Dejan SEO
Dejan SEO
Blog Post
  • A survey of 1,001 users* shows that most web users skim and scan through web content looking for items of interest. Sample Size: 1001 Targeting Audience: Users on websites in the Google Surveys publisher network Sampling: Representative Age: All Ages … The post How people read online [2018 Survey] appeared first on DEJAN.

Dejan SEO
Dejan SEO
Blog Post
  • Hypothesis: Quality content can rank well without links for low competition queries. Experiment Result: False. Start Date: August 2016 End Date: April 2018 Number of Queries: 265 Number of Pages: 30 Domain: 1 Between August 2016 and late October … The post Can quality content rank without links? [SEO Experiment] appeared first on DEJAN.

Dejan SEO
Dejan SEO
SlideShare Presentation
  • Many common SEO tactics are becoming redundant, wasting money and increasing long term risk. Changing the approach from building links to building business relationships & content can increase traffic across multiple channels as well as increasing brand awareness, improving brand image and helping to drive conversions over the long term. Finding ways of developing content, stemming from everyday ...

Dejan SEO
Dejan SEO
Blog Post
  • If you’re interested to know how Google “understands” the page you’re on, touch and hold the home button (circle). Google Assistant will pop up. Tap “What’s on my screen?” and observe the modules that are returned. I did … The post Using Google Assistant for Page Topic Analysis appeared first on DEJAN.

Dejan SEO
Dejan SEO
Blog Post
  • In the last two articles I’ve covered the following topics: Introduction to CTR Optimisation Calculating CTR Averages This article is about projecting traffic increase after on CTR optimisation and rank increase: How to calculate traffic lost due to unusually poor … The post Predictive Analytics With Google’s Search Console Data appeared first on DEJAN.

Dejan SEO
Dejan SEO
Blog Post
  • This is the second in the series of our predictive analytics posts. In the first article we presented the concept of getting more clicks without increasing rank. Now we’ll dive deeper into data analysis and practical spread-sheeting tips. Why… The post Calculating CTR Averages Using Google Search Console Data appeared first on DEJAN.

Dejan SEO
Dejan SEO
Blog Post
  • Organic search traffic can be improved without increasing rankings. All search results compete for user attention. An attractive search snippet on the second position can get as many or more click as a poorly presented first result. What is click-through… The post Same Rank. More Clicks. appeared first on DEJAN.

Dejan SEO
Dejan SEO
Blog Post
  • Here are the seven rules of effective online writing: Start with a conclusion Minimise interruptions Enable “scanability” Be appealing Offer value Build trust Engage You have just scanned over a bullet point list, which answers the question asked in … The post How to write for the web appeared first on DEJAN.

Dejan SEO
Dejan SEO
YouTube Video
  • Stop manipulating link signals and start earning your place in the results. In this session we will talk about everything that is wrong with the link building industry and will explain what we intend to do about it. Tune in if you are interested in what the future of link building looks like. This is a live event which will be broadcast on YouTube and via Google+ on Thursday, 7pm Brisbane time. I...

Dejan SEO
Dejan SEO
YouTube Video
  • Footage from the staff party at our Brisbane office. Featuring James Ambler on the decks, Chris Butterworth and Dan Petrovic performing live electronic music using Propellerhead Software Reason and MicroKORG. Music composed by Dan Petrovic. Filmed and produced by Mike Jolly.

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