Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • Even though contests and sweepstakes have been around for quite some time, they have now taken on a new life with the growth of social media. Sure, contests are not the only answer to every marketing challenge, but they should be included in every business’s marketing toolkit, especially if they a have a prominent social media following. Reasons to Set Up an Instagram Contest Instagram is one of t...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • Many times, we find ourselves facing difficult situations and adversities in life and in business. Most of these situations, while often are not a result of our own deeds, can be either exacerbated or artfully managed by what steps and decisions we take when dealing with them. Failure in some of life’s most important undertaking, such as in your business endeavor can bring about setbacks and false...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • Great job! Your website has reached hundreds of thousands or even millions of visitors. But then, your sales barely rose up. Of course, your goal is not just to reach millions of views. You want to turn those views into paying customers. It’s given that not all of your visitors will become your customer. However, you should not miss the chance to convert every visitor. Most of your viewers are not...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • Mobile devices are now the most common way in which we access the internet. When we break down the number of minutes that we spend online, mobile devices account for a huge percentage of this over more traditional means such as a laptop or a PC. In America, mobiles account for 71% of the time that we spend online and in the UK, this is 61%. In fact, Indonesians spend over 90% of their time online ...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • Image Credit Promoting retail business is quite challenging. Marketers face the daunting task of devising ways to cut through the cacophony of the overcrowded market place and hold aloft the business entity that can grab eyeballs. There is too much commotion in the market place where every business is trying its best to hold its head above the rest and be visible. Although visibility is the primar...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • It’s a fact: People who use Twitter buy things. They might be followers who are new to your company, or they might be returning customers. But the truth of statistics doesn’t lie: Three out of five people watch their feed, then make a purchase. But how can you better understand Twitter—who is using it and why, and what they’re doing on it? The built-in Analytics Dashboard is a good place to start....

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • Digital marketing is helping level the playing field between small businesses and international brands. Today, a local pizzeria can reach out to its target customers via the same platforms as a global restaurant chain. Why should you be exploring digital marketing? More than half of the 7.5 billion global population are Internet users. This number is expected to continuously rise with the increasi...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • You may have started blogging and sharing your blog posts on different social network sites but are you optimizing them for search? You really don’t have to be a SEO expert or hire one to optimize your blogs. Do your research and study how you can do it on your own. There are tons of helpful articles on DIY SEO. This can save you a lot of money and help you gain SEO skills. Fortunately, here’s a v...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • Although modern marketing methods like social media have received a lot of hype in recent years, a new report from EveryCloud concludes that email is still the best tactic for turning potential customers into actual customers. Using a large set of data they look at the numbers backing email and social media marketing, and the clear winner is email. Those surveyed said as such, preferring to get pr...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • Many businesses tackle one social media platform—say Facebook or Twitter—and call it a day. But social media is a much more diverse world, and there are many more robust ways, that you can meet your customers in order to extend your read and build your community. Take video, for example: Periscope is a relatively new entry into the social media realm, but it’s quickly gained ground. There are alre...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • An online store is essential whether you are starting up a business or you already have a brick-and-mortar store. This is because the number of people doing their shopping online is continuously growing and it doesn’t show any signs of slowing down, especially with the convenience it brings. There are various factors to consider when setting up an online store and one of them is the e-commerce pla...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • Yelp is one of the most popular and powerful review sites on the Internet. Although that’s great when it comes to getting positive word-of-mouth about your company to spread, it’s not so good when people have negative things to say. As a business owner, you’re understandably very concerned about what kind of reviews appear on Yelp, and you may be aware that you can flag certain types of reviews fo...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • Knowing how to use keyword planner simply isn’t enough when you are trying to rank for a highly competitive keyword. In order to rank in Google’s coveted top search engine positions, you will need to build high-quality backlinks leading to your page. Guest blogging is a great way to develop a reputation in your niche, as well as build backlinks, which remains one of Google’s most important ranking...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • This is a guest post from Hannah Corbett, Inbound Marketing Manager at SEO agency, EdgeThreeSixty. Image Credit Flickr When it comes to the world of inbound marketing, industry jargon and confusing terminology are abundant. Even the number of abbreviations and acronyms alone are enough to confuse any newcomer. That’s why it’s always useful to have a dictionary or glossary to hand, to ensure that y...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • Organic reach and paid reach are the two Facebook terms that go side by side. Both are related to the total number of viewers who get to see the post that you have uploaded on Facebook. The only, yet great difference is that the latter one uses payments and ads to do so while the organic reach is purely based on the efforts a Facebook user makes in order to get a high number of audience for his po...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • The Automation of your social media marketing using specialized tools makes the tasks faster, easier, and more efficient. These tools allow you to connect to your social media accounts like Facebook, Instagram, Twitter, LinkedIn, and Google+ so that you can prepare contents to be posted at specific times. Automation tools are remarkably helpful in easing your social media tasks. Big brands have be...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • In order to capture the attention of e-book readers, you need to come up with something special. They must find information that they have not learned before. They should also see interesting images and videos or self-help tips so they can have the same experience as the writer. People expect a lot in an e-book. They won’t invest their money in it if they think they will just learn the same old th...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • Aside from the legal aspects in choosing a name for your business, there are other factors which need to be considered in coming up with the right name. A name is very powerful – it can either give your business a good start or it can give your business a funny story which should not be emulated by others. The business name you choose will be the front of your business and the very first thing you...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • Within this past couple of years, content marketing has given a whole new meaning to the age-old phrase, “content is king.” Marketers now understand the crucial role content marketing has in the digital world, especially when it comes to SEO. These two factors were originally thought to exist as separate entities, however, it has now become clear they’re two parts of the same solution. The ending ...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • Marketing businesses are getting more profitable for individuals who have the capability to manage such scenarios. Off late, MLM businesses are considered to be highly profitable for those individuals who want to earn money through a diverse set of options. Also, entrepreneurs associated with MLM businesses are offered a commission for every individual sale they tactfully manage. In fact, distribu...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • Business networking is crucial to your company, as it can help bring in new business opportunities and open doors that you were not aware existed. If you lose your key source of income or a major client tomorrow, networking can make it easier to begin working again, as peers recommend you for positions that are open in their companies or new clients for you. Networking may seem easy; almost everyo...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • The past year has been a glorious one for digital marketers, and 2017 shouldn’t be any different. The flurry of online marketing via websites, social media, blogs, search engines, and other digital platforms will be unstoppable, as it aims to attract audiences in the hope of converting them into customers. Businesses will all be in a tight race analyzing and fine-tuning their marketing strategies,...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • Note: this is a guest post by Lauren Squire. Do the most expensive SEO tools really give you more data than the free SEO tools available? SEO tools can be costly and often require a monthly subscription that does not work out as a cost effective option for webmasters with one domain to manage. Luckily, there is a large variety of free SEO tools out there that offer you the initial insight you need...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • You surely want to make your target or market audience aware of what they might need, educating them on things important for them to know, and providing them options without forcing. You actually do not need to directly sell your items to market, as chances are, you may just look like the others just running to their pockets to get money and make a sale. Content marketing is an intellectual strate...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post
  • NOTE: This is a guest submission from Sandra Christie Hashtags and Pictures? Are they one of the best marketing strategies? Various startups are busy developing ‘killer’ websites, creating business blogs and popularizing themselves on social media platforms like Twitter, Facebook, and LinkedIn. Sadly Instagram is not always present in their radar, as it is a platform filled with pictures. And they...

Effective Inbound Marketing
Effective Inbound Marketing
Blog Post

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