Impulse Creative
Impulse Creative
Blog Post
  • So, unless you’ve been living under a rock, on June 4th, IHOP (International House of Pancakes) announced their name was changing to “IHOB.” IHOP encouraged users to guess what the “B” was going to stand for and created so much hype leading up to the announcement. They posted polls on Twitter, video teasers, and so much more. So what does the “B” stand for? Bacon? Breakfast? Butt cheese? Sorry, to...

Impulse Creative
Impulse Creative
Blog Post
  • Your Google AdWords campaign might be performing well, with high click-through rate, low cost-per-click or any of the other metrics like Average Position, Impression Share or Impressions. But this doesn’t mean anything if you aren’t measuring your return on investment (ROI) through conversion tracking— and don't worry, in most cases, it's not complicated at all.

Impulse Creative
Impulse Creative
Blog Post
  • What Makes a Logo “Good?” Some logo designers would argue the exploration of color theory makes a good logo, while some would opine that a strict adherence to the grid is the only way to go. Still, others will suggest it’s the typeface the designer used. (Unpopular opinion alert: you’d be surprised how effective fonts Papyrus, Zapfino, and Comic Sans can be when used appropriately).

Impulse Creative
Impulse Creative
Blog Post
  • Video Reveals Personality The more creative and personality your video has the better your chances will be to attract customers. Have fun with your video like the suburban auto group people did with their Trunk Monkey videos. Content like this will get noticed and shared thus bringing potential customers to your products. But your work doesn’t have to be this extravagant. Simple videos that show ...

Impulse Creative
Impulse Creative
Blog Post
  • When your website looks and works the same across all screens, it is considered responsive. Consumers access the internet on a multitude of devices; each with unique screens sizes. From early editions of the iPhone to giant high resolution computer monitors, your customers are experiencing your digital presence at home, in the office and on the go. Having a website that is accessible and usable in...

Impulse Creative
Impulse Creative
Blog Post
Impulse Creative
Impulse Creative
Blog Post
  • Movies don’t come out in theaters without a trailer first. Music albums don’t come out in stores or on iTunes without releasing a single first. So why should your new product be any different? Without movie trailers, we wouldn’t really know the actual movie was even out or what to expect. The same goes for that first single hit off an upcoming album. These standards are designed to get consumers i...

Impulse Creative
Impulse Creative
Blog Post
  • Influencer marketing is an extremely effective way for fashion brands to gain exposure, increase followers and bring in potential new customers. So, what exactly is influencer marketing? According to NeoReach, “Influencer marketing consists of brands developing relationships with key individuals to promote their brand message.”

Out-Market Your Competitors?

Get complete competitive insights on over 2.2 million companies to drive your marketing strategy.

Create Free Account Log in

By signing up, you agree to the Terms of Service and Privacy Policy.

Out-Market Your Competitors

Get complete competitive insights on over 2.2 million companies to drive your marketing strategy.

Create Free Account

Already a user?  Log in

By signing up, you agree to the Terms of Service and Privacy Policy.