Instart Logic is a cloud services company primarily focused on Web site and application speed and performance. The company is headquartered in Palo Alto, California. Instart Logic is a direct competitor to Akamai Technologies.

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Instart Logic
Instart Logic
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  • Performance Bytes: How TUI Group Improve Website Performance
    Andrew Bartlam7/25/17 I recently attended The 2017 European Digital Travel Summit. The event took place at the iconic backdrop of London’s Tower Bridge at The Tower Hotel. I had the pleasure of interviewing our customer, Vihang Shah, who is the Group Enterprise Architect of TUI Group. Getting customer insight with Vihang is quite rare and he shared his first-hand experiences of how faster performa...
Instart Logic
Instart Logic
Blog Post

New blog articles detected.

  • Performance Bytes: How TUI Group Improve Website Performance
    Andrew Bartlam7/25/17 I recently attended The 2017 European Digital Travel Summit. The event took place at the iconic backdrop of London’s Tower Bridge at The Tower Hotel. I had the pleasure of interviewing our customer, Vihang Shah, who is the Group Enterprise Architect of TUI Group. Getting customer insight with Vihang is quite rare and he shared his first-hand experiences of how faster performa...
Instart Logic
Instart Logic
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Instart Logic
Instart Logic
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Instart Logic
Instart Logic
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  • The problem with the mobile shoppers
    Online stores need to understand that applications with fast load times, evident, full-featured security, and straightforward navigation will lead to greater revenue. What retailers need to grasp is that a mobile-first digital strategy is key.
Instart Logic
Instart Logic
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  • Increase revenue with predictive intelligence
    Instart Logic’s solution provides both speed and relevance by predicting where the user wants to go next. This allows us to pre-load content. The result? Faster delivery with improved relevance to the user.
Instart Logic
Instart Logic
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  • Speed perception results are in
    We are excited to reveal the first results from the SpeedPerception challenge! We had over 5,000 sessions completed, with over 50,000 valid data points. We tested three hypotheses, of which two were confirmed:
Instart Logic
Instart Logic
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Instart Logic
Instart Logic
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  • Understanding roi
    At Instart Logic, we created an eCommerce ROI calculator to help organizations determine the potential revenue gains from undertaking a performance optimization project.
Instart Logic
Instart Logic
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  • 9 required security features
    Protecting your and your customers assets is critical no matter the size of a website. Listed are the nine security features for protecting client websites.
Instart Logic
Instart Logic
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  • How to create a histogram
    When you want to provide information about the distribution of data - more specifically, the density of the underlying distribution of numerical data - a histogram may be the way to go.
Instart Logic
Instart Logic
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Instart Logic
Instart Logic
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Instart Logic
Instart Logic
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Instart Logic
Instart Logic
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Instart Logic
Instart Logic
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Instart Logic
Instart Logic
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Instart Logic
Instart Logic
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  • Embrace the mobile mind shift
    Learn how retailers can use the IDEA (identify, design, engineer, analyze) cycle to transform their customers' experiences in a way that creates an engaging mobile moment that addresses this mind shift.
Instart Logic
Instart Logic
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  • Whitepaper - SmartVision for Image Transcoding
    SmartVision is a collection of methods developed by Instart Logic to automatically analyze certain image types as they pass through the service and intelligently determine how compression can be applied to images without causing a perceptible degradation in image quality. By doing this we allow web applications to send fewer bytes back to the browser, resulting in faster-loading pages.
Instart Logic
Instart Logic
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  • Case Study - Yellow Pages
    Before switching to Instart Logic, Yellow Pages Canada was a customer of Limelight. While a legacy CDN does a great job of sending data to edge servers, it can do almost nothing to optimize the performance of websites or apps over the internet’s "last mile."
Instart Logic
Instart Logic
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  • Case Study - LowerMyBills.com
    Leading CDN provider, Akamai, had some products designed for mobile and expediting content delivery. LowerMyBills.com decided to conduct a proof of concept (PoC) with their web performance optimization product. It wasn’t as promising as they’d hoped.
Instart Logic
Instart Logic
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  • Case Study - Naked Wardrobe
    In April 2015, Naked Wardrobe made a huge change. Switching from CloudFlare to Instart Logic, they got ahead of their explosive increase in traffic and eliminated their outages and slow load times. When they saw a peak in traffic, their sales went up without any congestion issues. The secret? Instart Logic’s SmartVision technology, automatically deciding the bet compression, format, and quality l...
Instart Logic
Instart Logic
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  • Case Study - Violet Grey
    Instart Logic’s image compression capabilities brought about significant gains for their rich, image-heavy site. Page load time went from 16 seconds to under five seconds. VIOLET GREY team feel free to fully focus on core business as Instart Logic handled their website infrastructure.

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