DataXu is a software company, based out of Boston, that produces the cloud-based DataXu Platform, and founded the OpenRTB consortium. The company has offices in North America, Brasil, India, Singapore, Australia, Germany, United Kingdom, Spain, Italy and France.

Wikipedia
DataXu
DataXu
Blog Post
  • What do you get when you mix a group of passionate engineers with new, cutting-edge technologies and the opportunity to [...] Continue Reading The post A day in the life of a xukeeper: the RTS Team appeared first on dataxu, inc..

DataXu
DataXu
Blog Post
  • Programmatic TV has already started to prove successful in the US, and as with most things advertising, Europe will no [...] Continue Reading The post Getting ready for Programmatic TV in Europe appeared first on dataxu, inc..

DataXu
DataXu
Landing Page

The Forrester Wave™: Omnichannel Demand-Side Platforms, Q2 2017

 
DataXu
DataXu
Blog Post
  • DMP, DSP, CRM, DAP, SSP… Sometimes it feels like you can get bogged down in all the acronyms and jargon [...] Continue Reading The post Data activation in a cross-device world appeared first on dataxu, inc..

DataXu
DataXu
Blog Post
  • Last week, on September 19, we kicked off the first of our annual Customer Summit events for 2017. This year, [...] Continue Reading The post San Francisco dataxu Summit: Inspired by customer success appeared first on dataxu, inc..

DataXu
DataXu
Blog Post
  • Within the few years since its conception, dmexco has become a highly anticipated event for marketing professionals all over the [...] Continue Reading The post dmexco 2017 recap: transparency, GDPR, & connected TV appeared first on dataxu, inc..

DataXu
DataXu
Landing Page

Transforming Marketing Through Technology and Analytics

 
DataXu
DataXu
Blog Post
  • More and more agencies and brands are turning towards directly managing their own programmatic activity. Instead of working with external [...] Continue Reading The post Why agencies & brands are bringing programmatic in-house appeared first on dataxu, inc..

DataXu
DataXu
Landing Page

New mobile optimized landing page detected

 
DataXu
DataXu
Landing Page

New mobile optimized landing page detected

 
DataXu
DataXu
Landing Page

New mobile optimized landing page detected

 
DataXu
DataXu
Blog Post
  • This article was originally written for, and published at, Digital Market Asia. Read the original article here. “Nobody counts the number of [...] Continue Reading The post Maximize spend with these 5 content tips appeared first on dataxu, inc..

DataXu
DataXu
Blog Post
  • August has been a month filled with momentum here at dataxu®. Last week, we announced a key new executive hire [...] Continue Reading The post Fifth time’s the charm for dataxu® and the Inc. 5000 list appeared first on dataxu, inc..

DataXu
DataXu
Blog Post
  • This article was originally written for, and published at, Digital Market Asia. Read the original article here. “Nobody counts the number of [...] Continue Reading The post Maximize spend with these 5 content tips appeared first on dataxu, inc..

DataXu
DataXu
Blog Post
  • Considered the mecca of all digital marketing exhibitions and conferences, dmexco is an event like no other. With more than [...] Continue Reading The post Your guide to making the most of dmexco 2017 appeared first on dataxu, inc..

DataXu
DataXu
Blog Post
DataXu
DataXu
Blog Post
  • See original post on Matthew Joyce’s LinkedIn Page With more than 98% of all video ad inventory classified as valid human traffic, and [...] Continue Reading The post Turning video advertising on its head appeared first on dataxu, inc..

DataXu
DataXu
Blog Post
  • In Europe, cross-device is one of the biggest phrases on everyone’s lips. As the industry follows close suit to the [...] Continue Reading The post Cross-device: Not just a buzzword in Europe appeared first on dataxu, inc..

DataXu
DataXu
Landing Page

New mobile optimized landing page detected

 
DataXu
DataXu
Landing Page

Turning Data Into Action | 2017 Data Management & Activation Guidebook

 
DataXu
DataXu
Blog Post
  • This article was originally written for, and published at, Mumbrella Asia. Read the original article here. When Google first announced they [...] Continue Reading The post How the industry must work together to tackle ad fraud appeared first on dataxu, inc..

DataXu
DataXu
Blog Post
  • In the growing field of advanced TV, advertisers are finding that all campaign types have their pros and cons. But [...] Continue Reading The post Connected TV offers instant campaign activation & airtime appeared first on dataxu, inc..

DataXu
DataXu
Blog Post
  • This article was originally written for, and published at, broadcastingcable.com. Read the original article here. Remember when the whole family would sit [...] Continue Reading The post Cross-device: the key to unleashing OTT’s value appeared first on dataxu, inc..

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