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  • Dial an Expert: Email Meet Phone Calls
    Watch this episode of Dial an Expert to learn exactly how phone calls, and more specifically, call intelligence, can seriously improve your email performance while giving your omnichannel customers the personalization and convenience they crave.
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  • 5 Ways To Go Beyond Call Tracking: How SunTrust and Allstate Maximize ROI
    With the rise of mobile, understanding and mastering the inbound call channel has never been more important. Learn how Allstate and SunTrust Bank harness inbound calls to optimize bids, leverage artificial intelligence and create powerful lookalike audiences to deliver measurable ROI. Advanced search marketers (you!) will leave with new ideas from your cutting-edge peers and step-by-step instruct...

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