Digimind is a global social media monitoring and competitive intelligence company that provides information on businesses' competitive standing in the market. Digimind was founded in 1998 and has been profitable ever since. As of 2014, the company has more than 100 employees across offices in North America, Europe, Asia and Africa.

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Digimind
Digimind
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  • Marketers need to upgrade themselves and develop the  necessary skills to leverage the various channels and technologies at their disposal. To remain relevant in 2018, these are the skills Asia’s marketing leaders identify as the most important to master. The post The Top 4 Skills Digital Marketers Need to Master in 2018 appeared first on Digimind Blog.

Digimind
Digimind
Blog Post
  • As 2018 kicks off, what are some of the key digital trends beyond big data, AI, and machine learning? We asked Asia’s industry leaders for their thoughts on the trends and developments they are most excited for in 2018. The post The Top 4 Marketing Trends for Digital Marketers in 2018 appeared first on Digimind Blog.

Digimind
Digimind
Blog Post
  • The global alcoholic beverages market was valued at $1,344 billion in 2015, and is projected to reach $1,594 billion by 2022. And the US contributes a large quantity to this revenue, with more than 7.7 billion gallons of alcoholic beverages consumed in 2016. With the sheer magnitude of opportunity in this industry, marketers must remain […] The post Understanding the North American Alcohol Industr...

Digimind
Digimind
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  • Over the last few years, new trends have emerged that have had an enormous influence on how marketing organizations collaborate, communicate, innovate and evolve. As digital marketers, we live in a fast-paced world where the rules and strategies change on a daily basis. With this in mind and given that 2018 in finally here, Digimind […] The post The Marketing Trends that Industry Professionals Bel...

Digimind
Digimind
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  • Exclusivo evento de networking con especialistas del sector digital. El Iberostar Las Letras de la capital madrileña acogió un evento de formato distendido e informal que facilitó el networking entre los asistentes y les permitió debatir sobre la importancia del social listening en el marco de la transformación digital de las empresas.

Digimind
Digimind
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  • Brands have been collecting data on customers and prospects for as long as they’ve been marketing to them. Customer profiling is invaluable in developing differentiated products and services. The post The Benefits of Customer Profiling for Brands appeared first on Digimind Blog.

Digimind
Digimind
YouTube Video
  • Scopri come Carrefour Italia ha declinato una strategia digital a 360° gradi grazie all'analisi dei big data sui social media: misurazione delle campagne, indagine sui trend di consumo, benchmark interno e dei competitor, gestione della reputazione. - Digimind is an experienced company with unrivalled technology, delivering data insights and analysis to the best companies in the world. We analyz...

Digimind
Digimind
Blog Post
  • To gain a more precise understanding of the practices and habits social media users aged 12-17, BETC Digital launched a four-month long study in which they interviewed French 12-17 year-olds about their use of social media and digital technologies. The post How Adolescents Use Social Media appeared first on Digimind Blog.

Digimind
Digimind
Blog Post
  • What is Competitive Intelligence, really? As many Competitive Intelligence professionals will probably tell you, it depends mostly on your organization’s objectives. In this multi-blog series, we explore types and uses of competitive intelligence. We will draw on client experiences, who are leaders in industries ranging from security, banking, and manufacturing. Get ready for the most […] The post...

Digimind
Digimind
Blog Post
  • Estimated Reach provides the most realistic estimate of the exposure a topic receives on social platforms, as opposed to simple community size calculations that overestimate the impact of your mentions. Digimind is excited to launch a new metric available now in our social media listening and analytics tool, Digimind Social: Estimated Reach. The proprietary calculation […] The post Introducing Dig...

Digimind
Digimind
Blog Post
  • Digital strategists, analysts, and social media managers all seek to leverage intelligence software in order to optimize production, guarantee customer satisfaction, and create expansion opportunities. The post The Value of Social Intelligence Reporting Platforms for Agencies appeared first on Digimind Blog.

Digimind
Digimind
YouTube Video
  • Networking, formazione e occasioni di business per questa prima edizione dedicata all'analisi di big data e analytics sui social. L'afterwork internazionale Socialize, organizzato in tandem da Digimind e Socialbakers, ha fatto la sua prima apparizione a Milano e ha visto la partecipazione di svariati professionisti provenienti dai principali player sul mercato come Valentino, Ferragamo, Microsof...

Digimind
Digimind
Blog Post
  • Methods for assessing the impact of social media on crisis management strategy and identifying priority concerns with the most relevant metrics and KPIs. The post Key Metrics for Data-Driven Crisis Management appeared first on Digimind Blog.

Digimind
Digimind
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  • Comprehensive, simple, and flexible. Digimind Social Wall empowers professionals to share the information that matters most to their organization across departments to make informed, smarter business decisions. Social Wall is a must-have for marketing professionals across all levels. This powerful data visualization solution is the first of its kind to provide truly tailored, up-to-the-minute data...

Digimind
Digimind
Blog Post
  • The ability to monitor trends in real time is an incredibly valuable tool for anticipating changes in the market and remaining at the forefront of competition. The post Monitoring and Analyzing Social Media Trends: The Best Practices appeared first on Digimind Blog.

Digimind
Digimind
Blog Post
  • Whether it’s product launch or a booth at a trade show, the goal of every marketing event is to generate positive buzz for the brand, and create opportunities for sales teams to engage new customers. Here are some social media strategies to boost your next marketing event. The post 4 Ways to Maximize Your Event’s Marketing Impact with Social Media appeared first on Digimind Blog.

Digimind
Digimind
Blog Post
Digimind
Digimind
Blog Post
  • In this hyper connected age, no brand is immune from a threat or crisis. And yet, just 3% of marketers surveyed use it to manage risks. What if you could turn insights from platforms like Facebook, Twitter and forums into a crisis management tool for your company? The post How to Use Social Media Monitoring for Crisis Management appeared first on Digimind Blog.

Digimind
Digimind
Blog Post
  • With every passing minute, a vast amount of social media activity occurs. The post Customer Social Media Interactions in 2017 appeared first on Digimind Blog.

Digimind
Digimind
Blog Post
  • A case study which discusses best practices for analyzing influencers based on audience potential, social authority, and relevance to the target audience. The post The Role of Social Intelligence in Influencer Marketing appeared first on Digimind Blog.

Digimind
Digimind
Blog Post
  • From insights to actions to business value, what are the critical steps marketers need to take to use big data effectively for their campaigns? The post Big Data Analytics for Marketers – 4 Steps to Use It Effectively appeared first on Digimind Blog.

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