Gucci (/ɡuːtʃi/; Italian pronunciation: [ˈɡuttʃi]) is an Italian luxury brand of fashion and leather goods, part of the Gucci Group, which is owned by the French holding company Kering. Gucci was founded by Guccio Gucci in Florence in 1921. Gucci generated about €4.2 billion in revenue worldwide in 2008 according to BusinessWeek and climbed to 41st position in the magazine's annual 2009 "Top Global 100 Brands" chart created by Interbrand; it retained that rank in Interbrand's 2014 index. Gucci is also the biggest-selling Italian brand.

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Gucci
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  • Gucci Bloom: The Campaign Film
    “I wanted a rich white floral fragrance, a courageous scent that transports you to a vast garden filled with many flowers and plants, a bouquet of abundance. The garden is as beautiful as women are; colorful, wild, diverse, where there is everything,” Alessandro Michele. Presenting the Gucci Bloom film campaign, directed by Glen Luchford and starring Dakota Johnson, Hari Nef and Petra Collins. Dis...
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  • Jewelry and Timepieces Collection | Gucci Spring Summer 2017
    Shot by Colin Dodgson, presenting the new Gucci Jewelry and Gucci Timepieces campaign featuring new designs by Alessandro Michele. Art direction: Christopher Simmonds Music: “Sketch For Summer” by Vini Reilly performed by The Durutti Column By permission of Imagem Music, an Imagem company Licensed courtesy of Warner Music Ltd Discover more of the collection here: http://on.gucci.com/Jewelry-Watch...
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  • ‘Hortus Sanitatis’ by Derek Ridgers | Gucci Pre-Fall 2017
    http://on.gucci.com/Hortus-Sanitatis Presenting ‘Hortus Sanitatis’: taking its name from the first natural history encyclopedia published in the 15th century, photographer Derek Ridgers captures the Gucci Pre-Fall 2017 collection by Alessandro Michele. The book, published by IDEA, was launched at the Comme des Garçons Trading Museum at 54 Rue du Faubourg Saint-Honoré, Paris. To discover more, vi...
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  • Behind-the-Scenes with Gucci Bloom
    A behind-the-scenes look at the film campaign for new scent Gucci Bloom by Alessandro Michele. Spotted inside the vision captured by Glen Luchford, the campaign’s testimonials Dakota Johnson, Hari Nef and Petra Collins. See the full video debut on Aug. 15. Music: "The Rip" by Portishead (Universal Island Records Ltd)
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Gucci
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  • Gucci Fall Winter 2017 Campaign: Gucci and Beyond | Director's Cut
    Introducing the Gucci Fall Winter 2017 film campaign. Motifs from sci-fi of the 50s and 60s appear in the video alongside a Star Trek inspiration and the men’s and women’s collections designed by Alessandro Michele. Director: Glen Luchford Art director: Christopher Simmonds Star Trek elements courtesy of CBS TM & © 2017 CBS Studios Inc. STAR TREK and related marks are properties owned by CBS Stud...
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  • Gucci Ginza
    A special animation of a puzzle cube dedicated to the reopening of Gucci Ginza in Tokyo, unveils a unique patch of the store address featured on the Gucci Courrier accessories, available exclusively at the renovated iconic flagship in Tokyo.
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Gucci
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  • Gucci Places: Chatsworth
    http://on.gucci.com/GucciPlaces4 Presenting Gucci Places: mapped from curious corners of the world, special locations that hold a cultural link to the House, revealing extraordinary beauty and spellbinding stories. Unveiled today, the first place Chatsworth in Derbyshire. The connection to this stately English home originates from creative director Alessandro Michele’s fascination with British cu...
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  • Gucci Jewelry and Timepieces Collection: Spring Summer 2017
    Shot by Colin Dodgson, presenting the new Gucci Jewelry and Gucci Timepieces campaign featuring new designs by Alessandro Michele. Art direction: Christopher Simmonds Music: “Sketch For Summer” by Vini Reilly performed by The Durutti Column By permission of Imagem Music, an Imagem company Licensed courtesy of Warner Music Ltd
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Gucci
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  • ‘Hortus Sanitatis’ by Derek Ridgers
    Presenting ‘Hortus Sanitatis’: taking its name from the first natural history encyclopedia published in the 15th century, photographer Derek Ridgers captures the #GucciPreFall17 collection by Alessandro Michele. The book, published by IDEA, will be launched tomorrow at the Comme des Garçons Trading Museum at 54 Rue du Faubourg Saint-Honoré, Paris with a special signing event at 5pm.
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  • Le Marché des Merveilles | Gucci Fine Jewelry Collection
    In the deep deep forest in a far far away land… The opening line of a first of a series of tales recounting the adventures of whimsical animals that work at a Wonder Factory to create the Le Marché des Merveilles fine jewelry collection. Discover more here: on.gucci.com/MarchéDesMerveillesFairyTales Illustrations by Phannapast Taychamaythakool Texts by: Aracha Cholitgul
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  • Ace Sneaker with Patches
    Introducing the Gucci Ace sneaker with detachable patches from the Gucci Pre-Fall 2017 collection. A lineup of colorful and eclectic removable patches that represent the motifs of Gucci—such as the bee and tiger, symbols first used by the House in the 70s—are available individually to create over 100 style combinations on the Ace Sneaker. http://on.gucci.com/Ace_Patches
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  • Gucci Pre-Fall 2017 Campaign Teaser
    Set in the Mildmay club in London, a rich, colorful dancehall, photographer Glen Luchford captures the Gucci Pre-Fall 2017 collection in a dynamic and spontaneous video. Creative direction and styling: Alessandro Michele Art director: Christopher Simmonds Music credits: “The Night” written by Bob Gaudio e Al Ruzicka © EMI Music Publishing Italia S.r.l. performed by Frankie Valli And The Four Sea...
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  • Gucci Spring Summer 2017: Sylvie Bag
    In a new compact shape finished with a top handle and a twisted detachable strap, the Gucci Sylvie bag features in the Gucci Spring Summer 2017 campaign. Photographer: Glen Luchford Creative direction and styling: Alessandro Michele Art director: Christopher Simmonds
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  • The Performers: Act V | Zhang Huan
    on.gucci.com/ThePerformersActV In the fifth act of “The Performers”, in collaboration with GQ, Chinese artist Zhang Huan wanders off in search of the desert’s mysticism, while engaging with everything that moves or grows, from plants and rocks to sand and wind. The viewer visualizes the very internal act of finding inspiration and translating it into art. Click the link above to learn more abou...
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  • The Performers: Act IV | Junya Ishigami
    http://on.gucci.com/ThePerformersActIV In the fourth act of “The Performers”, a film series by Gucci and GQ, Junya Ishigami explores Cenotes, the deep water caves in the Mexico’s Yucatan jungle where the architect finds endless inspiration. Click the link above to learn more about Junya Ishigami. #Sponsored
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  • Gucci x DSM | Sandy Kim
    Sandy Kim, photographer, model and filmmaker born in California in 1986, constantly redefines her work by creating visual material difficult to encompass in an artistic category. Following her recent “Analog Brain” exhibit at the Little Big Man Gallery in Los Angeles and her affinity with photographers Ryan McGinley and Nan Goldin, intimacy is a central theme of her work. For the launch of the Guc...
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  • Gucci x DSM | Bafic
    Born in 1993, Bafic is a London-based filmmaker and artist whose black and white stylistic approach is suitable to reproduce not only the normality of the city, but also its most morbid and dystopian aspects—elements present in his 2016 ‘Processing Procession’ installation at the London Institute for Contemporary Arts. Entirely filmed with an iPhone, the video created by Bafic for the Gucci x DSM ...
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  • Gucci x DSM | Chikashi Suzuki and Taro Okagawa
    Winner of the Solar Prize in 1981, Joji Hashiguchi (1949), is a Japanese photographer who has dedicated 50 years of work in portraying individuality by recounting the rapport between human being and context. In his book ‘Couple’, published in 2007, his photographs are suspended between realism and voyeurism. Paying homage to the artist with this concept in mind, the creative duo Chikashi Suzuki an...
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  • Gucci Cruise 2018 Fashion Show: Short Edit
    Unfolding inside seven rooms of the Palatine Gallery in Pitti Palace, the Gucci Cruise 2018 collection by Alessandro Michele was woven with a Renaissance influence. Gowns with crystals, pearls or bows worn with elaborate hand bracelets. Lapels on men’s brocade suits pinned with three dimensional brooches of faces from Greek mythology: Silenus, the companion of Dionysus and Hercules, the son of Zeu...
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Gucci
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  • Gucci Cruise 2018 Fashion Show
    Unfolding inside seven rooms of the Palatine Gallery in Pitti Palace, the Gucci Cruise 2018 collection by Alessandro Michele was woven with a Renaissance influence. Gowns with crystals, pearls or bows worn with elaborate hand bracelets. Lapels on men’s brocade suits pinned with three dimensional brooches of faces from Greek mythology: Silenus, the companion of Dionysus and Hercules, the son of Zeu...
Gucci
Gucci
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  • Gucci Cruise 2018 Fashion Show Teaser
    Antianatomy. Heart and soul of Gucci's origins, the Gucci Cruise 2018 fashion show will take place tomorrow in Florence. The collection will be revealed in one of the marvels of the city’s Renaissance past, the Palatine Gallery of Pitti Palace.
Gucci
Gucci
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  • Angelica Hicks | T-shirt collection | Team Spirit
    Presenting the limited edition Angelica Hicks and Gucci T-shirt collection. Featuring 11 offbeat and ironic designs by the British illustrator, the unisex fit T-shirts are packaged in a vintage style metal box. The collection is available on Gucci.com in Europe and US.
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Gucci
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  • Gucci Spring Summer 2017 Eyewear Campaign
    A look at the new Gucci Eyewear campaign by Glen Luchford featuring designs from the Spring Summer 2017 collection by Alessandro Michele. Music: “Sunglasses At Night” by Corey Hart Music supervision by Menlo Park Music
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Gucci
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  • Gucci Pre-Fall 2017 Campaign: Soul Scene – The 360° Video
    Offering a mesmerising perspective from the center of the dance floor the Pre-Fall 2017 campaign film reveals an interactive 360° point-of-view of the video capturing the dancers, the inspiration of artist Malick Sidibé’s portraiture and the underground Northern Soul movement from the 60s and 70s and the rich collection of accessories and ready-to-wear designed by Alessandro Michele. With vibrant ...
Gucci
Gucci
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  • Gucci Pre-Fall 2017 Campaign: Soul Scene – The 360° Video (Short Edit)
    Offering a mesmerising perspective from the center of the dance floor the Pre-Fall 2017 campaign film reveals an interactive 360° point-of-view of the video capturing the dancers, the inspiration of artist Malick Sidibé’s portraiture and the underground Northern Soul movement from the 60s and 70s and the rich collection of accessories and ready-to-wear designed by Alessandro Michele. With vibrant...
Gucci
Gucci
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  • Gucci Pre-Fall 2017 Campaign: Soul Scene – The Director’s Cut
    Inspired by the photographs of artist Malick Sidibé, who in the 60s and 70s captured youth culture in Africa, the Pre-Fall 2017 campaign video reflects the vibrant attitude of the collection. Referencing the spirit of England's underground Northern Soul movement from the 60s and 70s, the campaign explores the freedom of expression found in music and dance. Set in the Mildmay club in London, a colo...

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