InMoment, Inc. is a customer experience management company based in Salt Lake City, Utah. The company provides services that allow other businesses to collect and organize data on their customer base and the effectiveness of their customer service.

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InMoment
InMoment
Blog Post
  • As the chief marketing officer of a customer experience intelligence company, I am often asked for my thoughts on the intersection between marketing and customer experience (CX). The two are similar in many ways and related because both are focused on connecting with the customer. The how and why of the connection with the customer can vary fairly substantially, however, and I believe that is wher...

InMoment
InMoment
Blog Post
  • Despite apocalyptic talk that artificial intelligence will replace people at some time in the not-too-distant future, InMoment’s annual US CX Trends report revealed that the human factor continues to be the primary force in making or breaking the customer experience.

InMoment
InMoment
Blog Post
  • The media has painted millennials as killers of many things — whether it’s napkins, diamonds or bars of soap. And if you pay attention to any of these headlines, you might view the generation as a group of ruthless avocado toast fiends who aren’t interested in any of the traditional products or marketing tactics that have worked for other generations. But are millennial preferences really killing ...

InMoment
InMoment
Blog Post
  • This article was originally published in the Spring 2018 edition of Silicon Slopes Magazine. For years, Silicon Valley has served as the standard for the tech industry. Its innovations have fundamentally and forever changed the ways we store data, connect with peers, track our customers, call a cab, and receive news. And while success breeds success, it also invites exorbitant costs of living, tra...

InMoment
InMoment
Blog Post
  • What do CX efforts look like when attempting to involve different areas of your organization? The fact is that getting c-suite buy-in for your CX program is going to look completely different from engaging your front of line employees. Where the c-suite and leadership may assess the three C’s in the boardroom, there needs to be another approach for the breakroom.

InMoment
InMoment
Blog Post
  • We recently celebrated the first anniversary of the release of “The Forrester Wave™: Customer Feedback Management Platforms, Q2 2017,” where InMoment was named a leader; and the second anniversary for InMoment Chief Product Officer JD Nyland. JD looks back on the past year and the work InMoment has done to honor our ranking, and continue to earn the respect of our industry and the business of some...

InMoment
InMoment
Blog Post
  • To say that the retail landscape is changing would be a complete and utter understatement. It seems like you can’t turn on the news or scroll through your smartphone without spotting another bankruptcy, downsizing, or complete shutdown of a brand that previously seemed untouchable. Where some may see these shifts as intimidating, I think that they also present brands with an opportunity to step b...

InMoment
InMoment
Blog Post
  • The entire premise of customer experience (CX) is based on the idea that brands want their customers to have positive interactions with them and their products. In other words, brands who focus on customer experience want to leave a positive mark. When my team and I were putting together the content for CX Elevated 2018, I started thinking a lot about how the mark we want to leave can define not j...

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