IDEO (pronounced "EYE-dee-oh") is an international design and consulting firm founded in Palo Alto, California, in 1991. The company has locations in Cambridge (Massachusetts), Chicago, London, Munich, New York City, Palo Alto, San Francisco, Shanghai and Tokyo. The company uses the design thinking methodology to design products, services, environments, and digital experiences. Additionally, the company has become increasingly involved in management consulting and organizational design.

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IDEO
IDEO
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  • For Moogfest 2016, we set out to answer: How might we explore creative confidence through music and play? The ‘Play—Sound’ installation features a composition of massive, electronically-enabled beach balls that play notes when hit, layering instruments on top of a dynamic, generative soundscape. 40,000 people delighted over four days as they experienced play as the interface for music.

IDEO
IDEO
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  • The newest app from IDEO's Toy Lab! Go on safari with Spot the Safari Guide and discover amazing, new animals for each letter of the alphabet! Spin and Spot Safari will keep both kids and parents entertained, replacing the traditional "A is for Ant, B is for Bear" with intriguing animals from around the world. Meet the Axolotl, the Babirusa, the Chinchilla and more. Each new animal encourages curi...

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