Location3 Media
Location3 Media
YouTube Video
  • The leaves are falling, football is in the air, and Digital Shoptalk is back for its annual episode of Digital Tricks and Treats. On this edition, we discuss the petty nerd battles going on at Amazon and Google, including why Google pulled YouTube from the Amazon Echo Show.  More importantly, the guys discuss the implications of the Amazon-Google rivalry on e-commerce and brick-and-mortar traffic...

Location3 Media
Location3 Media
YouTube Video
  • At Location3, we've been effectively creating and executing franchise digital marketing strategies on behalf of our client partners for more than a decade. One critical channel for driving increases in both brand awareness and customer acquisition, particularly at a local level for franchisee locations and business owners, is paid search.  Google continues to own the lion's share of the search mar...

Location3 Media
Location3 Media
YouTube Video
  • At Location3, we've been effectively creating and executing franchise digital marketing strategies on behalf of our client partners for more than a decade. One critical channel for driving increases in both brand awareness and customer acquisition, particularly at a local level for franchisee locations and business owners, is paid search.  Google continues to own the lion's share of the search mar...

Location3 Media
Location3 Media
Page Metadata Update

New page title detected.

  • New: Are you interested in working with incredible people and top clients at one of Denver's best digital marketing agencies? View open positions and apply now.
  • Old: If you’re passionate, smart and ready to prove it, you’ll fit right in. Check out our career opportunities.
Location3 Media
Location3 Media
YouTube Video
  • After skipping our August episode in lieu of launching Location3's new local digital marketing platform, LOCALACT (Learn more at www.localact.com), we're back on Digital Shoptalk examining the recent news regarding Apple's inclusion of "intelligent tracking prevention" in its iOS11 update and whether or not it's good for consumers. In keeping with the "data transparency" theme, we also cover Goog...

Location3 Media
Location3 Media
Page Metadata Update

New page title detected.

  • New:   With its festive atmosphere and cutthroat competition, the Location3 Par 3 Classic is considered by many to be golf’s true fifth major. This year was no different with several teams vying for the prestigious …
  • Old: DISCLAIMER: I love words and sentences and punctuation and all of that stuff. That is to say that the forthcoming analysis is laced with a healthy dose of bias, a hint of bitterness, and hopefully …
Location3 Media
Location3 Media
YouTube Video
  • In our first episode of 2017, Josh and Alex are back with a recap of the busy first quarter. Details include: The official release of the Google My Business API Update 3.2, which allows marketers to pull insights and data on consumer actions for GMB listings like clicks on Driving Directions, Calls and more. Learn more: https://www.location3.com/blog/google-introduces-business-location-insight...

Location3 Media
Location3 Media
YouTube Video
  • Everything is local. What does that mean? It means that the definition of “local” has fundamentally changed. Today it means understanding that consumers travel in the real and digital worlds simultaneously with technology in their hands at all times, influencing their decisions and capturing their experiences in real time. It means that when someone wants a burger, they expect to find one that’s ...

Location3 Media
Location3 Media
YouTube Video
  • As we reflect on the many changes that have taken place in the world of digital marketing this year, we decided to also look ahead to 2017 and bring in some of Location3's digital experts to discuss what they think will happen in our industry next year. What do you think will be big in digital marketing and technology in 2017? Let us know! We hope you all have a safe and happy holiday season!

Location3 Media
Location3 Media
YouTube Video
  • After we discussed how voice search is evolving during a previous Digital Shoptalk episode, we decided to test the two most popular voice search devices ourselves: Google Home and Amazon Echo. We focused on some basic questions, and also had some fun with a few random questions. Tell us what you think of your experience using one, or both! Google Home: https://madeby.google.com/home/ Amazon Ec...

Location3 Media
Location3 Media
YouTube Video
  • On this special edition of Digital Shoptalk, we welcome you to Mr. Neels' Neighborhood as he discusses Google's new 'Possum' algorithm and what it means for local business listings management going forward. Mr. Neels is Location3's Head of Local Search, and he'll be monitoring the Possum update over the next several months, so stay tuned for future updates. About Google Possum For those of you w...

Location3 Media
Location3 Media
YouTube Video
  • During this week's episode, we discuss some news around a brief dip in Facebook's stock and why marketers shouldn't worry about the stock loss whatsoever. We also talk more about Google Home and how search marketers are seeking better ways to gain traffic, clicks and visitors from the devices while also injecting voice search data into Search Console for tracking and measurement. Read more from ...

Location3 Media
Location3 Media
YouTube Video
  • FASTSIGNS International Director of Marketing Services, Chuck Kaylor, discusses the ways in which Location3 has helped FASTSIGNS improve their digital marketing at both a national and local level. About Location3: Location3 is a digital marketing agency that delivers enterprise-level strategy, with local marketing activation. Founded in 1999 and based in Denver, Colorado, Location3 helps franchi...

Location3 Media
Location3 Media
YouTube Video
  • In our second Halloween edition of Digital Shoptalk, co-host Heineken Banana and Captain Plaid give you the details on the recent changes to the Bing Ads campaign setup process, while offering some marketing tricks and treats you can use to help navigate the recent Google Penguin update, develop location pages for your businesses, and more. We also give the Upvote to WD40 for their creative new H...

Location3 Media
Location3 Media
YouTube Video
  • Our team at Location3 is filled with a lot of incredibly smart and dedicated people who are passionate about digital marketing. As such, we decided to skip our usual format on this month's Digital Shoptalk, and bring in a few of our team members to talk shop and get their thoughts on topics like "Snaphcat vs. Instagram", "iPhone vs. Android" and more. We also highlight a recent change that makes ...

Location3 Media
Location3 Media
YouTube Video
  • We spend a lot of time discussing Google trends and updates on Digital Shoptalk, and so we decided to switch gears and focus exclusively on Facebook. Why? We view Facebook as the next big search engine and local marketing platform for franchise systems and multi-location businesses. During this episode, Josh and Alex discuss where brick-and-mortar businesses need to begin in order to establish an...

Location3 Media
Location3 Media
Page Metadata Update

New page title detected.

  • New: Facebook has dabbled in local search in the past, but the social media pioneer appears to be looking to take the next step. Facebook CEO Mark Zuckerberg said as much in a stakeholder meeting in June 2016: “We think …
  • Old: The ham business has long been conventional. On traditional ham days like Thanksgiving and Christmas, local customers flock to their preferred ham providers based on brand loyalty, tradition, and location. Traditional advertising carries the day, …
Location3 Media
Location3 Media
Page Metadata Update

New page title detected.

  • New: Facebook has dabbled in local search in the past, but the social media pioneer appears to be looking to take the next step. Facebook CEO Mark Zuckerberg said as much in a stakeholder meeting in June 2016: “We think …
  • Old: Location3 News: With May came one of our favorite days of the year as well as the launch of a new video blog series. On May 12, we made our way to A-Basin for Ski Day …
Location3 Media
Location3 Media
Page Metadata Update

New page description detected.

  • New: Facebook has dabbled in local search in the past, but the social media pioneer appears to be looking to take the next step. Facebook CEO Mark Zuckerberg said as much in a stakeholder meeting in June 2016: “We think …
  • Old: Location3 News: With May came one of our favorite days of the year as well as the launch of a new video blog series. On May 12, we made our way to A-Basin for Ski Day …
Location3 Media
Location3 Media
Page Metadata Update

New page description detected.

  • New: The ham business has long been conventional. On traditional ham days like Thanksgiving and Christmas, local customers flock to their preferred ham providers based on brand loyalty, tradition, and location. Traditional advertising carries the day, …
  • Old: Location3 News: With May came one of our favorite days of the year as well as the launch of a new video blog series. On May 12, we made our way to A-Basin for Ski Day …

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