Evolving SEO
Evolving SEO
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  • why search volume is a terrible metric
    The story of a client who gets 1,700+ monthly visits to one piece of content - which when created - had 10 searches per month for it's main keyword. And how i project the true potential value of content in search. *music by me Free 15 Days of SEMrush http://www.evolvingseo.com/semrushtrial Listen to my SEO podcast! https://itunes.apple.com/us/podcast/experts-on-the-wire/id1093560792 Hire me o...
Evolving SEO
Evolving SEO
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  • 2,000 impressions in two hours.
    Find out what three platforms I'm using to get outsized results right now in terms of exposure and links. *music by me Check out Episode #1 in NYC: https://www.youtube.com/watch?v=rP8PCEgvHZU Listen to my SEO podcast! https://itunes.apple.com/us/podcast/experts-on-the-wire/id1093560792 Hire my on Clarity: https://clarity.fm/danshure Twitter! https://twitter.com/dan_shure
Evolving SEO
Evolving SEO
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  • 079: A Journey Through Google’s Most Significant Search Patents (Part 2) w/Bill Slawski
    I wanted to create an audio resource to learn about search patents – the kind I would have found useful when I was studying them back in 2012. So I welcomed Bill Slawski – who has been reading and writing about search patents for almost 10 years – back to Experts to discuss more patents and […] The post 079: A Journey Through Google’s Most Significant Search Patents (Part 2) w/Bill Slawski appeare...
Evolving SEO
Evolving SEO
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  • Brutal Client Honesty
    Find out what happens when I'm very up front with a client (starts at 7:40). That and LOTS more on today's vlog. *music by me Check out Episode #1 in NYC: https://www.youtube.com/watch?v=rP8PCEgvHZU Listen to my SEO podcast! https://itunes.apple.com/us/podcast/experts-on-the-wire/id1093560792 Hire my on Clarity: https://clarity.fm/danshure Twitter! https://twitter.com/dan_shure
Evolving SEO
Evolving SEO
YouTube Video

New YouTube videos detected.

  • 3 reasons urls DO matter for SEO.
    My take on the recent headine 'URLs not important for SEO' (skip to 3:39 for that segment - this IS a vlog, so there's other stuff at the beginning) ;) *music by me. Check out Episode #1 in NYC: https://www.youtube.com/watch?v=rP8PCEgvHZU Check out all vlog episodes! http://bit.ly/DansVlog Listen to my SEO podcast! https://itunes.apple.com/us/podcast/experts-on-the-wire/id1093560792 Hire my o...
Evolving SEO
Evolving SEO
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  • How I Sell SEO
    Yesterday I had the second phone call with a potential new client and captured some highlights to share with you :) *music by me Check out Episode #1 in NYC: https://www.youtube.com/watch?v=rP8PCEgvHZU Listen to my SEO podcast! https://itunes.apple.com/us/podcast/experts-on-the-wire/id1093560792 Hire my on Clarity: https://clarity.fm/danshure Twitter! https://twitter.com/dan_shure
Evolving SEO
Evolving SEO
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New YouTube videos detected.

  • Impromptu Website Architecture Lesson From NYC
    Connecting UX, information architecture and the searcher's journey to improve SEO. My FIRST official SEO vlog thing... I talk about the importance of aligning with the user's path and improving your site by having useful 'supplementary content' (a term in the Google Quality Rater's PDF). I didn't intend for the very first episode to be from NYC. But I ended up there this past weekend for a family...
Evolving SEO
Evolving SEO
Blog Post

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  • 078: $958k ROI from SEO, YouTube’s Algorithm & Video Marketing w/Justin Briggs
    Justin walks me through the process he used to bring a $600-958k ROI doing SEO for 10/hours per month on a project. We chat about the pros and cons of ‘check box SEO’ – and why SEO can sometimes be the ‘easy’ part – and the real secret behind their success at Briggsby. He shares what […] The post 078: $958k ROI from SEO, YouTube’s Algorithm & Video Marketing w/Justin Briggs appeared first on Evolv...
Evolving SEO
Evolving SEO
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  • Announcement about my videos..
    Starting the next chapter of creating content! We're 78 episodes into the Podcast which has been going 18 months now. I've never been a consistent blogger... so it's time for more video :) This channel and these videos will continue to focus on SEO, but also sometimes go broader into content, business, consulting, podcasting, digital content creation - basically, the spontaneous moments that ha...
Evolving SEO
Evolving SEO
Blog Post

New blog articles detected.

  • 077: How To Use SEO For Bands, Creators & The Music Industry w/Wes Walls
    The story of how today’s guest ended up on the show starts all the way back on July 18th, 2016 when I received this email: I didn’t end up speaking on the SXSW panel (but I did help connect him with Mike King who did participate in the panel) Then June 20th of this year, […] The post 077: How To Use SEO For Bands, Creators & The Music Industry w/Wes Walls appeared first on Evolving SEO.
Evolving SEO
Evolving SEO
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Evolving SEO
Evolving SEO
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New blog articles detected.

  • 076: A Journey Through Google’s Most Significant Search Patents (Part 1) w/Bill Slawski
    Back in 2012 I was trying to take my SEO to the next level. I had learned all of the standard stuff – titles, content, I had a pretty solid grasp on technical SEO. But felt like there was MUCH more to know. That’s when I discovered SEO By The Sea – a blog that […] The post 076: A Journey Through Google’s Most Significant Search Patents (Part 1) w/Bill Slawski appeared first on Evolving SEO.
Evolving SEO
Evolving SEO
Blog Post

New blog articles detected.

  • 075: Boost Your Rankings By Improving ‘Crawl Budget’ w/Dawn Anderson
    In this episode, I guarantee you’ll learn at LEAST one new mind blowing concept about SEO. Or very possibly two. Or three. Probably more (listening back to this interview, I had a ton of light bulb moments myself). Such as…. you know those studies that show longer content correlates with higher rankings? Well, maybe it’s not literally […] The post 075: Boost Your Rankings By Improving ‘Crawl Budge...
Evolving SEO
Evolving SEO
YouTube Video

New YouTube videos detected.

  • The Low Volume Keyword Opportunity
    Creating articles based off of 'low volume' keywords have led to 1,000's of visits for myself and clients. But Beyond the metrics, I want to share 4 OTHER reasons why this is a great strategy, especially for low authority sites!
Evolving SEO
Evolving SEO
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  • Google For Jobs - Pre-release test video - May 12, 2017
    UPDATE: Confirmed by Google https://webmasters.googleblog.com/2017/06/connect-to-job-seekers-with-google.html A bunch of people have asked me to re-share my video of the Google Job Search Portal. I originally made it with Jing, and all my Jing videos have disappeared, so here's a more permanent version for folks that want to take a peek. I also give a little of my take on how good it is at the en...
Evolving SEO
Evolving SEO
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New YouTube videos detected.

  • Podcasting Audio: Before & After Demo (Audio Improvements To Skype Call Interviews)
    This video belongs to a FULL post at http://www.evolvingseo.com/61 - this video is NOT a tutorial, but just a demo of the before and after difference of sound quality. I'll show you, how at Experts On The Wire (our marketing and SEO podcast), I take a below-good quality recording from Skype Call Recorder, and add compression, EQ, Limiters and Gating to greatly improve the audio quality. I am usin...
Evolving SEO
Evolving SEO
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  • Authority Labs 'Now Provided' Tutorial: Find SEO Opportunities!
    How to use the awesome 'Not Provided' report in the Authority Labs rank tracker. This tool is designed to help fill in some missing gaps due to (not provided) keywords in Google Analytics. Check out Authority Labs here http://www.evolvingseo.com/al Learn more about Now Provided here http://www.evolvingseo.com/now-provided In this screencast tutorial you'll learn the FOUR ways I use this tool to...
Evolving SEO
Evolving SEO
YouTube Video

New YouTube videos detected.

  • You might try your hardest to tell if you could possibly rank your article for a certain topic. But it's not always easy to figure out. That's because you may not be looking at all of the position SERP "weak spots". In this video, I'll describe all of these possible SEO opportunities - in three categories - Authority, Engagement, and Content Quality. - and also have a little fun with the whiteb...
Evolving SEO
Evolving SEO
YouTube Video
Evolving SEO
Evolving SEO
YouTube Video

New YouTube videos detected.

  • SEMrush Keyword Research Tutorial: Two Effective Methods!
    Finding topics to write about with SEO keyword opportunity can be really tricky! And often take a long time! (Go to http://www.evolvingseo.com/semrushtrial for a FREE 14 day Pro Trial of SEMrush). With SEMrush, there are ways to shortcut that process and find keywords with high opportunity to rank in search. You can do some of this with the free account, but I recommend paying for the subscrip...
Evolving SEO
Evolving SEO
YouTube Video

New YouTube videos detected.

  • Interview With Brian Dean (Backlinko.com) - Experts On The Wire Podcast
    This interview with Brian Dean of Backlinko.com happened on September 1st, 2016. We talked IN DEPTH about Brian's specific email marketing tactics, how to grow your list, how to correctly use email captures and pop-ups (without annoying people) - and TONS more. Full show notes below! Check out Brian's new WordPress tool: https://yorocket.com/ Check out The Experts On The Wire Podcast: - On the ...
Evolving SEO
Evolving SEO
YouTube Video

New YouTube videos detected.

  • Brian Dean Reveals The #1 Email Capture Mistake (and what to do instead)
    Brian Dean (Backlinko) shared his #1 tip for increasing email signups via your website. Wtach the FULL interview on YouTube here: https://youtu.be/tWBJJxv4tXk Listen to it here! http://www.evolvingseo.com/2016/09/07/036-brian-dean-interview/ Recorded for the Experts On The Wire Podcast: - Subscribe on iTunes: http://apple.co/1Wtykzf new episodes weekly! - Podcast Website: www.evolvingseo.com/...
Evolving SEO
Evolving SEO
YouTube Video

New YouTube videos detected.

  • How To Build PPC Ads For CTR Testing and SEO (FREE Worksheet)
    Free worksheet http://bit.ly/PPCSEOtestworksheet save a copy and use how you'd like! This video is for those looking to test titles and descriptions in PPC ads to then move to organic SEO, but aren't completely sure of all the fine details. Maybe you've not done much PPC, or you want to pass this around to people on your team or in your company. It walks through the requirements and limits for ...
Evolving SEO
Evolving SEO
YouTube Video

New YouTube videos detected.

  • 4 Rules For Tearing Apart Your Client's Link "Wish List"
    Often times clients will give you their link "wish list" - sites they want links from - just because they think it will help rankings. Sometimes our job is to help them refine that list and help them prioritize their efforts. Learn the four steps I take to determine if it's worth getting a link from a particular site. They do NOT have to do with domain authority or link juice!! Tools Mentioned:...
Evolving SEO
Evolving SEO
YouTube Video

New YouTube videos detected.

  • Why Webmaster Tools Average Position is NOT The Same As Rankings.
    I see questions like this a lot: http://moz.com/community/q/webmaster-tools-vs-google-trends-data-doesn-t-add-up - people are wondering if Webmaster Tools Average Position Data is wrong or accurate. The issue is, you can not look at it the same way as rankings. In this video I explain the differences between webmaster tools average position and rankings. There's some actionable tips for how to use...
Evolving SEO
Evolving SEO
YouTube Video

New YouTube videos detected.

  • Learn SEO: The Top 10 Best Resources To Start With
    People always ask "Dan, what's the BEST way to learn SEO?" These are the top places I usually send people to build a FOUNDATION of terms and concepts of SEO. This is the fastest way to learn the core essentials before getting overwhelmed by all the noise out there. If you notice I do NOT recommend spending too much time on blog, news and headlines while you are building your foundation! They ar...
Evolving SEO
Evolving SEO
Blog Post

New blog articles detected.

  • 074: The Email
    The story of a troubling email I received Monday morning. NEXT week, we’ll back to the regular interview style episodes. Subscribe on iTunes and never miss a new show! Links Actually, just one link
Evolving SEO
Evolving SEO
Blog Post

New blog articles detected.

  • 073: The Top Takeaways Revealed From SMX Advanced 2017 w/Marie Haynes
    Somehow I had no episode for this week’s show. So I said, “as an SEO myself, what do I really want to know about right now that I can share with my listeners ?” The answer I kept coming to was “what happened at SMX Advanced that I need to know about for the SEO work […] The post 073: The Top Takeaways Revealed From SMX Advanced 2017 w/Marie Haynes appeared first on Evolving SEO.

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