ExpertSender
ExpertSender
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New blog articles detected.

  • How to reduce your email marketing costs by 27%
    Email creative creation can be a time-consuming task and cost your business significant dollars. Today, we’ll go through how children’s products retailer Odevaika cut email marketing spend and deployed more email campaigns at the same time. The post How to reduce your email marketing costs by 27% appeared first on ExpertSender.
ExpertSender
ExpertSender
Blog Post

New blog articles detected.

  • Send emails when your customers expect them with the ExpertSender time travel feature
    Enter time travel, an ExpertSender feature that sends emails to your audience at the exact time you want them to be sent, irrespective of their current time zone. You can know where they are located based on where they opened or clicked the last message that you sent them. The post Send emails when your customers expect them with the ExpertSender time travel feature appeared first on ExpertSender.
ExpertSender
ExpertSender
Blog Post

New blog articles detected.

  • Microsegment for Greater Customer Engagement in less than 1 Minute
    Microsegments allow us to segment customers into narrowly defined groups that can potentially have a high ROI and impact the business goals that we’re trying to achieve. Today, we’re going to target our readers that really like the articles we publish. They like our posts, they share and comment them, they’re a highly-engaged lot! The post Microsegment for Greater Customer Engagement in less than ...
ExpertSender
ExpertSender
Blog Post

New blog articles detected.

  • Why is UX so important in Email Marketing? 4 Extraordinary Email Experiences
    Have you ever had the experience of purchasing something online that you’ve been totally excited about for the longest time, completed the order, then had a totally underwhelming email experience? This part of your experience didn’t meet your expectations and your experience with any brand should be consistently awesome across the board – just as Jimi (Hendrix) would have it. The post Why is UX so...
ExpertSender
ExpertSender
Blog Post

New blog articles detected.

  • 25 Email Geeks to help you get your geek on
    The era of the geek is well and truly here. Here you’ll find 25 of our email industries own that you should be getting your geek from. We’ve featured Email Geeks that are up and comers and industry heavy weights that really are leaders in their domain.
ExpertSender
ExpertSender
Blog Post

New blog articles detected.

  • 5 Black Friday emails
    Here’s a quick recap of 5 different email campaigns from Black Friday from the fashion and sports accessories industries. Shapes, squares, blocks and (as you probably already guessed) the colour black prevail, but with some noticeable exceptions. Take from them what you will for your next series of holiday campaigns.
ExpertSender
ExpertSender
Blog Post

New blog articles detected.

ExpertSender
ExpertSender
Blog Post

New blog articles detected.

  • 8 Email Marketing Trends for 2017
    The 8 trends we expect to emerge are as follows; we’ll have more context-driven communication, chatbots will complement emails, eye-tracking will be used to test email creatives, emails will have more of a conversational tone, predictive lead scoring will be more widely adopted, email content will get even shorter, machines will match subscribers with content and cross-channel data will be leverag...
ExpertSender
ExpertSender
Blog Post

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