Managing meetings at trade shows are important for building sales pipeline and increasing Event RoI. Mobile apps have made great strides in effectively managing large volumes of meetings at B2B events and trade shows. Here's how they weave their magic to make the lives of meeting managers, event managers, and event attendees a whole lot easier.
Events have become larger. With this, event marketers are under immense pressure of bringing in qualified leads and closing more deals. This has made it important for them to substantiate their approach towards event strategy. In this presentation, we take you through 5 statistics that need to be highlighted.