Heap
Heap
Blog Post

New blog articles detected.

  • How We Are Migrating to React + MobX without a Rewrite
    A year ago our front-end was written in a cumbersome combination of Backbone, TypeScript, and a custom state management layer. It was maintainable, but we wanted to ship features faster than it would let us. We wanted to migrate to a React + MobX architecture, but we couldn’t afford to spend six months rewriting most […] The post How We Are Migrating to React + MobX without a Rewrite appeared firs...
Heap
Heap
Blog Post

New blog articles detected.

  • Terraform Gotchas And How We Work Around Them
    Heap’s infrastructure runs on AWS, and we manage it using Terraform. This post is a collection of tips and gotchas we’ve picked up along the way. Terraform and infrastructure as code Terraform is a tool from Hashicorp to help manage infrastructure declaratively. Instead of manually creating instances, networks, and so on in your cloud provider’s […] The post Terraform Gotchas And How We Work Aroun...
Heap
Heap
Blog Post

New blog articles detected.

  • How Basic Performance Analysis Saved Us Millions
    This is the story of how I applied basic performance analysis techniques to find a small change that resulted in a 10x improvement in CPU use for our Postgres cluster and will save Heap millions of dollars over the next year. Indexing Data for Customer Analytics Heap is a customer analytics tool that automatically captures […] The post How Basic Performance Analysis Saved Us Millions appeared firs...
Heap
Heap
Blog Post

New blog articles detected.

  • Our $27 Million Series B
    Today we’re announcing our $27M Series B! The round was co-led by NEA and Menlo Ventures, with participation from Initialized Capital and Pear VC. They’re all existing investors in Heap, and we’re excited to work even more closely with them as we grow. We don’t celebrate fundraises internally at Heap. Instead, we try to make […] The post Our $27 Million Series B appeared first on Heap Blog.
Heap
Heap
Blog Post

New blog articles detected.

  • Building Target Personas with SQL, Salesforce, and Clearbit
    Last week Todd, Heap’s Head of New Business, wrote a blog post describing how our new Salesforce → Heap integration is a powerful tool for defining strategy around the entire customer life cycle. I wanted to dive deeper into the difficulty of defining a target persona, and share a bit of our process before and […] The post Building Target Personas with SQL, Salesforce, and Clearbit appeared first ...
Heap
Heap
Blog Post

New blog articles detected.

  • Going Beyond Web Analytics by Bringing In Salesforce Data (Automatically)
    A few months ago, I wrote that most SaaS salespeople were leaving money on the table because they do not look at their prospects’ or customers’ behavior to win deals. After writing this, I saw the adoption of Heap skyrocket among Heap’s own sales team. I also saw the number of active Heap users at […] The post Going Beyond Web Analytics by Bringing In Salesforce Data (Automatically) appeared first...
Heap
Heap
Blog Post

New blog articles detected.

  • What is a “good” conversion rate for your signup flow?
    At Heap, we help companies measure user behavior. Often, customers find that there are hundreds of things they could be measuring, testing, and iterating on, but have no idea where to start. One of the most common questions we get from our software-as-a-service customers is, “how good is our signup conversion rate? Should we be […] The post What is a “good” conversion rate for your signup flow? ap...
Heap
Heap
YouTube Video

New YouTube videos detected.

  • Imogen Heap - Xizi She Knows (Official Music Video)
    Available on iTunes - https://itunes.apple.com/gb/album/sparks/id900137549?uo=4&at=1l3voFY&ct=YTvideos CD available on Amazon - http://www.amazon.co.uk/gp/product/B00L1OTL22/ref=as_li_tl?ie=UTF8&camp=1634&creative=19450&creativeASIN=B00L1OTL22&linkCode=as2&tag=imogenheapcd-21 http://www.imogenheap.co.uk/ https://www.facebook.com/imogenheap https://twitter.com/imogenheap
Heap
Heap
YouTube Video

New YouTube videos detected.

  • Imogen Heap - Minds Without Fear (Official Music Video)
    Available on iTunes - https://itunes.apple.com/gb/album/sparks/id900137549?uo=4&at=1l3voFY&ct=YTvideos CD available on Amazon - http://www.amazon.co.uk/gp/product/B00L1OTL22/ref=as_li_tl?ie=UTF8&camp=1634&creative=19450&creativeASIN=B00L1OTL22&linkCode=as2&tag=imogenheapcd-21 http://www.imogenheap.co.uk/ https://www.facebook.com/imogenheap https://twitter.com/imogenheap
Heap
Heap
YouTube Video

New YouTube videos detected.

  • The making of Me the Machine
    Available on iTunes - https://itunes.apple.com/gb/album/sparks/id900137549?uo=4&at=1l3voFY&ct=YTvideos CD available on Amazon - http://www.amazon.co.uk/gp/product/B00L1OTL22/ref=as_li_tl?ie=UTF8&camp=1634&creative=19450&creativeASIN=B00L1OTL22&linkCode=as2&tag=imogenheapcd-21 http://www.imogenheap.co.uk/ https://www.facebook.com/imogenheap https://twitter.com/imogenheap
Heap
Heap
YouTube Video

New YouTube videos detected.

  • Imogen Heap - Propeller Seeds (Official Music Video)
    Available on iTunes - https://itunes.apple.com/gb/album/sparks/id900137549?uo=4&at=1l3voFY&ct=YTvideos CD available on Amazon - http://www.amazon.co.uk/gp/product/B00L1OTL22/ref=as_li_tl?ie=UTF8&camp=1634&creative=19450&creativeASIN=B00L1OTL22&linkCode=as2&tag=imogenheapcd-21 http://www.imogenheap.co.uk/ https://www.facebook.com/imogenheap https://twitter.com/imogenheap
Heap
Heap
Blog Post

New blog articles detected.

  • Redshift Pitfalls And How To Avoid Them
    Amazon Redshift is a data warehouse that’s orders of magnitudes cheaper than traditional alternatives. Many companies use it, because it’s made data warehousing viable for smaller companies with a limited budget. Since so many Heap customers use Redshift, we built Heap SQL to allow them to sync their Heap datasets to their own Redshift clusters. […] The post Redshift Pitfalls And How To Avoid Them...
Heap
Heap
Blog Post

New blog articles detected.

  • Introducing Enhanced Security Features
    At Heap, we care deeply about securing your data. We know that when you trust us to collect your data, you also trust us to protect it. This is why improving Heap’s security across the board has been a major focus over the past year. Now you can ensure your account is even safer with […] The post Introducing Enhanced Security Features appeared first on Heap Blog.
Heap
Heap
Blog Post

New blog articles detected.

  • Campaign Tracking, Inside and Out with Bitly
    Campaigns are hairy creatures. Producing marketing campaigns that resonate is hard enough. Tracking their performance, especially where many channels are involved, can be just as challenging. How should you approach campaign tracking to enable effective analysis later? To get the answer, we spoke with two marketers who might know the subject better than anyone: Seiya Vogt, Director of Demand […] T...
Heap
Heap
Blog Post

New blog articles detected.

  • Perfecting Pitches Using Document Data with DocSend
    Presentations. Case studies. Reports. If you work with customers or prospects, odds are you send content to them almost daily, and chances are you also aren’t sure whether they opened it, how long they spent reading it, or who they may have shared it with. Yet, when it comes to closing a deal, recruiting, or raising money, that […] The post Perfecting Pitches Using Document Data with DocSend appea...
Heap
Heap
Blog Post

New blog articles detected.

  • Making Data Quality and Culture Work at Scale with Twitch
    When you’re trying to track activity across a variety of ever-evolving platforms and devices, where do you start? And how do you make sure it’s accurate? In Ep. 7 of The Analyst, June Dershewitz, Head of Data Governance and Analytics at Twitch, shares how she and the team are tracking, organizing, and guiding meaningful analysis of […] The post Making Data Quality and Culture Work at Scale with Tw...
Heap
Heap
Blog Post

New blog articles detected.

  • How Do I Make Self-Service Analytics Work?
    What does self-service analytics look like in practice? Because data can be complex, how do you help people make sense of it and prevent false assumptions? Technical and team challenges alike can make it hard to make analytics truly self-service. We spoke with four data and analytics leads to hear how they approach this question. Have […] The post How Do I Make Self-Service Analytics Work? appeare...
Heap
Heap
Blog Post

New blog articles detected.

  • Heap Using Heap: Planning Our Product Roadmap with Data
    Most analytics problems are data problems. Business users struggle with questions like: Is this event tagged? Is this event tracked correctly? What does this event even mean? Our goal at Heap is to automate these processes so users can get insights faster. In this series of blog posts, we’ll walk through concrete examples of how […] The post Heap Using Heap: Planning Our Product Roadmap with Data ...
Heap
Heap
Blog Post

New blog articles detected.

  • Two Tales of Data Teams and Tools
    The right tools can make or break analytics at a company—especially a fast-growing one. Episode 6 of our podcast is a recording from a special event we held in New York City at Casper HQ, where Scott Breitenother, VP of Analytics at Casper, and Ryan Stuczynski, Growth Lead at theSkimm, discuss: Why analytics is an ever-evolving practice […] The post Two Tales of Data Teams and Tools appeared first...
Heap
Heap
Blog Post

New blog articles detected.

  • Creating Insightful Reports: Where Travel, Data, and Content Collide
    How do you create insightful content of any kind—for marketing, for sales, for the fun of it—using data? How do you make sure that the data is of high quality and meaningful? And how do you close the gap between data and other teams to do better work? In time for one of the year’s biggest travel seasons, episode […]
  • How the Most Innovative SaaS Companies Use Data
    What does analytics look like at a SaaS company? How is it different from a consumer company, and what’s the best way to ensure that data practices can scale, while maintaining data integrity? Join us in this special episode of The Analyst from a SaaS data panel discussion held recently at Heap. Heap’s CEO and Co-Founder Matin Movassate […]
  • Seeing and Selling the Stories in Data with Cole Nussbaumer Knaflic, Author
    When you need to share data with an audience—like in a fundraising presentation or a project proposal—it’s tempting to just toss together a graph or chart, tack on a title, and call it a day. But are you sure your message is really getting through? Enter Cole Nussbaumer Knaflic, author of Storytelling With Data, blogger, and instructor who is on a mission […]
Heap
Heap
Blog Post

New blog articles detected.

  • How Heap Works, Part 1: 10 Million Indexes And Counting
    Heap faces a unique set of challenges based on our approach to analytics: capturing every data point. After several attempts, we’ve managed to come up with a solution that works reliably for our use case. As a consequence of that solution, we have wound up with over 10 million indexes in our database! What Heap [...]

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