Layer
Layer
Blog Post

New blog articles detected.

  • Messaging Lets Customers Tell You Exactly What They Want
    Customer-centricity is the name of the game in today’s mobile-first world. But whether you’re trying to follow the Five I’s of one-to-one marketing or focusing on fostering learning relationships, you need the right medium for customer conversations. Find out why messaging is the perfect fit for a one-to-one business. The post Messaging Lets Customers Tell You Exactly What They Want appeared first...
Layer
Layer
Blog Post

New blog articles detected.

  • It’s Time to Integrate Messaging into Your SaaS App
    Just about every tool you use and website you visit has that little chat bubble stuck in the bottom-right corner to let you know you can get in touch with customer service if necessary. But SaaS companies can go deeper with messaging. Direct messaging integration can facilitate communication between users and improve collaboration. The post It’s Time to Integrate Messaging into Your SaaS App appea...
Layer
Layer
Blog Post

New blog articles detected.

  • Disney Is Taking Control of Its Digital Destiny—And So Should You
    The recent news that Disney is pulling all its content out of Netflix by 2019 and building its own streaming service makes one thing clear. Every company is a tech company. Even if your company isn’t as big as Disney, start thinking about how you can own (not rent) your digital experience. Find out how.The post Disney Is Taking Control of Its Digital Destiny—And So Should You appeared first on Lay...
Layer
Layer
Blog Post

New blog articles detected.

  • Introducing “Mark All as Read” in Customer Conversations
    Customers have been reaching out to tell us about their need for a “Mark All as Read” feature in the Layer platform. Rather than leaving customers to find manual workarounds, we’ve recently updated the product to include a simple method for marking messages as read and clearing notifications. The post Introducing “Mark All as Read” in Customer Conversations appeared first on Layer.
Layer
Layer
Blog Post

New blog articles detected.

  • Messaging—The Past, Present, and Future of Voice Interfaces
    As voice interfaces are on the rise, brands are wondering about what their voice strategy should be. This is the same challenge companies faced when chatbots were at peak hype in 2016. The future of customer conversations isn’t about choosing a single channel. It’s about integrating all channels into a centralized messaging strategy. The post Messaging—The Past, Present, and Future of Voice Interf...
Layer
Layer
Blog Post

New blog articles detected.

  • MobileBeat 2017 Replay: How to Make E-commerce More Customer-Centric
    Customer-centric e-commerce is about more than throwing a chatbot on a website or having multiple channels available to engage with consumers. You need the right technology in place to take a real-time, conversational approach to selling. Find out how to make a more engaging e-commerce experience. The post MobileBeat 2017 Replay: How to Make E-commerce More Customer-Centric appeared first on Layer...
Layer
Layer
Blog Post

New blog articles detected.

  • Where’s the Consumer in the Consumerization of IT?
    Consumerization of IT isn’t new. But something has been missing from conversations until now—consumers. Don’t just revamp internal systems and allow employees to use familiar technology. Make your consumer-facing systems and processes more user-friendly and create conversations that have lasting value. The post Where’s the Consumer in the Consumerization of IT? appeared first on Layer.
Layer
Layer
Blog Post

New blog articles detected.

  • Looking Back at RISE 2017 in Hong Kong
    Layer Gets Involved in the Growing Startup Scene in Asia I grew up in Hong Kong, so when I headed there to attend RISE 2017 I felt a bit sentimental. It’s amazing to see that the startup scene in Asia is finally picking up. And even better, it’s growing exponentially. The RISE conference is put […] The post Looking Back at RISE 2017 in Hong Kong appeared first on Layer.
Layer
Layer
Blog Post

New blog articles detected.

  • The Rise of Chatbots in Native Apps
    Are Chatbots Actually Dead on Arrival? It’s been a wild year for chatbots. After Facebook announced the launch of the Messenger Platform with bot support at F8 2016, AI-powered messaging took off. In just over a year, Messenger grew to include over 100,000 developers and 100,000 chatbots. But while the tech industry has been ablaze […] The post The Rise of Chatbots in Native Apps appeared first on...
Layer
Layer
Blog Post

New blog articles detected.

  • How Jobr by Monster Delivers a Mobile-First Recruiting Experience
    When Jobr got started in 2014, it was positioned as a “Tinder for jobs.” At a time when mobile job-search and recruiting was beginning to emerge, Jobr was poised to disrupt incumbent players with its mobile-first, consumer-friendly approach. Monster was one of these incumbents. As a longtime leader in the jobs space in the desktop web […] The post How Jobr by Monster Delivers a Mobile-First Recrui...
Layer
Layer
Blog Post

New blog articles detected.

  • Introducing Typing Indicator Support for Delayed Messaging
    With the Layer Server API, you can create chatbots that work alongside human agents to scale your customer experience. Our Server API, when combined with the Webhooks API, helps customers enable responsive automation in their messaging services. We’re happy to announce that typing indicator support for delayed messaging via Server API is now generally available […] The post Introducing Typing Indi...
Layer
Layer
Blog Post

New blog articles detected.

  • How Industry Uses Layer to Create Human Connections in Recruiting
    Who Is Industry? Industry is a candidate management system that brings companies in the service and hospitality industry together with job seekers. Because a bad hire can cost a company upwards of $50,000, Industry aims to help recruiters get out from under the weight of impersonal resumes to build their brands and recruit talent. On […] The post How Industry Uses Layer to Create Human Connections...
Layer
Layer
Blog Post

New blog articles detected.

  • How Notification Actions Help You Tighten the Conversation Loop
    Notification Actions— A New Tool in Your Messaging Belt Do you remember the days before your iOS or Android phone had a notification center? Every time an app would update or you’d receive a text message, your digital experience would be interrupted by a pop up alert. Push notifications became so prevalent that the pull-down […] The post How Notification Actions Help You Tighten the Conversation L...
Layer
Layer
Blog Post

New blog articles detected.

  • Set User Expectations in Messaging with Presence
    Presence Information Boosts Engagement (if Done Right) Do you remember when AOL Instant Messenger took the world by storm? It’s hard to believe that the chat app that popularized desktop instant messaging is over 20 years old now. You might not use AIM anymore, but take a look at your modern messaging apps. You’ll notice […] The post Set User Expectations in Messaging with Presence appeared first ...
Layer
Layer
Blog Post

New blog articles detected.

  • Introducing the Layer Conversation Design System
    Bringing Design System Thinking to Layer Last year, we launched the Messaging Design Kit – an effort to help designers, developers and product managers imagine their ideal messaging experience. With over 10,000 downloads and 900 upvotes on Product Hunt, the Design Kit v1 was a great way for us to move the discipline of conversation […] The post Introducing the Layer Conversation Design System appe...
Layer
Layer
Blog Post

New blog articles detected.

  • The Layer Retail Playbook
    Retail digital execs: Here’s your playbook for winning in the mobile era Retail is at a crossroads, facing down the rise of mobile and this new era where everyone has a black screened device in their pocket at all times. Amazon is winning. But not necessarily for the reasons one might think. Amazon offers many […] The post The Layer Retail Playbook appeared first on Layer.
Layer
Layer
Blog Post

New blog articles detected.

  • How Accolade Blends AI and Human Support with Layer Mobile Messaging
    Accolade Combines an Advanced Technology Platform and Personal Health Assistants to Reduce Healthcare Costs and Complexity Accolade reduces the complexity and expense of healthcare by empowering individuals and organizations to make better decisions, both medical and financial. One of the most important segments of Accolade’s customer base is made of large and mid-sized enterprises who […] The pos...
Layer
Layer
Blog Post

New blog articles detected.

  • The True Potential of Push Notifications
    Push Notifications Are Critical for Messaging User Retention We live in a mobile-first world now and messaging has emerged as the universal communication experience. As a result, push notifications have become a fact of life. Now, push notifications are the keys to improving user retention and reactivation in any mobile app—and especially messaging apps. But […] The post The True Potential of Push...
Layer
Layer
Blog Post

New blog articles detected.

  • The Value of Offline Access to Message History
    Offline History Access Could Make or Break Your Messaging Experience The rise of messaging as the universal experience has opened a significant opportunity for businesses in all industries. But just because you implement a messaging strategy doesn’t mean you automatically tap into its customer experience benefits. There are minor challenges that, if unnoticed, can derail […] The post The Value of ...
Layer
Layer
Blog Post

New blog articles detected.

  • The Right and Wrong Way to Handle Message Receiving
    How to Receive Messages for Fast Performance For many aspects of your messaging, there’s flexibility in how you can provide the best customer experience. However, when it comes to how users receive messages, there’s a right and wrong way to set up the experience. There are two scenarios to think about when receiving messages—the foreground […] The post The Right and Wrong Way to Handle Message Rec...
Layer
Layer
Page Metadata Update
Layer
Layer
Page Metadata Update

New page title detected.

  • New: Who Is Industry? Industry is a candidate management system that brings companies in the service and hospitality industry together with job seekers. Because a bad hire can cost a company upwards of $50,000, Industry aims to help recruiters get out from under the weight of impersonal resumes to build their brands and recruit talent. On …
Layer
Layer
Page Metadata Update

New page title detected.

  • New: Notification Actions— A New Tool in Your Messaging Belt Do you remember the days before your iOS or Android phone had a notification center? Every time an app would update or you’d receive a text message, your digital experience would be interrupted by a pop up alert. Push notifications became so prevalent that the pull-down …
Layer
Layer
Page Design Update
Layer
Layer
YouTube Video

New YouTube videos detected.

  • Industry and the Family
    New Harmony Music Festival & School founder, Christopher Layer discusses the Industrial Revolution and how it affected farm life, city life, and women's roles in society and child labor. How do your own or your parents work lives affect you today?

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