Growth Spark
Growth Spark
Blog Post
  • Each and every one of us has experienced a good upsell. From combo-meals at fast food chains, to “must have” accessories for your new high end camera or smartphone, every business is trying to increase their average sale value; after all, the purpose of your store is to make as much money as possible with the resources available. More

Growth Spark
Growth Spark
Blog Post
  • On March 27th, 2018, Growth Spark hosted MAB 17, an event for and by Boston agencies, to discuss the role that IoT, VR and AR will have on how we interact with our buyers and build our brands. We welcomed speakers Steve Brown, Partner at Veux Labs; Tom Biggins, Founder of Atlantis Technology; and Kianosh Pourian, CEO of Spiria to share their stories and expertise with attendees who joined us from ...

Growth Spark
Growth Spark
Blog Post
  • In order for your store to thrive, you’ll need to define a mix of tactics that work for your brand, which will depend on your product, your audience, the problem your products solve, and your audiences’ shopping habits. In this article, we’ll dive into the best choices for marketing strategies, including what we’ve learned after a decade of working with hundreds of different companies.More

Growth Spark
Growth Spark
Blog Post
  • Last week, Toys”R”Us, the largest toy retailer in the country, announced that they would be winding down their presence in the USA. This had led many toy manufacturers in a panic, as the company served as the primary physical retail location for multiple brands. The Wall Street Journal even reported that the shut down will leave a $11 billion hole in the industry. But does their liquidation repres...

Growth Spark
Growth Spark
Blog Post
  • As an e-commerce business, it’s very easy to focus on customer acquisition, to the point of forgetting about those who you've already successfully convinced to purchase. Although the appeal to this is quite high, it can be much more profitable for you to look inwards and instead get more value out of your current customers, rather than always acquiring new ones.More

Growth Spark
Growth Spark
Blog Post
Growth Spark
Growth Spark
Blog Post
  • The ECL documents every stage of an online shopper’s interaction with your brand, and is an essential blueprint that we’ve shared with our web design clients over the years. It applies to every online store, in any industry. It’s our personal guidebook for how to quantitatively bring a store from inception to success, in a reliable, measurable and predictable manner.More

Growth Spark
Growth Spark
Blog Post
  • Shopify is an incredibly powerful platform for e-commerce, but in order to get the most out of it, you’ll need to add a variety of images that are formatted to draw your customer in and keep them engaged. Growth Spark designer Tina Yeung gives you the inside scoop on everything you need to know to make the most of your site images.More

Growth Spark
Growth Spark
Blog Post
  • The two weeks before any gift giving holiday can be quite stressful, especially for customers who haven’t yet picked a gift for a friend or family member. You could almost argue that it’s human nature to leave gift selection to the last minute. As a Shopify store owner, make sure you make the most of these frenzied shopping seasons by following these 5 steps...More

Growth Spark
Growth Spark
Blog Post
  • Congratulations to our client, Cubii, on their new website launch! We really love the Mega menu and the subtle animations on this one, especially with such a unique product.More

Growth Spark
Growth Spark
Blog Post
  • HumanCentric designs and manufactures elegant and convenient home and office products that make life easier and work more productive. We're so excited to announce the launch of their first direct-to-consumer e-commerce site!More

Growth Spark
Growth Spark
Blog Post
  • Zentangle Zentangle is a creative process that leads to structured designs and various patterns, designed by Rick Roberts and Mary Thomas. This relaxing, meditative art form has caught on with crafters around the globe, as it is approachable for beginners who have nothing but a pencil to get started, but the experience can be enhanced a thousand- fold with their products and classes. There’s eve...

Growth Spark
Growth Spark
Blog Post
  • Joe Grooming is a high-end producer of naturally sourced men’s grooming products. We took their vision and made it reality in a brand new Shopify design that reflects their minimalist but luxurious aesthetic.More

Growth Spark
Growth Spark
Blog Post
  • Assouline is a luxury book publisher that creates gorgeous pieces fit for the most exquisite coffee tables, as well as accessories and chic furniture. We collaborated to overhaul their site to give customers a taste of the high quality workmanship they can expect from the brand.More

Growth Spark
Growth Spark
Blog Post
  • One of the most wonderful things about running a Shopify store is that you can sell your products around the world. You aren’t limited by having physical locations or domain issues abroad - but that doesn’t mean that you’re home free so as long as customers can find you. You’ll also need to make sure you can actually accept their currency, or you’re in for a world of confused and unhappy customers...

Growth Spark
Growth Spark
Blog Post
  • As a Shopify merchant, you’re often looking for ways to drive sales, but you’re in the majority if you find you need an injection of capital before you’ve accrued enough in savings through selling. This is especially common when your business is just starting out, or if you’ve hit a rough patch that exceeds the emergency funds you have on hand.More

Growth Spark
Growth Spark
Blog Post
  • By Beth Foster When you look at the data, there’s no denying that the age-old strategy of email marketing has proven timeless, year over year. Market research firm WBR Digital found that a shocking 80% of retail professionals indicated email marketing as their greatest driver of customer retention. With a marketing tool this powerful, your email list is one of your business’ greatest assets. To ma...

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