MacKinnon Calderwood Advertising
MacKinnon Calderwood Advertising
Blog Post
MacKinnon Calderwood Advertising
MacKinnon Calderwood Advertising
Blog Post
  • Currently PVR household penetration is about 60%.  With all our time compressed lives, many of us have come to rely …Continue reading »

MacKinnon Calderwood Advertising
MacKinnon Calderwood Advertising
Blog Post
  • Canada’s first newspaper, the Halifax Gazette, first published in 1752.  The number of dailies peaked in 1913 at 138, fell …Continue reading »

MacKinnon Calderwood Advertising
MacKinnon Calderwood Advertising
Blog Post

Screen Time

  • TV Reach & Time Spent TV continues to be the lead medium in Canada with the highest daily reach (89% …Continue reading »

MacKinnon Calderwood Advertising
MacKinnon Calderwood Advertising
Blog Post
  • TV Advertising is the most effective form of advertising. Key Findings from Fall 2015 omniVu survey: Most Canadians say they …Continue reading »

MacKinnon Calderwood Advertising
MacKinnon Calderwood Advertising
Blog Post

2016 Fall TV Preview

  • Indeed, Fall is the most wonderful time of the year….for television viewing!  The return of the both the NFL and …Continue reading »

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