Impact Branding & Design LLC
Impact Branding & Design LLC
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  • 6 Pro Tips for Planning an Event
    Bob & Nick from the IMPACT Show talk about essential tips for a successful event or conference so you can ensure your guests are having a great time. ____________________ Want to watch the full episode? Check out the show notes here: https://www.impactbnd.com/blog/events-and-growing-a-business-the-impact-show-ep15 -------------------------------- Want to listen to more episodes? Check us out on i...
Impact Branding & Design LLC
Impact Branding & Design LLC
Blog Post

New blog articles detected.

  • What Are Topic Clusters? (& Why Do I Need Them Anyway?)
    As a marketer, I’m sure you’re constantly looking for ways to improve your content, ways to increase your organic search traffic, and ways to drive target qualified leads to your website. Unfortunately, search engines are tricky, and figuring out how they work can give any digital marketer a severe headache. With algorithms constantly changing, it’s almost impossible to always stay ah...
Impact Branding & Design LLC
Impact Branding & Design LLC
YouTube Video

New YouTube videos detected.

  • Digital Marketing News (August 18th, 2017)
    Join Bob & Nick from The IMPACT Show as they discuss the top digital marketing news stories of the past week. Want to watch the full episode? Check out the show notes here: https://www.impactbnd.com/blog/events-and-growing-a-business-the-impact-show-ep15 -------------------------------- Want to listen to more episodes? Check us out on iTunes: https://itunes.apple.com/us/podcast/the-impact-show/id...
Impact Branding & Design LLC
Impact Branding & Design LLC
Page Design Update
Impact Branding & Design LLC
Impact Branding & Design LLC
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New blog articles detected.

  • What Is a Landing Page? Everything You Need to Create One That Converts!
    As digital marketers, we’re almost always looking for ways to generate more leads. Put a call-to-action here. Change the headline text to this color. We try so many different things, yet a lot of times, the solution lies in one of the foundation elements of inbound marketing -- the landing page. A well-crafted landing page is the single-most important tool in turning a visitor into ...
Impact Branding & Design LLC
Impact Branding & Design LLC
Blog Post

New blog articles detected.

  • 11 Crucial Elements Every Homepage Should Have
    People put their best foot forward during job interviews.  They get fresh haircuts, don their best suits, make sure they don't have spinach stuck in their teeth -- long story short, they try to make the best first impression possible. Everytime a new person lands on your website homepage, your business goes through a "job interview" of sorts.
Impact Branding & Design LLC
Impact Branding & Design LLC
Blog Post

New blog articles detected.

  • 8 Free & Paid Video Editing Software Recommendations
    There's a reason why Best Film Editing is its own category at the Oscars. It's the under-appreciated "invisible art form" that goes far beyond simply piecing together bits and pieces of dialogue and visuals. Often, it's in the editing room where raw footage is transformed into a visually-compelling, immersive story.  Of course, us marketers are not typically found rubbing elbows with...
Impact Branding & Design LLC
Impact Branding & Design LLC
Blog Post
Impact Branding & Design LLC
Impact Branding & Design LLC
Blog Post

New blog articles detected.

  • "Events & Their Impact on Growing a Business:" The IMPACT Show Ep.15 [Show Notes]
    No matter how advanced video chats get, in-person interaction cannot be matched.  That's why live events are on top of the content marketing mountain.  In this week's episode of The IMPACT Show, Bob and Nick discussed the latest INBOUND 2017 announcements, Facebook's release of Watch and four publishers who have jumped on board, and our big topic of the week, events and how they can ...
Impact Branding & Design LLC
Impact Branding & Design LLC
Blog Post

New blog articles detected.

  • 11 Brands “Eclipsing” Their Competition Through Newsjacking
    Turnaround, bright eyes. Every now and then I get a little bit tired of marketing, and the leads never come ‘round. But don’t we all? Whether you’re a marketer by occupation, a consumer, (or a content curious Bonnie Tyler), sometimes the messages out there just fall flat. Perhaps they don’t resonate or are just plain boring. Fortunately, one of the most effective ways to stay top-o...
Impact Branding & Design LLC
Impact Branding & Design LLC
YouTube Video

New YouTube videos detected.

  • The IMPACT Show #15: Events & The Impact on Growing a Business
    On the 15th episode of The IMPACT Show, Bob & Nick review more INBOUND17 announcements, Facebook's upcoming video platform called 'Facebook Watch', and the main topic this week; events and the impact they have on growing a business.  --------------------------------- Let us know what you’re thinking: What would you like to see us talk about? Let us know in the comments below! --------------------...
Impact Branding & Design LLC
Impact Branding & Design LLC
YouTube Video

New YouTube videos detected.

  • The IMPACT Show #14: Starting a Podcast
    We got really meta this week! In this, our 14th episode of The IMPACT Show, Bob and Nick took to the airwaves to talk the release of Intercom's first bot Operator, what Apple is planning for iPhone's 10th anniversary, LinkedIn's new mentor matchmaking service, and our big topic of the week, how to start your own podcast (complete with tips and insight on how we got The IMPACT Show up and running)...
Impact Branding & Design LLC
Impact Branding & Design LLC
Blog Post

New blog articles detected.

  • 6 Ways Selling to Inbound Leads is Different from Outbound Leads
    With greater adoption and execution of inbound marketing programs, organizations are supplementing their sales funnels with more and more inbound leads. By definition, inbound leads are typically better educated on your product or service when the sales process begins. Before having raised their hand, asking to speak with your sales team, they most likely found completed some form of ...
Impact Branding & Design LLC
Impact Branding & Design LLC
Blog Post

New blog articles detected.

  • User Experience Design: 4 Essential Elements & Awesome Resources to Save
    When it comes to user experience design (UXD), my main source of inspiration, Steve Jobs said it best, “Design is not just what it looks like and feels like. Design is how it works.” As marketers, we design user experiences every single day, whether we’re aware of it or not. Each time a prospect visits your landing pages, uses your site navigation, and even fills out a form, they’re i...
Impact Branding & Design LLC
Impact Branding & Design LLC
Blog Post

New blog articles detected.

  • A Dealbreaker Cheat Sheet for Becoming the Best Closer on Your Sales Team
    Every salesperson knows the rush that comes with closing a deal. It’s like your birthday, Christmas, and tax return all came at once. In this moment, when you’re flying high, feeling like you are about to be awarded Forbes’ #1 Best Seller Of The Year, it can be easy to forget where the rush comes from. The adrenaline of closing a deal comes partially from the difficult path that led...
Impact Branding & Design LLC
Impact Branding & Design LLC
Blog Post

New blog articles detected.

  • 3 Awesome Things You Aren’t Doing with HubSpot Workflows
    Sitting at the heart of HubSpot’s marketing automation, HubSpot Workflows are immensely powerful. Most clients I come across, however, haven’t really started dabbling in their capabilities. They have a few workflows here and there that are meant to help nurture leads from one stage in the funnel to the next, but, for the most part, they don’t have a significant amount of strategy beh...
Impact Branding & Design LLC
Impact Branding & Design LLC
Blog Post

New blog articles detected.

  • WordPress Alternatives: 16 Worth Considering For Your Website Redesign
    It’s no doubt that WordPress is one of the most dominant CMS platforms on the market. According to CodeinWP, “around 15,886,000 websites on the web use WordPress,” and that number has consistently stayed high. This popularity doesn’t go without reason. WordPress’ vast amount of themes & plugins, knowledgeable support, and consistently updated platform make it an appealing content ma...
Impact Branding & Design LLC
Impact Branding & Design LLC
Blog Post

New blog articles detected.

  • 5 Leadership Styles for Your Digital Business [infographic]
    Are you a good leader? That’s a pretty loaded question, I know. With growth a priority, teams need a strong leader who can help them collaborate effectively, resolve issues, and ultimately reach their goals. Those in leadership positions, however, often make the mistake of repeating the same approach that has worked for them in the past rather than tailoring it for each new team th...
Impact Branding & Design LLC
Impact Branding & Design LLC
YouTube Video

New YouTube videos detected.

  • The IMPACT Show #14: How to Start Your Own Podcast
    We got really meta this week! In this, our 14th episode of The IMPACT Show, Bob and Nick took to the airwaves to talk the release of Intercom's first bot Operator, what Apple is planning for iPhone's 10th anniversary, LinkedIn's new mentor matchmaking service, and our big topic of the week, how to start your own podcast (complete with tips and insight on how we got The IMPACT Show up and running)...
Impact Branding & Design LLC
Impact Branding & Design LLC
Blog Post

New blog articles detected.

  • How To Stop Writing Sucky Copy (and Boost Conversions)
    Content is at the heart of everything we do as marketers. Whether writing an email, creating a blog, developing the script for a video, or writing social media posts, at some point in our journey as marketers we sit down and write. Unfortunately, much of the time the stuff we write just plain sucks. I recently read the results of a survey by 4As that found only 4% of people believe ...
Impact Branding & Design LLC
Impact Branding & Design LLC
Blog Post

New blog articles detected.

  • The Do's and Don’ts of Using Social Media for Market Research [Infographic]
    In the last 10 years, social media has become more than just a casual pastime. For many, it’s an irreplaceable communication tool, both professionally and personally. It connects teachers and students, teammates, friends, and family. It is an integral part of how we communicate with those in our lives as well as share information about ourselves. With so much of our personal detail...
Impact Branding & Design LLC
Impact Branding & Design LLC
Blog Post

New blog articles detected.

  • "How to Start Your Own Podcast:" The IMPACT Show Ep.14 [Show Notes]
    We got really meta this week! In this, our 14th episode of The IMPACT Show, Bob and Nick took to the airwaves to talk the release of Intercom's first bot Operator, what Apple is planning for iPhone's 10th anniversary, LinkedIn's new mentor matchmaking service, and our big topic of the week, how to start your own podcast (complete with tips and insight on how we got The IMPACT Show up ...
Impact Branding & Design LLC
Impact Branding & Design LLC
Blog Post

New blog articles detected.

  • 5 Ways Marketing Leaders Can Use LinkedIn’s New Mentor Matching
    LinkedIn is in the midst of rolling out a Tinder-like feature specific to mentor-mentee matching -- but don’t get the wrong idea. This has inbound written all over it, and there’s a lot that marketing and sales leaders like you can do to take advantage of this new feature. Curious to find out how? Read on to find out how the mentoring feature works and how you can use it to your advan...
Impact Branding & Design LLC
Impact Branding & Design LLC
Blog Post

New blog articles detected.

  • Open Letter: So, You Think Creating Content Is Too Much Work
    As someone who wheels and deals in creating content professionally, I often find myself trapped between a rock and a hard place. On one hand, my job is immensely rewarding. I spend my days coaching clients and consultants on how to share ideas in ways that click with the right prospects, and crafting compelling content (blogs, webinars, case studies, whitepapers, etc.) for brands.  O...
Impact Branding & Design LLC
Impact Branding & Design LLC
Blog Post

New blog articles detected.

  • How to Make a Great Intro Video for Your Website
    These days, even the best photos and gifs are being trumped by video. In fact, on average, people stay 2 minutes longer on sites with videos than they do on sites without them. Anything can happen in two minutes online -- so why wouldn't you want to capitalize on it?
Impact Branding & Design LLC
Impact Branding & Design LLC
YouTube Video

New YouTube videos detected.

  • The IMPACT Show #11: Turning Customers into More Customers
    This week on The IMPACT Show, Bob and Nick took to Facebook Live talk about INBOUND17 and the speakers lined up for it (including some IMPACTers), agile metrics from Atlassian, and this weeks main topic, how to turn customers into more customers. --------------------------------- Episode Recap: https://impactbnd.com/blog/turning-customers-into-more-customers-the-impact-show-ep11 ------------------...
Impact Branding & Design LLC
Impact Branding & Design LLC
YouTube Video

New YouTube videos detected.

  • The IMPACT Show #9: Influencer Marketing
    In this week's episode of The IMPACT Show, Bob and Nick look at how to become an influencer of your brand and how it can they actually help you. They also talk about what's going on at IMPACT, Facebook's new technique to track you and your family, Google's $2.4bil fine, and the books marketers need to read. --------------------------------- Episode Recap: https://www.impactbnd.com/blog/influencer-...
Impact Branding & Design LLC
Impact Branding & Design LLC
Blog Post

New blog articles detected.

  • Sales Enablement: 5 Questions Marketing Should Ask Sales
    Alignment between marketing and sales is crucial. Ideally, you want the hand-off between marketing and sales to be as smooth as two NBA players scoring the game-winning basket and that begins with sales enablement.  One of the biggest benefits of inbound marketing is the high-quality leads it produces.

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