elliotts
elliotts
Blog Post

New blog articles detected.

  • The importance of segmentation
    Over the course of recent years more and more operators have been talking about segmentation than ever before. There’s certainly been an increase in the amount of references to segmentation in briefs to elliotts. For instance, most major pubcos segment their estate. Why? Every site deserves an offer relevant to their locale, their customer, their [...] The post The importance of segmentation appea...
elliotts
elliotts
Blog Post

New blog articles detected.

  • Do customers still book ahead when eating out?
    When it comes to dining out, just how spontaneous are consumers? You might think that given the increase in casual dining restaurants and pubs, they would be less inclined to book ahead and therefore be more spontaneous in their decision making. Our research shows, despite many customers turning up to eat without booking first, you [...] The post Do customers still book ahead when eating out? appe...
elliotts
elliotts
Blog Post

New blog articles detected.

  • How customers read menus
    Working in a dynamic industry where customer experience is key for success, elliotts took on the challenge of discovering the decision-making process diners undergo when ordering from a menu. Our open-market survey was conducted on 250 consumers using the methodology of a casual dining food experience, followed by series of questions. Click here to download [...] The post How customers read menus ...
elliotts
elliotts
Blog Post

New blog articles detected.

  • Turning around the underperformers by Ann Elliott
    How do you turn around underperforming sites? It’s a question often asked of us – more so now than ever before. What used to be a great site a few months ago can suddenly find sales lagging behind budget, covers falling and spend per head off the pace. It hasn’t become a poor site overnight [...] The post Turning around the underperformers by Ann Elliott appeared first on elliotts agency.
elliotts
elliotts
Blog Post

New blog articles detected.

  • The benefits of improving menu navigation, by Ann Elliott
    I really love Sourced Market founded by Ben O’Brien in 2007. “Sourced Market came from Ben’s desire to create a store that offered the same quality of food you’d find in Borough Market with the convenience of a Tesco Express” Their philosophy, from the website, is brilliantly summarised in their own words “Our days are [...] The post The benefits of improving menu navigation, by Ann Elliott appear...
elliotts
elliotts
Blog Post

New blog articles detected.

  • The rise of video content marketing
    As consumers become ever more aware of the everyday promotional techniques used by brands such as door drops, street teams and email campaigns, the need for digital methods such as video marketing continue to grow. 59% of executives would rather watch a video than read text and four times as many consumers would rather watch... The post The rise of video content marketing appeared first on elliott...
elliotts
elliotts
Blog Post

New blog articles detected.

  • Cool stuff we like
    Crystal Maze has made an enormous TV comeback, escape rooms are in every major city and we’ve all found ourselves glued to the TV becoming sofa detectives when watching Netflix smash series ‘Making a Murderer’. But can this trend be captured in a pub setting?   Over recent years we’ve seen operators take their unused... The post Cool stuff we like appeared first on elliotts agency.
elliotts
elliotts
Blog Post

New blog articles detected.

  • How marketing is evolving by Ann Elliott
    This email, sent out by JD Wetherspoon in June, has been highly debated among the marketing community in the sector: “Dear customer. I’m writing to inform you that we will no longer be sending our monthly customer newsletters by email. Many companies use email to promote themselves, but we don’t want to take this approach,... The post How marketing is evolving by Ann Elliott appeared first on elli...
elliotts
elliotts
Blog Post

New blog articles detected.

  • Top trends to impact contract caterers in 2017
    Flexitarianism and vegetables are on the up Responding to the delivery distruptors The “waste-not economy” crosses the chasm   Contract caterers, like high street operators, will have to be incredibly focused and competitive in the year ahead to thrive in this increasingly pressurised climate. Not much can be done to minimise external factors such as... The post Top trends to impact contract cater...
elliotts
elliotts
Blog Post

New blog articles detected.

  • 5 Top tips for increasing the profitability of your restaurant menu
    Point your customers to the dishes you want them to order Keep it simple, don’t overcrowd your menu with too much choice Consider the full customer journey and how your menu fits into it Remember to brief your staff on what you want them to sell Do your research and understand your customers habits then... The post 5 Top tips for increasing the profitability of your restaurant menu appeared first ...
elliotts
elliotts
Blog Post

New blog articles detected.

  • Getting your brand into distributors and operators mindset
    Demand for out-of-home eating has never been higher. 43% of UK consumers now eat out at least once a week (increasing to 60% of 25-34-year-olds¹) and a growing and ageing population is fuelling demand for cost sector catering, including hospitals, care homes and schools and in the last ten years the number of foodservice outlets... The post Getting your brand into distributors and operators mindse...
elliotts
elliotts
Blog Post

New blog articles detected.

  • The latest SnapChat, Instagram and LinkedIn updates
    SnapChat is the fastest growing chat platform in the UK with predictions suggesting it will have over 13 million users by the end of 2017. Operators need keep on top of how new updates might create new opportunities to engage. April was a busy month not just for Snapchat updates but for Instagram and LinkedIn... The post The latest SnapChat, Instagram and LinkedIn updates appeared first on elliott...
elliotts
elliotts
Blog Post

New blog articles detected.

  • Everything you need to know about the latest Facebook updates
    It’s been a busy period for social media platform updates – particularly Facebook which announced a whole host of updates at its F8 conference. Facebook – Rocket Icon Some Facebook users may have spotted a rocket ship icon on the mobile app. Positioned nicely next to the main news feed icon, the rocket shows users popular... The post Everything you need to know about the latest Facebook updates ap...
elliotts
elliotts
Blog Post

New blog articles detected.

  • An Introduction to Elliotts M&A
    INTRODUCING ELLIOTTS SERVICES WITHIN THE FIELD OF MERGERS AND ACQUISITIONS. Please click the button below to read the document. The post An Introduction to Elliotts M&A appeared first on elliotts agency.
elliotts
elliotts
Blog Post

New blog articles detected.

  • In Search Of The Next Big Thing
    ELLIOTTS ANNUAL FOOD AND DRINK TRENDS REPORT HAS BEEN RELEASED, COMBINING 450 SECONDARY SOURCES TO IDENTIFY TRENDS. Click the button below to read through the report. The post In Search Of The Next Big Thing appeared first on elliotts agency.
elliotts
elliotts
Blog Post

New blog articles detected.

  • Top Tips from SEO Brighton – Avoid Reputation Roadkill
    Earlier this month, our digital wizards headed to Brighton SEO to learn the latest from industry experts on current trends, best practice and digital marketing expertise. Cathy Eglington, digital marketing executive, departs her knowledge from the conference and shares top tips for managing your online reputation.   SEO Brighton started in the upstairs room in... The post Top Tips from SEO Brighto...
  • How to Launch Your Food Business with The Female Foodpreneur Collective
    Whether you’re looking to start your own food business, need guidance on how to develop your existing brand, or are simply passionate about the food and drink industry – we may have found the perfect event for you. Taking place on Thursday 3 November at the Women’s Collective in London, How to launch your food... The post How to Launch Your Food Business with The Female Foodpreneur Collective appe...
  • PR Myths…BUSTED
    For many, the world of PR has a glamourous reputation often by ‘Ab Fab’ association – parties, celebrity appearances, events, press tips and a whole host of freebies to name but a few clichés. But who are we to tell you, everything is not always what it seems. PR plays an important role in brands’... The post PR Myths…BUSTED appeared first on elliotts agency.

Out-Market Your Competitors?

Get complete competitive insights on over 2.2 million companies to drive your marketing strategy.

Create Free Account Log in

By signing up, you agree to the Terms of Service and Privacy Policy.

Out-Market Your Competitors

Get complete competitive insights on over 2.2 million companies to drive your marketing strategy.

Create Free Account

Already a user?  Log in

By signing up, you agree to the Terms of Service and Privacy Policy.