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  • SharePoint is a Microsoft dynamic generated server program that is developed to share documents and information across various organizations within a local area network. Finding itself in a ton of companies, SharePoint allows different departments to have total control over their own documents, information, as well as security. Just like any other website, to gain... Read more » The post Awesome ...

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  • When creating education landing pages, the form content should be easy to understand. Longer forms with ambiguous words will reduce the readers’ interest and many of them will simply click away. Your main aim should be to grab their attention and keep them hooked to the page as much as possible. This article will discuss... Read more » The post 6 Outstanding Examples of Education Landing Pages to...

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  • Increased competition coupled with digital marketing has seen the business owners coin strategies to remain the best. Omni channel marketing is one of these strategies. Through this, the business owners provide their customers with a seamless shopping experience. This makes it easier for the shoppers to interact with the service or product provider at different... Read more » The post The Anatomy...

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  • Previously, Facebook guideline required that the advertisers should meet the 20% text rule for the ads to be approved. This frustrated them with so much work since it was not a walk in the park to meet the Facebook text overlay rule. So, when rumors came up within the social platform that Facebook was finally... Read more » The post All You Need to Know About Facebook Grid Tool 20% Text Rule appe...

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  • You have a great tool in ad extensions and you can use it to increase the effectiveness of your marketing once you master how to make them as relevant as possible. Ad Extensions are additional relevant information about your business that can be added to your AdWords text ads. The information could include your phone... Read more » The post Ad Extensions Hacks You Should Know to Improve Conversio...

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  • Many business people find it hard to get maximum customer conversion on their page. This isn’t good news. A good sales page is the best platform you have to showcase your products and services to the potential customers. It requires resources and effort to create the best sales page that will give you maximum returns... Read more » The post 10 Key Ingredients for Creating a Good Sales Page appear...

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  • Image Advertising: The human brain is able to understand images faster. Including relevant images on your page will enhance visibility and memorability and in return give you the maximum lead generation. This is why image advertising is the current big thing in digital marketing. In this kind of advert, images or videos are strategically placed... Read more » The post Key Common Elements of a Gre...

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  • Top Digital Marketing Trends 2018: It is not in doubt the future of advertising is through the use of digital advertising. It opens opportunities for better approaches in marketing, interacting with customers as you lay down goals and plans. Developing abilities and different dynamic rules will attract how marketers link and relate with their customers... Read more » The post Key Digital Marketin...

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  • Every marketer’s chief intention is to mobilize web users to hover in their website. Every single marketer's mind is distressed by the word conversions. For without the edifice of conversions he/she would be out of work. For effective online marketing, you need a great website with optimized website landing page templates. A great website can... Read more » The post 6 Outstanding Elements of a Gr...

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  • Instagram boasts of a massive client base. It recently introduced some major changes that give you a new approach to market products. With the new updates, came tools for easier interactions and relating to other users as well as post monetizing features. We will focus on Instagram swipe up to help you understand the new... Read more » The post All You Need To Know About The New Instagram Updates...

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  • Dynamic Search Ads: When you have a physical location for your products, it’s very easy to know how to best place your products to draw in your customers and translate to maximum sales. Even then, it’s always good to switch things up and play around with the display. The same concept applies when selling our... Read more » The post How You Can Optimize Campaigns With Dynamic Search Ads appeared f...

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  • A squeeze page is a type of landing page that serves the purpose of opt-in pages, collecting customers’ email addresses. The objective of collecting the emails is to increase customer conversion rates. It is therefore very important for you to create the best squeeze pages to generate more leads by: • Increasing the number of... Read more » The post Best Squeeze Pages Elements and Examples That M...

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  • So what is the best day or time to post ads on Facebook? This is a topic that many great minds have given their highly esteemed opinions about. One article even went as far as to say that the best time to post ads online is when your followers or subscribers to your page aren’t... Read more » The post When is the Best Time to Run Facebook Ads for Maximum Exposure? appeared first on Lander Blog.

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  • Email Subject Line Examples: It’s a perfect a guess that you receive heaps of emails in your inbox every other day. Right from vouchers, to password resets, to free packers emails, to newsletters, to your friends and parents wanting to know about your progress – it's quite arduous having a glance at all of them,... Read more » The post 5 Email Subject Line Examples You’ll Probably Want to Click a...

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  • Having great and informative email content is an excellent job. However, you need to devise ways to attract the attention of your audience and give them the urge to click and read through the information you are presenting to them. The best way to achieve this is by having great email subject lines. Remember, it... Read more » The post 12 Key Elements of Catchy Email Subject Lines That Will Incre...

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  • Emotional Advertising: Emotions can be used by advertisers as a catalyst to steer sales. If used properly, emotions can help by making consumers to easily understand and accept the advertising message. To evaluate the successfulness of emotional advertising, you will need to observe whether the consumer is buying a particular product or revolting against the... Read more » The post The Key Traits...

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  • Facebook Ad Examples: Facebook boasts of a massive number of active users. This ranges from personal users to companies and students. Facebook is, therefore, an excellent platform for business owners to showcase their products and services with the main aim of achieving maximum customer conversions. But, to be effective and efficient, it requires a little... Read more » The post Outstanding Faceb...

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  • Facebook Ad Checker: There has been a great rise in digital promotion in the past recent years. Facebook is one of the best arenas for the online marketing. This is because of its large customer base.  The main objective of posting your ad on Facebook is bringing your product to life by showcasing it in... Read more » The post Key Tricks to Overcome the 20% Rule Using the Facebook Ad Checker appe...

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  • Facebook Ad Tracking: It allows advertisers to see how their adverts fit into their marketing scheme and to optimize their strategy. It will help advertisers know the advert generating the most clicks in their adverts and the amount of money they get from the conversations they make. Advertisers consider themselves being in the dark without... Read more » The post Facebook Ad Tracking Hacks to Bo...

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  • “Advertisers need a better way to share information after people click on their ad, and the information offered after someone clicks needs to load quickly, look beautiful on mobile and allow people to take action easily. We built Canvas ads to solve this problem.” – Facebook Facebook launched canvas ads in 2016 with the statement... Read more » The post Examples of Amazing Facebook Canvas Ads Tha...

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  • Facebook Grid Tool: The use of digital marketing has risen greatly over the past couple of years. Facebook is one of the best platforms for online marketing. This owes to its large clientele. But there is more than just posting your advert on Facebook. The main aim here is bringing your product to life by... Read more » The post The Beginners Guide To Facebook Grid Tool in Digital Marketing appea...

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  • Facebook has expanded its capacity by adding animated GIFs to adverts. Advertisers are now able to add animated Facebook GIF ads to their adverts for Facebook users. However native GIF is off limits in the Facebook News Feed despite being popular in messenger. The GIF option is now available for advertisers in the ad format... Read more » The post Facebook GIF Ads: Tips That Will Double Your ROI ...

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  • Many years back when the internet was at its pubescent, an avenue for people and business to reach their customers online took control and it was called blogging. This tool has made online conversion and reach much easier by lead generation through blogging. Many years later, people from all walks of life starting from home... Read more » The post Hot Tips to Boost Your Lead Generation Through Bl...

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  • LinkedIn lead gen forms: “80% of engagement with sponsored content happens on mobile and the network realizes web forms are a common obstacle to conversions.” – LinkedIn. Gone are the old boring forms you have to get users to fill to access a piece of content. Truth be told, those forms were a great hindrance... Read more » The post The Ultimate Guide to LinkedIn Lead Gen Forms appeared first on ...

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  • The outstanding increase in the number of Facebook users has prompted advertisers to come up with different advertising options available for users to watch. There is a lot of video adverts and advert placements that require tasting and Facebook live ads are one of them. Live advertising on Facebook has increased visibility for both users... Read more » The post Facebook Live Ads: Best Practices ...

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  • Facebook commands a large customer base. Well, this might be good or bad news for the online advertisers due to the stiff online competition. To beat the competition, Facebook messenger ads give you the opportunity to instantly reach your customers. The ad is relatively a new Facebook feature. It enables your business viewers to initiate... Read more » The post How to Use Facebook Messenger Ads t...

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LanderApp
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  • Facebook Squeeze Page: So many of us have fabulous Facebook pages that we run. We post something and receive fifty million likes and hundreds of comments. Of course, this makes us pretty good about the recognition we are getting out there but is it enough? Of course! You say. You might be shocked to hear... Read more » The post Key Design Elements of a Facebook Squeeze Page That Captures Leads ap...

LanderApp
LanderApp
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  • Many are the instances when the importance of landing pages is talked about. Great landing pages attract conversions and contribute greatly towards the success of a given business. But then again, have you ever thought of Video landing pages? Incorporating a video on your landing page may seem funny if not tempting. But as with... Read more » The post Why Video Landing Pages are a Deal Breaker in...

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