Macon Raine, Inc.
Macon Raine, Inc.
Blog Post

New blog articles detected.

  • Marketing Unicorns Found in Small Full Stack Agencies
    Our culture’s obsession with unicorns is nothing new. These mythical animals were implanted in European lore ages ago, and people have laid claim to their magical powers for centuries. Today, spotting a unicorn is about finding something extremely rare. A startup that gets a billion dollar valuation? It’s in the “unicorn club”. Found the perfect guy/girl? Congratulations, you have yourself a unico...
Macon Raine, Inc.
Macon Raine, Inc.
Blog Post

New blog articles detected.

  • How to hire a marketing unicorn
    Trying to hire a marketing unicorn? Looking for that double or triple threat marketer? Someone with marketing, technology and analytic skills? We’re looking for that same person, too. Finding a marketing unicorn is hard – those disparate skills in a single person are in short supply. And, new technology is introduced every day – so finding someone current with all the new shiny objects makes the h...
Macon Raine, Inc.
Macon Raine, Inc.
Blog Post

New blog articles detected.

  • Free Marketing Automation Software
    Evaluating marketing automation software? If you are evaluating marketing automation and don’t have the staff or the time to do it right, we can help, and save you money with free marketing automation software (a value of $800/month) when you become a Macon Raine content marketing client. -Avoid expensive monthly license fees -Develop killer content faster -Promote content more effectively -Drive ...
Macon Raine, Inc.
Macon Raine, Inc.
Blog Post

New blog articles detected.

  • How to build a rain machine with marketing automation and content
    Demand Creation: How to Build a Rain Machine To make it rain, build a rain machine.  A rain machine is a scalable demand creation process that helps your customers buy intelligently. Request our paper and learn the benefits of making your marketing buyer-centric and inherently interesting. The post How to build a rain machine with marketing automation and content appeared first on Macon Raine.
Macon Raine, Inc.
Macon Raine, Inc.
Blog Post

New blog articles detected.

  • Content Reuse Strategies for B2B Marketing Departments
    When we talk to marketing departments about inbound marketing, content marketing and why HubSpot (or any marketing automation tool) doesn’t work , we generally hear three things… We are understaffed – If you’re engaging in content marketing to demonstrate expertise and give your brand a voice, you need to make sure you’ve got the people capable of doing so. Frequently, the companies we speak with ...
Macon Raine, Inc.
Macon Raine, Inc.
Blog Post

New blog articles detected.

  • B2B Marketing Agency Evaluation
    Is it time to assess the fit of your marketing agency for your business? Are you wondering about the quality of their marketing strategy and tactics? Are you just in need of a good marketing agency evaluation? We’ve got you covered. This B2B Marketing Agency Evaluation will ask your agency some obvious (but often overlooked) questions to see if they’re really up to snuff. Put your agency to the te...
Macon Raine, Inc.
Macon Raine, Inc.
Blog Post

New blog articles detected.

  • B2B Marketing Department Assessment
    When you have to evaluate the effectiveness of your marketing department, look no further than this B2B Marketing Department Assessment to help you evaluate your marketing department, and see if your organization retains or gains ‘world-class’ status. This Microsoft Excel document is an excellent tool to utilize when you need to turn in department evaluations. You can evaluate your teams effective...
Macon Raine, Inc.
Macon Raine, Inc.
Blog Post

New blog articles detected.

  • B2B CRM Segmentation Plan for Professional Services Firms
    For professional services firms, this presentation explains a simple CRM segmentation model. This document describes a “simple, stupid” method for getting CRM up and running quickly, with a minimum of customization. This makes it easy and efficient to get your CRM project up and running faster. Request a copy and start generating more revenue today! MACON RAINE © 2017 The post B2B CRM Segmentation...
Macon Raine, Inc.
Macon Raine, Inc.
Blog Post

New blog articles detected.

  • B2B White Paper Template
    Getting ready to write a white paper and need a template to get started? This Microsoft Word document is an excellent foundation for creating a B2B white paper. This template covers every section necessary for a successful B2B white paper including the following: Summary, Problem, History, Solution, Benefits and a Call-to-Action. With its simple, consistent formatting, this B2B white paper templat...
Macon Raine, Inc.
Macon Raine, Inc.
Blog Post

New blog articles detected.

  • Can’t find a unicorn? Try fractional marketing talent
    Need a full-stack marketer but having trouble finding one? Consider job sharing — splitting the role into several part-time jobs with fractional marketing talent or a small agency that specializes in delivering the exact skill sets you need (see our recent article: full-stack marketing unicorns found in small, agile agencies). The secret to success When bringing on a team of fractional talent, or ...
Macon Raine, Inc.
Macon Raine, Inc.
Blog Post

Out-Market Your Competitors?

Get complete competitive insights on over 2.2 million companies to drive your marketing strategy.

Create Free Account Log in

By signing up, you agree to the Terms of Service and Privacy Policy.

Out-Market Your Competitors

Get complete competitive insights on over 2.2 million companies to drive your marketing strategy.

Create Free Account

Already a user?  Log in

By signing up, you agree to the Terms of Service and Privacy Policy.