Green Umbrella Social Media for Business

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Words. Do you remember them? Those little squiggly things, line after line, neatly laid out across the page. I’ll tell you something. They matter. They really do. And yet – it's odd (and desperately disappointing to professional content writers) how the value of words, and the skill required to use them effectively, frequently goes unappreciated. Continue Reading... The post Content Writing – the...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • LinkedIn Is At it Again – New Profile Changes You may have noticed that LinkedIn has once again changed the layout of the personal profile. Changes include a background image, profile photo has moved, name and headline have shifted to the left, summary now displays more content (and rich media – yippee!), key information and Continue Reading... The post LinkedIn Tip: What do you think to the new ...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Eyeballs!  Why have I not figured this out before?  I have been working in the world of social media for the last ten years and it was only during social media marketing world summit did the penny drop.  Eyeballs are the secret key to success online. via GIPHY The first time I heard that eyeballs Continue Reading... The post A Secret Social Media Tactic That Works! appeared first on Green Umbrell...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • So there you are, laptop at the ready and a new blog posting needed for your website. And the words just aren’t really flowing. Break for a coffee. Try again. You get 500 words done and read it through. It’s all right you say to yourself and post it on the site. Days later still Continue Reading... The post Right. Let’s write! appeared first on Green Umbrella.

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Updated May 2018. If you find duplicate Pages for your business when you search for its name, you may be seeing Pages for the locations people made when they checked in. Once you create an official Page for your business, you can claim and merge duplicates to keep your customers' likes and check-ins in one place. So, how can Continue Reading... The post How To Claim A Facebook Page That Someone E...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • What if I told you it only takes me ONE DAY to plan, create, and execute a MONTH of Instagram posts… well, that is exactly what I do for one of my Instagram accounts and it is working like a dream. In this webinar, you will: * Discover how to save time by implementing an Continue Reading... The post How to Implement an Effective Time Saving Instagram Strategy [Webinar] appeared first on Green Umb...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Recently I had the privilege of being invited to a sales club run by Julie Futcher (The Sales Manager) who wanted me to talk about networking strategy to her members. It seemed clear about half way through, that what I was sharing was quite a revelation to the assembled group as they appeared not to Continue Reading... The post So, What Is Your Networking Strategy? appeared first on Green Umbrell...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Are you struggling to get more reach, engagement, and clicks on Twitter? In this webinar, be prepared to be wowed as Julia Doherty reveals content strategies for getting engagement and reach on Twitter. Come away from this high-energy session with a huge smile on your face and a renewed focus and strategy to truly get Continue Reading... The post The Nine Key Ingredients to the Twitter Algorithm ...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • In my opinion, Facebook stories are going to be HUGE for businesses in the next twelve months, and I am gobsmacked that no-one is utilising this feature. What is Facebook Stories? When you log into Facebook on your computer you will see a string of profile picture with blue rings around the outside.  These are Continue Reading... The post Why You Should Implement A Facebook Story Strategy Now! ap...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • You’ve probably heard quite a lot about the city that I live and work in recently! Salisbury, and the unfortunate events involving a former Russian spy and his daughter have been international news for several weeks now. While the world looks in on us via the numerous news crews that have descended upon us from Continue Reading... The post How Supporting Your Community Will Benefit Your Business ...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Do you find it annoying when the videos on your LinkedIn feed start playing automatically?  Either on desktop or the mobile app, there is a way to disable them. Instructions for Desktop: Click the small profile picture on the top righthand corner Navigate to privacy and settings Click on site preferences Autoplay video's > change Continue Reading... The post How to Stop Videos From Autoplay on Li...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • If you have been uploading videos to your Facebook Business Page for the last few years then you will probably already be aware of playlists. Spotted in the Social Media Examiner Society Group in their “Found in the wild” section, you will soon be able to sort your videos into playlists from your personal profile. Continue Reading... The post Facebook Quietly Introduce A Playlist Feature for Vide...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • You may or may not be aware, but there is currently a war going on between Facebook and YouTube.  It's the battle of the video, and the latest statistics show that Facebook is now winning the battle with views.  Saying that a “view” on Facebook is only three seconds, and a “view” on YouTube is Continue Reading... The post Why Uploading Your YouTube Video to Facebook is a Bad Idea! appeared first ...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Right now, more than 90 percent of businesses use social media. We can all open a Twitter account and start sending out tweets, or create a page for our business on Facebook and post daily, but this is no longer enough to make a social platform a viable one. If you want a profitable marketing Continue Reading... The post 15 Social Media Mistakes You Should Avoid [Webinar] appeared first on Green ...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Do you run events? If so, then you will find these new Facebook events features really handy. Key areas are: You can now add a video instead of an image for your event cover image – yippee! You can also now add multiple events, and then schedule them to be live on your page at Continue Reading... The post New Features for Facebook Events 2018 appeared first on Green Umbrella.

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • When it comes to local businesses, local search optimisation is a critical marketing component that can make or break a local brand. Every day, individuals search for local goods, services and products. In fact, over 70% of all purchase decisions made by consumers begin with a search engine query. This includes those purchases that end Continue Reading... The post How to Reach Local Customers by ...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • A small feature, but it will certainly show you who is actually using Instagram and who is just auto-posting. When you are having a direct message conversation, Instagram will now highlight when the other person was last on Instagram. The good news is that you can switch it off if you would like to.   Continue Reading... The post Instagram Tip: Instagram Added Activity Status To the DM Feature ap...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • The algorithms are coming…. the algorithms are coming! I had the pleasure of listening to a strategy talk in San Diego from Andrew and Pete, (famous YouTubers, and Twitterers), who presented a very entertaining session to do with the Twitter algorithm.  I picked up some fabulous golden nuggets which I thought I would share with you Continue Reading... The post Why You Should Consider the Twitter ...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • In this quick video, I will show you how to request a recommendation on the LinkedIn app, a quick tip on what to write when asking and what to do with the recommendation once it has been sent to you. For those of you who prefer to read rather than watch:- Launch the LinkedIn application Continue Reading... The post How to Request A LinkedIn Recommendation appeared first on Green Umbrella.

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • How much do you think your looks affect your success? It’s a controversial question. You might firmly believe that your knowledge and capability should play a bigger part. You know your stuff and are building a business on something you’re passionate about, why should your looks play a part in this? What if I asked Continue Reading... The post Looks and Bias – Can They Affect Your Chances of Succ...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • When will Facebook/Instagram stop copying Snapchat? When someone takes a screenshot of your post, you will be notified as the content creator. I mentioned this new feature to my 15-year-old daughter and she “high fived” me, exclaiming that this was a great new function and she can't wait to get it on her Instagram account. Continue Reading... The post Instagram Tip: Instagram Tests “ScreenShot” A...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • After attending the session with Jasmine Star at Social Media Marketing World in San Diego, I could not wait to share my notes with you about saving time with Instagram.  We are living in a time-starved world.  Every minute counts, especially when it comes to social media content.  If Instagram, with its 800+ million users, is the platform Continue Reading... The post How to Create 30 Days of Ins...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  •   With recent changes to the Facebook privacy policy, and given what has happened in the news over the last few weeks with regards to Cambridge Analytica, this is a fabulous new function that everyone should embrace. Do you remember that quiz that you completed on Facebook years ago?  Or the account you created for Continue Reading... The post How to Easily Revoke Access to Your Facebook Apps (Im...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Content is king, and this is why having an effective blogging strategy is paramount to your online marketing success. You have written a blog, uploaded it to your website, but now what? In this webinar, Julia will walk through an effective blogging process that anyone can implement into their business. * How often should you Continue Reading... The post How to Implement an Effective Blogging Stra...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • For those who own and run their own eCommerce website, you probably know just how successful this type of business can be. You are running an online store that enables people to buy merchandise and have it shipped right to their home. The whole idea of running an eCommerce site is one that many people Continue Reading... The post Tips to Help Protect your eCommerce Website from Hackers and Fraud ...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • If you are an administrator of a rather dormant LinkedIn Group, then you may be interested to know how to breathe new life into your community. If you are a member of a group, you will start to see group activity in your notifications tab, and they are also rolling out the ability to add Continue Reading... The post LinkedIn Tip: Have you looked at LinkedIn Groups Recently? appeared first on Gree...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • There’s so much in the news at the moment reminding us how important it is to reduce plastic waste. We’ve all seen, and almost certainly been shocked by, images on social media, and programmes such as David Attenborough’s Blue Planet showing how our oceans, in particular, are being affected by the amount of waste plastics. Continue Reading... The post Ditching the Disposables – Reducing Single Us...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • There are a number of benefits to having a verified Facebook Page. A verified page has more credibility, and you appear as a trusted brand. You will be found on additional services such as Facebook.com/services and the Facebook Local App (so will un-verified pages, but those that are verified will rank higher). Facebook lets your posts Continue Reading... The post Have You Verified Your Facebook ...

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