Hypothesis Group
Hypothesis Group
Blog Post

New blog articles detected.

  • 5 Ways Smaller Research Firms Do It Better
    MARIA VALLIS is the Chief Relationship Officer at Hypothesis. Prior to coming to Hypothesis, she spent 14 years at Millward Brown. Contact Maria at mvallis@hypothesisgroup.com.Over the last 20 years I’ve had the benefit of experiencing the market research industry from a variety of perspectives. I’ve worked on the client side; I’ve worked in ex...
Hypothesis Group
Hypothesis Group
Blog Post

New blog articles detected.

  • "Simplicity is the Ultimate Sophistication"
    JEFF SELTZER is the Managing Partner at Hypothesis. Contact Jeff at jseltzer@hypothesisgroup.com.I recently came across this quote from Leonardo da Vinci and it instantly resonated. Certainly, the concept of simplicity is central to the work we do at Hypothesis, especially when it comes to reporting. Too many research and consulting firms creat...
Hypothesis Group
Hypothesis Group
Blog Post

New blog articles detected.

  • 5 Principles of Great Infographic Design
    EDAHN SMALL is the Creative Director at Hypothesis and the leader of the Gridspace Collective. He and his team create dozens of infographics per year of varying complexity and style. Contact Edahn at esmall@hypothesisgroup.com.One of our unique differentiators here at Hypothesis is our dedication and investment in design. Good design is part of...
Hypothesis Group
Hypothesis Group
Blog Post

New blog articles detected.

  • 3 Steps to Building an Authentic Brand
    Authenticity matters. Consumers can tell when your brand voice is genuine and truly reflects what you stand for. While at one time, offering a good or a service was enough, in today’s experiential economy you need to deliver a unique brand experience to differentiate yourself. Think of brands like Apple, Starbucks, Red Bull, Nordstrom, Nike – just hearing the names evokes an image of who they are ...
Hypothesis Group
Hypothesis Group
Blog Post

New blog articles detected.

  • A Guide to Creating Beautiful Infographics
    EDAHN SMALL is the Creative Director at Hypothesis. Contact Edahn at esmall@hypothesisgroup.com. Infographics have become a buzzword in research and information design circles. It seems like everyone's building them to help summarize information, and online tools are making it easier for non-designers to create their own infographics.But as mak...
Hypothesis Group
Hypothesis Group
Blog Post

New blog articles detected.

  • Hypothesis Infographic: Go Green to Breathe Clean
    Indoor pollutants are found in the office and at home. They can cause a wide variety of serious respiratory and central nervous system problems. What to do? Plants have the answer with natural pollutant-fighting power. Which plants work the best to remove pollutants, and which pollutants are the most dangerous? Infographic research and design by Hypothesis.Follow us on SlideShare /hypothesisgroup ...
Hypothesis Group
Hypothesis Group
Blog Post

New blog articles detected.

  • 3 Tips for Presenting to Clients
    JEFF SELTZER is the Managing Partner at Hypothesis. Contact Jeff at jseltzer@hypothesisgroup.com. Strong presentation skills are critical for any well rounded research consultant. For most people, public speaking is not a comfortable thing. As Jerry Seinfeld put it:“According to most studie...
Hypothesis Group
Hypothesis Group
Blog Post

New blog articles detected.

  • Introducing Infobites!
    EDAHN SMALL is the Creative Director at Hypothesis and the leader of the Gridspace Collective, the in-house design team at Hypothesis.. He and his team design reports, presentations, infographics, and print leave-behinds for the world's best brands. What is an Infobite?This week we launched our official Instagram page (@hypothesisgroup). Instea...
Hypothesis Group
Hypothesis Group
Blog Post

New blog articles detected.

  • How Leading Brands Drive Engagement
    Our Big Ideas teams put together an impactful presentation about retail engagement. The presentation synthesizes insights from hundreds of groups, interviews, and ethnographies from around the world. The presentation was named SlideShare’s presentation of the day the day it was shared. You can view the slides from the presentation below. 4 Pillars of Retail Engagement from Hypothesis
Hypothesis Group
Hypothesis Group
Blog Post

New blog articles detected.

  • Convergence: The Next Big Trend in Retail
    The other night I was researching Tokyo in preparation for an upcoming trip and came across Salon &, a new designer hair salon, coffee stand, and gallery space about to open in Yutenji, a neighborhood in Meguro ward. Although not a familiar concept, I have to admit it made sense – the idea of a hair salon also being a coffee shop and an art gallery. (It made far more sense than eating BBQ in a zan...
Hypothesis Group
Hypothesis Group
Page Metadata Update
  • New: Abilia Barraza is the Human Resources Director at Hypothesis. Contact her at abarraza@hypothesisgroup.com. One of the distinguishing aspects of Hypothesis is how collaboratively we work together. When you have multiple departments (design, analytics, and project managers) housed under one r
  • Old: Abilia Barraza is the Human Resources Director at Hypothesis. Contact her at abarraza@hypothesisgroup.com. One of the distinguishing aspects of Hypothesis is how collaboratively we work together. When you have multiple departments (design, analytics, and project managers) housed under one roof, clear and respectful communication is critical. But it isn’t always easy. All of us regardless of industry have faced some challenges, whether communicating too softly, too harshly, or simply ineffectively. Those challenges extend beyond internal communications and include communications wi
Hypothesis Group
Hypothesis Group
SlideShare Presentation

New SlideShare presentations detected.

  • 24 PRESENTATION DESIGN TIPS from REAL DESIGNERS
    Hi! We’re the creative team behind Hypothesis’s reports, presentations, and infographics, and we’re sharing out our best tips. Please share with someone you think would enjoy this slideshow. www.hypothesisgroup.com www.linkedin.com/companies/hypothesis-group www.instagram.com/hypothesisgroup
  • Go Green to Breathe Clean Infographic
    Indoor pollutants are found in the office and at home. They can cause a wide variety of serious respiratory and central nervous system problems. What to do? Plants have the answer with natural pollutant-fighting power. Which plants work the best to remove pollutants, and which pollutants are the most dangerous? Infographic content and design by GridSpace at HypothesisGroup. Follow on Instagram @h...
  • 4 Pillars of Retail Engagement
    From environment to expertise, retail engagement is comprised of 4 pillars. Hypothesis explains what they are and gives practical advice on how to meet them. For inquiries, contact mvallis@hypothesisgroup.com.
  • Top Consumer Macrotrends of 2015
    What do consumers care about today, and how does that impact retailers? In this presentation, Amy Snow identifies 6 consumer macrotrends, explaining both their origin and significance. This was taken from part 2 of a live presentation delivered on April 17, 2015. For inquiries, contact asnow@hypothesigroup.com

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