Curata
Curata
Blog Post
  • Pure happenstance made us consider a vertical Account Based Marketing (ABM) program. It was the inadvertent outcome of an ABM pilot Curata ran over six months The post Case Study: Building an Industry Focused ABM Strategy appeared first on Curata Blog.

Curata
Curata
Blog Post
  • In 2015 my marketing agency, PR 20/20, was struggling to create enough content at scale while maintaining quality, a challenge faced by many marketing organizations. At The post Why Artificial Intelligence Is the Future of Content Marketing appeared first on Curata Blog.

Curata
Curata
Blog Post
  • Most content marketers are familiar with the concept of content curation, even if they’re not practicing it themselves. Content curation is now a necessity for marketers The post Ten Great Examples of Content Curation in Action appeared first on Curata Blog.

Curata
Curata
Blog Post
  • Any content marketing strategy will be seriously hindered if the rest of your marketing team doesn’t see its value. But only eight percent of marketers consider themselves The post Content Marketing Funnel: How to Create, Measure and Optimize appeared first on Curata Blog.

Curata
Curata
Blog Post
  • Content intelligence is arguably the hottest buzzword in content marketing technology right now. That said, much of the excitement is based on its potential rather than The post Content Intelligence in Five Minutes [Infographic] appeared first on Curata Blog.

Curata
Curata
Blog Post
  • Has summer nearly finished already? It seems like just yesterday we were excited about longer days, summer Fridays, and weekend getaways. But there is a silver The post The Insider’s Guide to Content Marketing World 2017 appeared first on Curata Blog.

Curata
Curata
Blog Post
Curata
Curata
Blog Post
Curata
Curata
Blog Post
  • Content marketing and social media marketing are like muffins and cupcakes. You make them similarly, the desired effect is similar, and yet—it requires a special recipe The post Maximize Synergy Between Content and Social Media Marketing appeared first on Curata Blog.

Curata
Curata
Blog Post
  • In today’s world, we now trust people like ourselves (or even random strangers on Yelp) over corporate messaging every day of the week. According to Bambu, The post Using Employee Advocacy to Amplify Results appeared first on Curata Blog.

Curata
Curata
Blog Post
  • As marketers, we are responsible for producing content at a seemingly ever increasing rate. According to countless studies, including Curata’s 2016 Staffing, Strategy, and Tactics Survey, content marketing The post Content Curation: The Biggest Benefits [Infographic] appeared first on Curata Blog.

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