Green Umbrella Social Media for Business

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • This process has taken us a few years to master, but we are finally there.  After many years of split testing, experimenting with layouts and key features, we are able to share with our recipe for the perfect anatomy of an effective email marketing campaign. #1 – Send your message from an actual person Back Continue Reading... The post The Anatomy of an Effective Email Marketing Campaign appeared...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • IF YOU’RE IN RECRUITMENT – YOU NEED SOCIAL MEDIA! Now you might ask how I can make such a confident statement.  The fact is, I ran a successful recruitment agency for many years.  Business was good but it was when I started to use social media that the business took off to the extent that Continue Reading... The post The Ultimate Social Media Workshop For Recruiters! – Birmingham appeared first o...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • I was recently browsing my LinkedIn feed and had the audacity to ask an accomplished growth marketer (probably the most coveted title a marketer could have these days) a simple question. The question was: What are the skills in marketing that I should have in order to become a good growth marketer? And Aaryn Kobayashi Continue Reading... The post Growth Marketing Automation in Three Easy Steps ap...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Hallelujah! Up until now, in order to share screens when going “live” on Facebook, we've had to use external software. That has now all changed! The Facebook feature for screen sharing is an extension of your browser. The extension currently works on Chrome, but not on Firefox, and allows you to share your screen, window Continue Reading... The post Facebook Tip: Share your Screen on Facebook Liv...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Online marketing and social media is such a fast-moving industry that it is hard to keep up with all the changes. If you are feeling a little overwhelmed then fear not as Julia will present a very passionate talk as to how you can leverage the new developments in social media. Hear about the new Continue Reading... The post Are You Leveraging All the New Developments in Social Media? [Webinar] ap...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • In early 2017, Instagram introduced an algorithm into the newsfeed.  This is good news for the user as you only see posts from people that you interact with, even if you are following people, you won't see their posts unless you double click or comment on their photos.  But, it is not good news for the Continue Reading... The post Five Activities That You Should Be Completing Every Day on Instagr...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • If you are working in the busy world of social media then you will know that every minute counts.  I have been using folders on my Google Chrome toolbar for some time now and it was not until one of my colleagues said: “how do you do that?” that I realised not everyone knows how Continue Reading... The post A Productivity Hack for Social Media Managers appeared first on Green Umbrella.

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Like many businesses, we normally send Christmas cards (as design and print is one of our services we are almost obliged to), but this year we have decided, for a very good reason, not to do so. This year we will be donating the £250 we normally spend on Christmas Cards to “Emma's Aim“. We Continue Reading... The post Supporting Emma’s Aim at Christmas appeared first on Green Umbrella.

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Watch out for an application called Bonfire, which is a new group video chat app. The app is a little bit like Skype, but with multiple people on the call. It also incorporates several “SnapChat” like filters which will be interesting to see. I am loving the innovation from Facebook! The post Facebook Tip: Facebook release a new group video chat facility appeared first on Green Umbrella.

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • As the majority of my audience is small business owners, I am going to share with you the top key elements that you need to set up a business account on Instagram.  However, I must point out that Instagram is not a platform for ALL businesses.  There are some industry sectors that thrive on Instagram and others Continue Reading... The post Is Your Instagram Account Built Correctly? appeared first...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • To make someone an administrator on a Facebook Group simply click members > then the three dots to the right > make admin.   The post How to Make Someone Admin on a Facebook Group appeared first on Green Umbrella.

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • In late 2017, Facebook stories were introduced to business pages. In this weeks education video, Julia talks through- 1. Two ways to access the feature on your business page 2. Some of the filters to use in your stories 3. What is the best practice for uploading stories? 4. How many stories should you upload Continue Reading... The post Are You Using Stories for Your Facebook Business Page Yet? a...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • You don’t have to be a “copywriter” to write good copy. However, you must understand that sometimes writing copy takes time and patience. Now, when I talk about “copy”, I don’t just mean blog writing although, this is a form of copy. Copy can be an article, website pages, leaflet, even your posts on social Continue Reading... The post How to Write a Good Piece of Copy appeared first on Green Umbr...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Did you know that you can now link your personal Instagram account to your personal Facebook Profile? This new feature is fabulous for those who spend more time on Facebook (like me!). I can see that I have notifications on Instagram right from the Facebook app. You can also see your business Instagram account from Continue Reading... The post Instagram Tip: Facebook and Instagram Integration is ...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • You have created a Twitter account and sent your first Tweet but there is very little engagement so far. Before you implement an effective content strategy for your Twitter account then we recommend looking at how your account has been built. In this webinar, I will walk you through a simple ten-point checklist of things Continue Reading... The post Is Your Twitter Account Built Correctly? (10 po...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Oxford Business Woman’s Compelling, Transformational Book Empowers YOU to Listen to YOUR “Voice of Slow” Green Umbrella bring you a special sample chapter from Jackie Jarvis’s new book In Pursuit of Slow Are you addicted to busyness? Are you racing through your tasks like an express train but still not feeling satisfied with what you Continue Reading... The post Listen to YOUR “Voice of Slow” app...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Twitter introduced “popular articles” in 2017 and it is a fabulous place to source content for your other social media channels. Simply click the search icon at the bottom of the screen (on the iOS app), and scroll down.       The post Twitter Tip – Have you checked the Popular Articles Section? appeared first on Green Umbrella.

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Performance management ……………….. It is a process that looks at activities that ensure that goals are consistently being met in an effective and efficient manner. Performance management can focus on the performance of an organisation, department or employee. So do we really need to worry if our staff are working hard for our organisation, could Continue Reading... The post Why should you measure pe...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • In this quick Twitter tutorial, I quickly show you some features that are underutilized on this platform. Are you now using 280 characters? I give you my opinion on this. Are you adding descriptions to your images, are you using the polls section? I also talk briefly about the new Facebook polls and social media Continue Reading... The post Twitter Now Has 280 Character Limit, Polls and Images (v...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • In the last two months, LinkedIn has put my account in restricted mode.  I was unable to access my account, or any of my LinkedIn data until I had reactivated my account.  I was extremely apprehensive to reactivate my account as LinkedIn was requesting a copy of my government ID (passport or driving license).  Any software Continue Reading... The post How to Prevent Your LinkedIn Account from Bei...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Facebook is rolling out a feature where you can “snooze” a friend, page or a group. This means that you can mute their posts in your newsfeed for a period of 24 hours, 7 days or 30 days! If you are fed up with seeing holiday photos, or perhaps a launch of a product or Continue Reading... The post Facebook Tip – Have you seen the snooze button? appeared first on Green Umbrella.

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Whenever you attend a LinkedIn workshop with a media company, I guarantee that they will start with your LinkedIn personal profile.  This blog post is not a checklist of the things that you should incorporate in your LinkedIn profile, it is more a list of common mistakes that I see on a regular basis. Mistake Continue Reading... The post Five Common LinkedIn Personal Profile Mistakes appeared fir...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Have you seen a decline in LinkedIn group activity over the last year? I know I have. When LinkedIn made the decision to change the structure of a group and then removed the ability to schedule posts into a group we saw many companies transfer their activity to Facebook. In this webinar, I will explain Continue Reading... The post The Secrets of Highly Successful Facebook Groups [Webinar] appeare...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Polls and surveys are a fabulous way to get interaction and engagement on your Facebook Page.  We had this feature for many years but then it was pulled for unknown reasons.  It's great to see the feature back on the business pages, and also on the personal profile.  Pros:- Adding images or a GIF to Continue Reading... The post How to Add a Poll to Your Facebook Page appeared first on Green Umbre...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Stress is the modern ‘backache’ and directly or indirectly causes more lost days at work than any other disease. The HSE estimates that 11.7 million days were lost in the year 2015/16 Stress, and why it’s a double-edged sword Stress is what gets you up in the morning and gets you to work, whether you Continue Reading... The post Stress – The Good, The Bad, and The Fatal! appeared first on Green U...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Don’t Sweat the Small Stuff – Richard Carlson If you are a worrier or suffer from anxiety in any way then this book is for you. A few months ago I read “Stop Thinking – Start Living” by the same author and I loved the tone and simplicity of his words. I naturally downloaded this Continue Reading... The post Book Review: Don’t Sweat The Small Stuff appeared first on Green Umbrella.

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Running a local business can be a joy, but it can also be a massive challenge, and as any business owner will know too well, there are good times, bad times and times when things are just OK. One of the biggest challenges for any local business is attracting new customers and making sure you Continue Reading... The post Five Reasons Why Facebook Advertising Works For A Local Business appeared fir...

Green Umbrella Social Media for Business
Green Umbrella Social Media for Business
Blog Post
  • Linkedin Search – Who is checking you out? It is more important than ever to make sure that your LinkedIn profile is optimised for search with this LinkedIn update. From the LinkedIn blog: Wouldn’t you want to know how you’re being discovered on LinkedIn? Knowing who’s searching for you could be your ticket to finding Continue Reading... The post LinkedIn Tip: Who is checking you out? appeared fi...

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