Green Umbrella Social Media for Business

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • It was Sunday evening and I was snuggled on the couch with my MacBook in my lap, all set to put the finishing touches to the slides for my LinkedIn webinar that I was presenting the following day.  I visit www.linkedin.com and I am faced with the following screen:   I am not yet panicking as Continue Reading... The post My LinkedIn Account Was Compromised appeared first on Green Umbrella.

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • That is a lie. The title really should have said, “Did you know that you can only schedule discussions into a LinkedIn group if you are paying LinkedIn for the privilege”. Back in June 2016, LinkedIn removed the API for external software such as HootSuite, Buffer, eClincher, TweetDeck etc to be able to schedule posts Continue Reading... The post LinkedIn Tip: Did you know that you can no longer s...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Did you know, according to Social Media Today, the biggest demographic on Twitter is male aged 18-29? (Saying that, in my experience, the average age of the majority of our clients' Twitter accounts is male aged 25-34).   The common denominator is “male”.  So if your key target audience fits this demographic, then being active on Twitter Continue Reading... The post Five Activities You Should Be ...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Are you confused by Google Analytics?  If you do not know where to start then this is the video for you. In this video I will explain: 1. Who is coming to your website 2. Where they are coming from 3. What are your top ten pages that people are landing on Then this is Continue Reading... The post Google Analytics Made Easy! appeared first on Green Umbrella.

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • I am sure I am not alone in this digital age of sometimes feeling completely overwhelmed by the number of emails I receive in a day! This means that even a few hours out of the office means returning to a huge backlog and time spent sifting through trying to decide which are urgent and Continue Reading... The post Staying in Control of your Emails! appeared first on Green Umbrella.

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Check out the smartphone app called ClippyCam. It is an easy way to share photos and videos, that looks a little bit like Facetime. I love this app as it is a little bit different to all other apps available on the app store. Go to www.clippycam.com     The post Tool Tip: Check Out ClippyCam appeared first on Green Umbrella.

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Gosh, managing social media takes so much time, doesn’t it? Especially if you have an Instagram, Facebook, Twitter, LinkedIn account, and you juggle all of your content and hope that it all publishes correctly. Then you cross your fingers and hope that a lot of people comment on your posts, but how do you have Continue Reading... The post Five Easy Steps to Put Your Social on Autopilot appeared f...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Email marketing is NOT dead, but you can kill your subscribers if you do not follow these simple rules. If your email click-throughs are low, your open rates are non-existent and your email campaigns are just not giving you the results that you were hoping for, then you may be making some key mistakes. Did Continue Reading... The post The Anatomy of the Perfect Email [Webinar] appeared first on G...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  •             For a lot of us, writing blogs seems like a lot of effort for very little reward. From generating the idea, through writing and editing, to hitting publish and sharing it out on social media, there’s a lot of work involved. But there are huge business benefits to blogging. Continue Reading... The post How Recruiters Can Blog to Get More Leads appeared first on Green Umbrella.

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • When we are conducting a health check on our clients' Twitter accounts, we always look for one or two hashtags in the biography of their profile. What sort of things should you #? > Location > Industry sector > Keywords What should you NOT hashtag Please do not hashtag words that people would not really Continue Reading... The post Twitter Tip – Do you have a hashtag in your Twitter bio? appeared...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Is your Twitter account performing well for you?  If not, then it may be due to rocky foundations.  If your account has not been constructed in the correct way then you end up with holes in your Twitter bucket!  In today's blog post I will walk you through ten key ingredients that will ensure that Continue Reading... The post Is Your Twitter Account Built Correctly? appeared first on Green Umbrel...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • When was the last time you looked at your LinkedIn profile? Did you know that we now have new segments such as accomplishments, profile picture filters and linked media? In this webinar, I will walk you through a 10 point checklist to maximise the most of your profile. I will show you some neat little Continue Reading... The post LinkedIn – How to Perfect Your LinkedIn Profile [Webinar] appeared ...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • I am really behind on TV box sets, and typically, I’m usually late to the party on the popular series that everyone is talking about. In fact, I am one of what feels like the few people who can claim to have never watched an episode of Game of Thrones. However, a recent BBC series Continue Reading... The post Trust me! – Are your candidates claiming to be something they’re not? appeared first on ...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Did you know that there is now a private folder on Instagram where you can move previously posted Instagram posts into this folder called “Archive”? Reasons for using the archive feature:- 1. Not all of your posts are popular, so remove the unpopular ones and perhaps repost again at a later date. 2. Archive slightly Continue Reading... The post Instagram Tip: Use the Archive Function in Instagram...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • If your Facebook page is looking a little bit stale and lifeless then perhaps it is time to get creative and add a bit more energy into your posts. Remember that videos and live streaming posts are still getting the most reach on Facebook, so consider these options when creating new content. If, like me, Continue Reading... The post 25 Content Ideas for your Facebook Page appeared first on Green ...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • This is a very short video to show you how to block those annoying adverts on Instagram.  Simples!   The post How to block a sponsored advert on Instagram appeared first on Green Umbrella.

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Most people tend to “wing it” when it comes to their marketing, or they tap their head and say, “it’s all up here.” Now that can work for some, but for most of us, we have a lot of stuff to store in our brain that sometimes takes precedence over our marketing campaigns. Ultimately, this Continue Reading... The post Urgh! Do I Really Need to Write a “Campaign Plan”? appeared first on Green Umbrell...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • In June 2017 LinkedIn introduced the feature of being able to add an image to your comments. This feature has been widely available on other platforms for a long time, but LinkedIn have only just got around to it. I have not seen many people using this feature, therefore now is the time to start Continue Reading... The post LinkedIn Tip – Are you using visuals in comments on LinkedIn? appeared fi...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • You have created your Facebook page, and have already started posting regular updates. If you read last week's blog on the Green Umbrella site, then hopefully you have introduced some new strategies to your pages such as welcoming, inviting, live streaming and much more (read the article here of 5 things to do on Facebook Continue Reading... The post Is Your Facebook Page Missing These Key Ingred...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • If you are responsible for the social media activity for your business, then you will know the importance of measuring your stats.  Post, Measure, Tweak, Repeat – this should be all marketeers motto!  LinkedIn is no different.  We can only work with the information that we are given, and many of us are still on Continue Reading... The post LinkedIn Analytics, What You See, is What You Get! appear...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Emails are one of the most important tools in your marketing arsenal, but only 22% of businesses are satisfied with their conversion rates. Emails are cheap, quick to write, and can help you build long-term relationships with your customers en masse. But writing successful marketing emails is not always easy. Getting your email template and Continue Reading... The post Four Simple Secrets to Tota...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • The ability to be able to comment as a GIF on a Facebook thread was introduced in June 2017. Are you a fan of GIFs? I think they are a great way to express an emotion in a humorous way, and I expect people will be using this feature more and more as time goes Continue Reading... The post Facebook Tip: Do you use the GIF button in Facebook Comments? appeared first on Green Umbrella.

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Do you run a Facebook page for your business?  If so then you will find this checklist very handy. Each month, Green Umbrella will publish a product of the month.  This may be a free checklist like this one, or an eBook, whitepaper, template, email examples, etc. If you subscribe to the blog then you Continue Reading... The post Five Activities You Should Be Completing on Facebook Every day appea...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Know Your Numbers: Financial Dashboards for Business Growth When you go to the doctor for a checkup, your doctor will measure your pulse and other vital signs to see how healthy you are. If your doctor spots any problems during this process, he can show you how to take corrective action before you encounter additional Continue Reading... The post How Crunching Numbers Can Skyrocket Your Profitabi...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Facebook introduced “Page Preferred Audience” per post in May 2017, although many people are not aware of the option. This is a fabulous tool if you are promoting something that is specific to a location, an age range or a particular interest. At Green Umbrella we are recommending our recruitment clients to use this feature Continue Reading... The post Facebook Tip: Did you know that you can targ...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Do you feel like you are posting the same stuff all the time on Twitter? With the new changes in algorithms, you need to step up your game with interesting, entertaining and educational content. If you need to change things up and get creative with your tweets then this webinar is for you. From simple Continue Reading... The post How to Get Creative With Your Tweets (Webinar) appeared first on Gr...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • When a new prospective client approaches Green Umbrella to help them with their social media, we have a few systems and procedures to go through before we take onboard a new customer.  As with most companies, we will always credit check a potential client, but we also work through a complete digital health check to Continue Reading... The post Does Your Website Pass the Marketing Test? appeared f...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • The trick with Telemarketing is tenacity, as telemarketing is about building relationships. Afterall, 80% of sales occur after the fourth call, yet 92% of people give up before or on the fourth attempt. Did you know only 2% of sales are made on the first call? Now if you do the maths, that means you Continue Reading... The post Telemarketing – How To Keep Going appeared first on Green Umbrella.

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