to use a retailer’s loyalty program if they can store the card on their smartphone? Did you know that 70% of US millennial consumers […] The post Unleash the Power of Digital Loyalty… with new eB...
CodeBroker
CodeBroker
Blog Post

New blog articles detected.

CodeBroker
CodeBroker
Blog Post

New blog articles detected.

  • Open Market & CodeBroker Win Best Strategic Partnership
      “Open Market & CodeBroker Win Best Strategic Partnership” January 5, 2016 http://www.openmarket.com/news/openmarkets-innovation-praised-with-three-award-wins-in-one-night/ The post Open Market & CodeBroker Win Best Strategic Partnership appeared first on Codebroker.
  • Omnichannel Personalization
    by Dan Slavin http://streetfightmag.com/2016/12/06/omnichannel-personalization-striving-to-increase-average-basket-size/ StreetFightMag.com The post Omnichannel Personalization appeared first on Codebroker.
  • 4 Tips for Crafting a Valuable SMS Marketing Campaign
    by Dan Slavin http://www.retailcustomerexperience.com/blogs/4-tips-for-crafting-a-valuable-sms-marketing-campaign/#.WBc5hPfiInI.twitter ReailCustomerExperience.com The post 4 Tips for Crafting a Valuable SMS Marketing Campaign appeared first on Codebroker.
  • How Brands Can Make Their SMS Lists Exclusive
    by Dan Slavin http://www.mobilemarketer.com/cms/opinion/columns/23746.html MobileMarketer.com The post How Brands Can Make Their SMS Lists Exclusive appeared first on Codebroker.
  • Personalization is the True Killer App
    by Dan Slavin For Text Marketing, Personalization is the True Killer App CustomerThink.Com The post Personalization is the True Killer App appeared first on Codebroker.

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