Digital Vidya, an IIT Delhi alumni startup based in New Delhi, India, is one of India's largest digital marketing training companies. The company trains Microsoft's and Google's partners in India, and also partners with the Indian government in support of the Vskills certification and testing program.

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Digital Vidya
Digital Vidya
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  • Sakhee Dheer is a data-driven business professional with vast experience in running integrated marketing and managing high performing teams across the diverse Asia Pacific region. She loves to work at the intersection of technology and people to make lives better and build human experiences. Sakhee currently leads Digital Marketing for APAC Global Business Marketing at Facebook. […] The post Inter...

Digital Vidya
Digital Vidya
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  • 53% of marketers say blog content creation is their top inbound marketing priority. –HubSpot, 2017 47% of buyers viewed 3-5 pieces of content before engaging with a sales rep. –Demand Gen Report, 2016 On average, B2B marketers allocate 28% of their total marketing budget to content marketing. –Content Marketing Institute, 2015 What is Content Marketing? Content […] The post What is Content Marketi...

Digital Vidya
Digital Vidya
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  • Social Media has recast the world of SEO and online marketing. Since Google’s Search, plus Your World, we’ve seen social media having a huge influence in search engine rankings. In the last couple of years, many Social Media Marketing companies are coming onto the market and creating brand awareness via social media promotions. Before we go […] The post Dominance of Social Media Marketing in Blogg...

Digital Vidya
Digital Vidya
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  • Paid Advertising on the digital platform now a day is most company’s need, as digital marketing is growing at such a fast pace. Every company want’s its business to be visible to as much as the audience it can, most of the company gets out of the competitive market because proper investment is not made […] The post Top 5 Benefits Of Paid Advertising appeared first on Digital Vidya.

Digital Vidya
Digital Vidya
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  • Are you looking for an Email Marketing Job? Do you want to build an effective Email marketing resume that HRs fix on? -Then this article is just best fit for you. Apart from the free Email Marketing Resume Sample, I shall discuss important areas like Email Marketing skills, ways to search Email Marketing Jobs and […] The post How to Write an Email Marketing Resume that HRs Choose appeared first on...

Digital Vidya
Digital Vidya
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  • NASSCOM Product Conclave (NPC) 2017 is back! Are you all geared and ready to showcase your product at the NASSCOM Product Conclave (NPC) 2017? This year it is going to be bigger and better for the digital industry. As we’d shared in our previous series, NASSCOM Product Conclave 207 is a 2-day event on Nov 2nd-3rd to […] The post NASSCOM Product Conclave (NPC) 2017: India’s Largest Product Showcase...

Digital Vidya
Digital Vidya
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  • Google Analytics is a highly trusted ally of successful Online Advertising Campaigns. The insight it offers incorporates an abundance of data about the site visitors, where they originated from, their behavioral propensities, and probability of their conversions. Despite being such an invaluable asset for advertisers, there are still sites that are not utilizing Google Analytics […] The post Googl...

Digital Vidya
Digital Vidya
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  • If you are a marketer, you need to keep yourself fine-tuned about all the latest social media updates for creating strategic social media plan for success. You need to make sure that you are aware about the latest changes on various social media platform so that you allocate your time and efforts appropriately. So, in […] The post Social Media Updates in 2017 That You Should Know About appeared fi...

Digital Vidya
Digital Vidya
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  • The revolution in the advertising industry has been phenomenal with the evolution of the internet. Google being the household name for the internet, has been a boon to marketers from the beginning and with the introduction of “Google AdWords” in the year 2000, it has given a solid platform for advertisers to capture the leads at […] The post What Is Google AdWords? Learn How AdWords Work appeared ...

Digital Vidya
Digital Vidya
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  • As per MarketingSherpa 60% of customers still prefer to receive marketing promotions and offers through email. McKinsey even states that emails have 40 times higher chance of acquiring a customer as compared to other social media platforms. And according to the Data & Marketing Association’s 2017 study, email marketing remains the best digital marketing channel […] The post How To Become A Success...

Digital Vidya
Digital Vidya
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  • Navin Manaswi is an alumni of IIT Kanpur, whose hunger for data crunching and algorithmic task helped him explore Data Science in 2013. The love for Data Science for him has kept increasing since then. He has delivered end-to-end AI solutions for telecom, insurance, digital marketing, media globally. Before joining Mantra.ai as Chief Data Scientist, he […] The post Interview with Navin Manaswi, Ch...

Digital Vidya
Digital Vidya
Blog Post
  • In a world full of people hailing from different backgrounds and fields, it is important to realize the needs of one and all. This is important especially for marketers to study the market carefully and thus assess the trends, accordingly so as to excel in the domain. Moreover, in this mobile-driven world, it is equally […] The post People Centric Marketing – Create Impact by Putting People First ...

Digital Vidya
Digital Vidya
Blog Post
  • Wondering how advertisers who succeed with PPC make their PPC Marketing Plan- First, they conduct proper research to understand which audience is the right audience for their PPC campaign. Second, they draft the outline of their PPC marketing plan. Third, they use their research data to identify opportunities that their competitors ignored in their PPC marketing plan. […] The post Make a Killer PP...

Digital Vidya
Digital Vidya
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  • Being an independent SEO Business is extreme. Numerous organizations flop in the principal year, and numerous more won’t influence it to the five-year to stamp. Be that as it may, even settled organizations can fall flat on the off chance that they can’t adjust to evolving times. Promoting is troublesome — advanced showcasing much more […] The post Start SEO Business With Top 10 Tips appeared firs...

Digital Vidya
Digital Vidya
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  • Email, ever since its inception, has been the subtly effective leader as a marketing tool. Amidst the plethora of communication tools available, there is nothing out there to challenge its effectiveness and its existence. Email is here to stay! Looking at it from the marketer’s perspective, it offers immense value in terms of returns on investment and […] The post Email Marketer’s Key to a Healthy...

Digital Vidya
Digital Vidya
Blog Post
  • With 34% internet penetration in which 72% of the internet users are less than 35 years old, India is ranking second in the world when it comes to internet users. Digital India, being the catalyst, is ensuring great scope for businesses to pump up their returns by optimizing brands on the web- And the professionals […] The post Tips on Writing a Winning SEO Resume appeared first on Digital Vidya.

Digital Vidya
Digital Vidya
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  • Do you want to be a part of  24 ADP Digital Marketing Conference in Pune on the 7th October? If you are infatuated with all things digital and happen to be in India this October, Pune’s Digital Conference is the “it-place”. It offers a unique chance to listen to India’s top digital marketers, who will […] The post Take SEMrush’s Diwali Quiz & Win a ticket for 24ADP Conference appeared first on Dig...

Digital Vidya
Digital Vidya
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  • In this era of internet, businesses are in continuous need of advertising their products and services online to increase their sales and PPC (Pay Per Click) helps in doing this. It is the process of managing internet advertising activities of the business by the PPC manager to oversee the advertising campaign on Google, Yahoo, MSN […] The post What it takes to Become a PPC Manager? appeared first ...

Digital Vidya
Digital Vidya
Blog Post
  • Ruchi Bhatia started her career in 2000 in Sales and Marketing. Later, she moved to HR. In her last role, Ruchi managed Employer Branding for IBM India as Employer Branding Lead. Her role was very interesting at the intersection of HR and Marketing. IBM leveraged Digital Media Marketing to create IBM India Employer Brand on […] The post Interview with Ruchi Bhatia, IBM, University Branding Special...

Digital Vidya
Digital Vidya
Blog Post
  • What is NASSCOM Product Conclave (NPC) 2017? NASSCOM Product Conclave 2017, the flagship event that unites the big names in the industry and the startups under one roof is here. The event is scheduled for 2nd and 3rd of November at Hotel Vivanta by Taj, Yeshwantpur, Bangalore. Digital Vidya has joined hands with NASSCOM to serve as their […] The post NASSCOM Product Conclave (NPC) 2017: Innovation...

Digital Vidya
Digital Vidya
Blog Post
  • Why Email Marketing! Email Marketing is used ever since social media marketing was in the womb of digital marketing we are hearing a lot of social media trends nowadays but earlier there was only one tool Email. No matter where you are in the world it is cost effective and easier to reach them through Email […] The post 5 Ways How Email Marketing Will Always Get Customers appeared first on Digital...

Digital Vidya
Digital Vidya
Blog Post
  • Introduction With so much competition in the market nowadays, you need an excellent marketing strategy for making your business successful and one of those channels is Email Marketing. There are many benefits of Email Marketing, but primarily its helps in driving traffic to your website and boosting sales. Email Marketing can do wonders in marketing your […] The post Benefits of Email Marketing to...

Digital Vidya
Digital Vidya
Blog Post
  • The best place to hide a dead body is Page 2 of Google Search Results. – Anonymous Scenario 1: SEO is anything but dead! If the opening quote seems cryptic or doesn’t make much sense to you, welcome, you’ve come to the right place. You’ve reached a planet called “Basics of SEO”. This is the […] The post What is SEO: 5 Powerful Secrets That You Might Be Overlooking appeared first on Digital Vidya.

Digital Vidya
Digital Vidya
Blog Post
  • What are the predictions about the Future of SEO Search Engine Optimization is like an ocean of tasks all aimed at improving the ranking of a website on the Search Engine Result pages. Different search engines have different algorithms and policies for search engine rankings. Though, Keywords remain to be a consistent factor for search […] The post A Few Predictions on the Future Of Search Engine ...

Digital Vidya
Digital Vidya
Blog Post
  • Making correct decisions is a crucial skill at every level while choosing a right SEO tutorial for you. The most important thing in the process is; comprehending what you precisely know about SEO and what SEO actually is- This post is composed to your order and will help you do the very thing. Scrolling down […] The post Beginner’s SEO Tutorial to Learn A to Z of Search Engine Optimization appeare...

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