InMobi is a global mobile advertising and discovery platform that reaches over 1.5 billion unique mobile devices worldwide. The platform enables consumers to discover new products and services by providing contextual, relevant, and curated recommendations on mobile apps and devices. Their mobile-first platform allows brands, developers and publishers to engage consumers through mobile advertising.

Wikipedia
InMobi
InMobi
YouTube Video
  • InMobi recently conducted research on the current state of in-app video advertising to explore how the rising demand for greater transparency and control has resulted in a programmatic-led video ecosystem that delivers higher efficiency to advertisers, along with the increasingly central role in-app video plays in advertisers’ mobile strategies. For the full report, go to https://www.inmobi.com/in...

InMobi
InMobi
YouTube Video
  • Metrics are the lifeblood of any good ad monetization engagement. But, with waterfalls, the metrics you see only tell part of the story. In this whiteboard video, Andrew Gerhart, our VP of Publisher Platforms, shows you the limitations of waterfall metrics and highlights why unified auctions help to tell a broader and deeper story.

InMobi
InMobi
SlideShare Presentation
  • As programmatic becomes even more popular, app developers today are rethinking their old monetization strategies and are increasingly turning to mediation and header bidding. This space, however, can be confusing, with many players claiming to offer best-of-breed in-app header bidding technology. But does what they offer live up to the hype? Are you as a publisher equipped to make the best choice...

InMobi
InMobi
YouTube Video
  • As programmatic becomes even more popular, app developers today are rethinking their old monetization strategies and are increasingly turning to mediation and header bidding. This space, however, can be confusing, with many players claiming to offer best-of-breed in-app header bidding technology. But does what they offer live up to the hype? Are you as a publisher equipped to make the best choice ...

InMobi
InMobi
YouTube Video
  • As programmatic becomes even more popular, app developers today are rethinking their old monetization strategies and are increasingly turning to mediation and header bidding. This space, however, can be confusing, with many players claiming to offer best-of-breed in-app header bidding technology. But does what they offer live up to the hype? Are you as a publisher equipped to make the best choice ...

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