Convince & Convert

Blog Post

New blog articles detected.

• 3 Types of Marketing Conferences to Fit Your Team’s Needs

  Make the most of your development budget and build your team's knowledge with these tips for selecting the best marketing conferences to attend.

Convince & Convert

Blog Post

New blog articles detected.

• Why You Must Answer Every Negative Review

  Humans naturally struggle with negative feedback. However, marketers must remember that every review is an opportunity, not a burden, says Jay Baer.

Convince & Convert

Blog Post

New blog articles detected.

• How to Prepare Your Business for the Voice Search Revolution

  Voice search queries are on the rise, and yesterday's approach to search ranking won't cut it for long. Here's how to adapt for the voice search revolution.

Convince & Convert

Blog Post

New blog articles detected.

• What’s Next in Content Marketing? 3 Key Takeaways from Content Marketing World

  Three themes emerged at this year's Content Marketing World, addressing audience engagement, the power of data, and storytelling.

Convince & Convert

Blog Post

New blog articles detected.

• Get Your First 100 Customers with These 17 Strategies

  Got a brand-new business? Use this comprehensive list of marketing and audience development tactics to attract your first 100 customers.

Convince & Convert

Blog Post

New blog articles detected.

• The Real Reason Most of Your Marketing Fails

  Most marketing fails because it's not relevant enough. But there's a simple fix, says Jay Baer.

Convince & Convert

Blog Post

New blog articles detected.

• 6 Keys to Killer Content Project Collaboration

  The way we collaborate should support our ability to ideate, analyze, and improve. Start with these six best practices for content project collaboration.

Convince & Convert

Blog Post

New blog articles detected.

• 7 Advanced Strategies for Google Shopping

  Competing on Google Shopping as a retailer is more competitive than ever. Maximize your performance with these seven highly effective, advanced strategies.

Convince & Convert

Blog Post

New blog articles detected.

• Why You Should Be Focusing on Customer Retention, Not Acquisition

  It's time for your business to spend fewer resources on acquiring new customers and more on customer retention. These strategies will get you started.

Convince & Convert

Blog Post

New blog articles detected.

• Is Twitter in 2017 Even Worth the Trouble?

  Would it just be easier to quit Twitter? That’s the question social media marketers are asking these days about the little blue bird. Not all that long ago, Twitter was a terrific way to interact with your customers, fans, and colleagues, as well as a solidly reliable method to create engagement around your own content. […]

Convince & Convert

Blog Post

New blog articles detected.

• The 12 Best Social Pros Podcast Episodes of All Time

  As Social Pros approaches its second birthday, we revisited some of Social Pros' best conversations to bring you this list of the 12 most popular episodes.

Convince & Convert

Blog Post

New blog articles detected.

• 3 Simple Ways to Protect Your Content on Social Media

  Social media makes content attribution an uphill battle for many brands. Protect your content on social with these simple tactics.

Convince & Convert

Blog Post

New blog articles detected.

• 10 Incredibly Useful Video Tools for Content Marketers

  Get the details on 10 of the most useful video tools for every step of the video production process, from ideation and creation to editing and promotion.

Convince & Convert

Blog Post

New blog articles detected.

• Marketers Need to Stop Lying to Themselves (New Research)

  Most marketers attest they understand their customers, but new research reveals that not nearly as many customers believe this is true.

Convince & Convert

Blog Post

New blog articles detected.

• 6 Ways to Track (and Beat) Your Competitors on Social

  Outshining your competitors on social is an audience-first strategy. Track and beat your competitors on social media using these six strategies.

Convince & Convert

Blog Post

New blog articles detected.

• How to Develop a Better Content Creation Process

  Attract better contributors and streamline your content creation process, no matter the size of your team, using these eight actionable tips.

Convince & Convert

Blog Post

New blog articles detected.

• How to Build a Data-Driven Content Team

  Five percent of your content is driving 90 percent of your engagement. Make the most of that five percent with a data-driven content strategy.

Convince & Convert

Blog Post

New blog articles detected.

• 3 Types of Social Media Quotes and Why They All Suck

  Want the laziest possible way to build an audience in social media? Rely on quotes and quote graphics, says Jay Baer.

Convince & Convert

Blog Post

New blog articles detected.

• No, Your Brand Isn’t Too Big for Thought Leadership

  Thought leadership, with help from strategic content marketing, can help businesses of any size solidify brand trust, longevity, and awareness.

Convince & Convert

Blog Post

New blog articles detected.

• 6 Brands Crushing It with Instagram Stories

  Rather than rehash existing social content from other channels, these six brands are getting creative and making a splash with Instagram Stories.

Convince & Convert

Blog Post

New blog articles detected.

• The Proven Mechanics of Successful Social Media Writing

  Boost your social media engagement by writing powerful social messages with help from these 55 message templates and proven copywriting frameworks.

Convince & Convert

Blog Post

New blog articles detected.

• Own Your Errors and Do Not Fauxpologize

  When mistakes were made, why so many business execs and CEOs have an apology allergy, and what to do instead.

Convince & Convert

Blog Post

New blog articles detected.

• 5 Ways Artificial Intelligence Can Help Your Brand Grow

  Marketers, take note: Artificial intelligence is already helping brands grow and improve their advertising, customer service, web design, and SEO.

Convince & Convert

Blog Post

New blog articles detected.

• How to Double Your Content Marketing Results—Without Spending a Dime [Webinar of the Week]

  Learn how to double your content marketing results without breaking the bank by using Jay Baer's R5 Content Marketing Method.

Convince & Convert

Blog Post

New blog articles detected.

• 3 Psychology Strategies You Should Be Using on Social Media

  Boost your social engagement with three strategies borrowed from consumer psychology: reciprocity, social proof, and scarcity.

Convince & Convert

Blog Post

New blog articles detected.

• Are You Making the Most Common Marketing Mistake?

  The most common marketing mistake, and the lie that every marketer tells themselves, according to Jay Baer.

Convince & Convert

Blog Post

New blog articles detected.

• 10 Essential Tips to Improve Your Content Marketing Workflow

  Take back your time with these tips for honing and documenting your content marketing workflow, from start to finish.

Convince & Convert

Blog Post

New blog articles detected.

• 6 Trends in Digital Advertising That Take Us from 2017 to 2020

  The latest trends in digital advertising are all about responding to consumers’ actions with more nuance, accuracy, and relevancy than ever before.