J.W.Morton & Associates
J.W.Morton & Associates
Blog Post
  • During the Technological Revolution of the early 20th century, many companies were hiring for newly created positions to manage a disruption in their industry – electricity. They needed folks to … The post You Don’t Need A VP of Electricity appeared first on J.W. Morton & Associates.

J.W.Morton & Associates
J.W.Morton & Associates
Blog Post
  • Due to the proliferation of internet access and popularity of mobile devices, today’s consumer is almost always online. And while screens are getting smaller, or in some cases disappearing altogether, … The post Why You Should Be Buying Digital Audio appeared first on J.W. Morton & Associates.

J.W.Morton & Associates
J.W.Morton & Associates
Blog Post
  • Some keep us updated on industry trends and others remind us that the latest thing isn’t necessarily the greatest thing. Check out the books and blogs that have been sparking … The post What We’re Reading Lately appeared first on J.W. Morton & Associates.

J.W.Morton & Associates
J.W.Morton & Associates
Blog Post
  • Good advertising starts with a good idea. But copy makes the sale. So, what to do when you’re in a rut and on a deadline? Try out these exercises to … The post Stay Sharp With These 6 Copywriting Exercises appeared first on J.W. Morton & Associates.

J.W.Morton & Associates
J.W.Morton & Associates
Blog Post
  • Your brand is your first handshake with a customer, your curb appeal, and your promise. Which means rebranding is not a task to take lightly. Over the years, we’ve learned … The post Is It Time To Refresh Your Brand? appeared first on J.W. Morton & Associates.

J.W.Morton & Associates
J.W.Morton & Associates
Blog Post
  • You’re pretty scrappy with your advertising budget so you’re putting free social platforms to work for your small to mid-size company. As an agency that deals with many local and … The post 4 New Social Features for Small to Mid-Size Businesses appeared first on J.W. Morton & Associates.

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