Listrak
Listrak
YouTube Video
Listrak
Listrak
Blog Post
  • We get a lot of questions around email design. While there are always new tricks to try, there are some tried-and-true best practices that seem to stand the test of time. Use these as the baseline for any HTML email design or template to create engaging messages that perform well across devices and browsers. 1. Identify YourselfInclude your brand name in the From Name field and use a recognizable ...

Listrak
Listrak
YouTube Video
  • Our new global headquarters is currently under construction and will be completed in Q2 2017. Over the past three years, we have experienced tremendous growth – nearly doubling our employee base each year. This new state-of-the-art building provides the structure we need to continue to provide best-in-class service to our clients.

Listrak
Listrak
YouTube Video
  • Wendy Huffman, Product Manager, explains what Listrak's Contact Card is and the key data points it provides, including a contact's preferred send time, associated identities, lifetime value, product preferences and customer journey.

Listrak
Listrak
Blog Post
  • The numbers speak for themselves: two-thirds of consumers shop in more than one channel – and those that do have a 30% higher lifetime value. It makes sense that multichannel shoppers are going to be your most valuable, but did you know they are also your most active and engaged?We studied over 1.4 million subscribers that clicked-through at least one email during the fourth quarter of 2017 to see...

Listrak
Listrak
Blog Post
  • Don't overthink it. Surrendering to intelligent automation.If I had to predict what the 2018 landscape will look like, I would put my money on two groups succeeding this year: small shops willing to allow extreme testing to drive constant change in their marketing programs AND companies of any size that leverage intelligent AI-driven automation and personalization.As an agile product manager who t...

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