Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • While cloud integration is virtually ubiquitous in modern computing, it is often misunderstood or misinterpreted outside of the IT industry. Outside of the sphere of tech insiders, where acronyms, jargon and abstract product names are commonplace, the idea of “The Cloud” can be shrouded in mystery from years of pop-culture confusion and misuse in fiction.

Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • Blogging is a great way to demonstrate thought leadership, improve SEO and generate new leads—but it can be difficult and time-consuming to constantly come up with new ideas and craft new posts. But don’t worry—you can just as easily republish and repurpose existing posts to make blogging more manageable! In this episode of The Weekly Byte, we outline four types of blog posts you can republish to ...

Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • Despite the unprecedented growth in modern technology, IT downtime remains an expected yet feared risk of doing business. Especially for small- and medium-sized businesses (SMBs), downtime can be crippling—impacting both finances and reputation in potentially disastrous ways. Because of this, SMBs need a reliable backup and disaster recovery (BDR) solution to safeguard their critical data and e...

Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • “I got an inbound lead! I’m going to call them right now!” Whoa there. Let’s hit pause for a second. All of us in business get excited when that hot inbound lead comes in, but you shouldn’t be running full steam ahead as soon as they submit a form. Instead, take a step back and prepare before engaging. Much like it’s important to understand your managed services competitive landscape, you’ll w...

Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • According to BCC Research, the global managed IT services market could be worth more than $250 billion by the year 2021. This sector in flourishing, and the potential for value-added resellers (VARs), break/fix providers, or emerging MSPs to achieve scalable, profitable growth in IT is tremendous. Capitalizing on this proactive, preventative approach to IT services is more efficient than runnin...

Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • As an MSP, our customers want to know that our high-tech systems are working around the clock to keep their networks secure and up to date. However, this shouldn’t be the only element to our relationships. Customers also need to know that we care about them and we’ll help their business grow by way of supporting their technology. The only way to do this is if we focus on the “relation” in “relat...

Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • Google plays an extremely important role in modern marketing tactics and best practices, and we’re all striving to get that coveted page 1 real estate to make sure users are finding our websites and engaging with content. Unfortunately, without an effective Search Engine Optimization (SEO) strategy, it can be difficult to improve your ranking and presence—and your website won’t be seen by nearly a...

Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • For managed services providers (MSPs), support and customer service is just as important as the software and tools you’re using—in fact, it might even be more important. Unfortunately, a growing labor shortage and an expanding skills gap have left many service providers unable to find, hire or retain the technical talent needed to support complex SMB environments.  For this reason, many MSPs ar...

Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • At a growing MSP, engaging prospects is the fuel that will drive your business forward. But, this window of opportunity is narrow as a certain level of preparation and presentation is required to get it right. Prospects are just getting to know you—which gives you the chance to show them what your business is all about, how they’ll benefit from working with you, and that they can trust you. You’...

Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • As a managed IT services provider (MSP), there are a myriad of security threats that you and your clients face today. One threat that constantly comes up is phishing scams. These scams can be fairly simple, yet very effective at duping the user and capturing their private information. Even the slightest clue to a username and/or password can give hackers all they need to break into private syste...

Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • As an inbound marketing professional with over two decades of experience working directly with IT-related businesses, I've seen the industry change in a variety of ways. I make it my business to see the forest for the trees, so to speak. I personally spend over $10,000 per year on coaching and mentorship to make sure that I'm always aware of the massive trends that are always lurking just over t...

Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • Your homepage is the most important page on your website—it’s where you make a first impression, have a chance to introduce your business and provide an overview of your products and services. But how do you know if your homepage is actually providing driving results? In this episode of The Weekly Byte, we dive into five helpful metrics you can track to measure the effectiveness of your website’...

Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • When it rains, it pours. In the IT industry, this is often the rule rather than the exception. The constant putting out of fires or buildup of tickets can put a lot of strain on your business—especially on your team of technicians. Technicians are the backbone of your managed services business, and your success relies on the quality and caliber of this team. Yet when their value is being barred...

Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • Customer satisfaction is the number one way to ensure your continued success as a managed IT services provider (MSP)—and a customer satisfaction survey is one of the best ways to see how you’re performing. The data from a customer survey offers extremely valuable feedback, which you can funnel back into your business to improve your service offering. However, writing an effective survey that pe...

Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • In 2015, I made the surprising discovery that there was no easy-to-use, powerful PSA tool available for MSPs. I searched and searched, yet I couldn’t find the low-complexity, low-cost solution I was looking for. So, I decided to take matter into my own hands.  After more than 13 years of being an MSP, we sold our business in 2016 in order to launch Computicate PSA, an easy-to-implement PSA plat...

Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • In my more than four years working at Continuum, I’ve given hundreds of marketing consultations to our partners. These conversations typically center around sales and marketing best practices, yet one topic tends to come up time and time again: how to get the most ROI out of your website. I’ve seen it all—what works, what doesn’t work, and what you can do to set yourself apart. Recently, I host...

Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • Video is playing an increasingly important role in modern marketing strategies—and with good reason. Videos can be more dynamic and engaging than other types of content, they’re often quick and consumable, and they’re a perfect vehicle for getting a variety of messages out to your prospects and customers. In this episode of The Weekly Byte, we outline five types of videos you can use to drive su...

Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • What would you do if you lost everything? This is exactly the question that World Backup Day prompts you to consider when you land on their awareness website. Data is such a business driver today, but one small accident or failure could cause productivity and profit to come to a complete halt. For MSPs, an essential first step in building a successful business continuity plan for your clients is...

Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • For most IT service providers, you don’t have the time to create 10, 20, or 30 pieces of marketing collateral per quarter. What’s more, with so many different types of content, it can be difficult to know which pieces are most important for your business, or how to get started creating them. This might leave you wondering, “well, if I needed a few must-haves from a marketing or lead-generation s...

Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • Tight budgets. Limited staff. At first, non-profits do not sound much like a vertical that makes sense for MSP growth. How does one build a profitable line of business from a group of clients that, by definition, do not turn a profit themselves? However, consider those first impressions one more time. Tight budgets mean there’s no room for anything to go wrong with their IT networks, because th...

Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • Networks are more important than ever. A recent RightScale 2018 State of the Cloud report surveyed 997 tech pros and found 96 percent of respondents use cloud services, and 81 percent have a multi-cloud strategy. And, the report indicated companies are now running the majority of their workloads in the cloud. With more data and systems in the cloud, there’s an opportunity for you as a managed s...

Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • Data and corporate information are the lifeblood of your clients’ business—there’s no denying their importance. Today, organizations across all industries are tasked with ensuring that data is protected, retained, and accessible when needed, yet many lack the appropriate archiving and retention policies. As an MSP, it’s your job to be your clients' strategic advisor and help them understand exa...

Continuum Managed Services, LLC
Continuum Managed Services, LLC
YouTube Video
  • We offer a fully integrated solutions approach with ubiquitous, unified management for PCs, Macs, Windows and Linux, backup and disaster recovery solutions, and mobile devices. We are the only managed service partner that offers true management with intelligent monitoring, a tightly integrated world-class Network Operations Center (NOC) and a 24/7 Help Desk with a SaaS-based management portal.

Continuum Managed Services, LLC
Continuum Managed Services, LLC
YouTube Video
  • We offer a fully integrated solutions approach with ubiquitous, unified management for PCs, Macs, Windows and Linux, backup and disaster recovery solutions, and mobile devices. We are the only managed service partner that offers true management with intelligent monitoring, a tightly integrated world-class Network Operations Center (NOC) and a 24/7 Help Desk with a SaaS-based management portal.

Continuum Managed Services, LLC
Continuum Managed Services, LLC
Blog Post
  • If you fail to plan, you plan to fail. That old adage has always rung true in all businesses, and managed services providers (MSPs) are no different. Yet successful planning all starts with one critical element: Your MSP business plan. Despite the importance of this document, many MSPs operate without one, and subsequently operate without any kind of guidance or direction. An MSP might have acqui...

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