Marketing Acuity, LLC
Marketing Acuity, LLC
Blog Post

New blog articles detected.

  • How to Create an Email Campaign For Your Small Business
    Although some people believe that email is not as effective as it used to be, it is still the best way to market and remain in contact with your prospects. Email use worldwide will top 3 billion users by 2020, and 86% of professionals prefer to use email when communicating for business purposes Through tools like Hubspot, MailChimp, and Constant Contact, you can create email campaigns ...
Marketing Acuity, LLC
Marketing Acuity, LLC
Blog Post

New blog articles detected.

  • Social Media For Online Retailers
    While social media only accounts for a minor percentage of total retail sales, it has a major influence on customer’s buying and shopping behavior. Online retailers have a big advantage when using social media to market because; consumers are now spending more time on online retailers through their mobile devices and smartphones.
Marketing Acuity, LLC
Marketing Acuity, LLC
Blog Post

New blog articles detected.

  • Using Pictures and Videos in a Blog
    A blog should provide the right answers to buyer’s questions. Pictures and videos are a great way to visually express what you are writing about. When deciding on what pictures or videos to use in your blog, the most important thing is to keep it simple but unique. You want people visiting your page to be able to relate and easily grasp the content but also eager to come back and read ...
Marketing Acuity, LLC
Marketing Acuity, LLC
Blog Post

New blog articles detected.

  • Choosing wordpress as a web development platform
    WordPress is one of the most accessible web site development platforms out there. And it has some impressive credentials – it powers more than 25% of the sites on the internet. That’s truly amazing! Even software development companies use WordPress for their own web sites (and they’re software development firms!) Why? Because it puts the power of a great web platform in the hands of th...
Marketing Acuity, LLC
Marketing Acuity, LLC
Blog Post

New blog articles detected.

  • Lead generation for e-commerce: 5 basics to know
    Lead generation is arguably one of the most important, and frustrating, components of an e-commerce business.  You know the target audience is there, but how do you reach them? Where are they looking for your product or service? And how do you better reach them to develop lifelong, loyal relationships with your customers?  There are so many ways you can generate leads for your e-commer...
Marketing Acuity, LLC
Marketing Acuity, LLC
Blog Post

New blog articles detected.

  • Ten Tips for Small Businesses Using Inbound Marketing
    Tailor your content to the wants and needs of the people who are viewing it; as you learn more about your leads, you will be able to better personalize your content and messages to match their specific wants. Find the keywords your customers used to find your site and search variations of that for other keywords that they would search for; remember to be specific in wording! Cre...
Marketing Acuity, LLC
Marketing Acuity, LLC
Blog Post

New blog articles detected.

  • How to write a blog
    So you’ve started a business or organization.You’ve gone through the hard part, you’ve laid the foundation, but now you have to do something even harder in the eyes of most business owners, you’ve got to promote it.
Marketing Acuity, LLC
Marketing Acuity, LLC
Blog Post

New blog articles detected.

  • Why Businesses should blog
    Blogging can provide businesses with opportunities and build leads. Most people believe that blogs are ineffective because they are mostly “journalizing.” But what they don’t know is that blogs can be very valuable in SEO and in marketing. Blogs can educate, inform, help, and even entertain. Blogs can be useful for business because:
Marketing Acuity, LLC
Marketing Acuity, LLC
Blog Post

New blog articles detected.

  • How to select the best keywords for your business
    Do you know how to select the best Keywords for your business website? Keywords are the words typed into search engines. They are the topics that searchers are trying to learn more about. In order to attract those customers, you need to do research on what keywords relate to your business, and find the keywords that searchers will use to find your page.
Marketing Acuity, LLC
Marketing Acuity, LLC
Blog Post

New blog articles detected.

  • what can seo do for my business?
    Search Engine Optimization.  It’s the daunting three words you see splashed across every blog post promising to drive more traffic to your page and magically create a larger, more organic consumer base. While the potential to reach more people and consequently sell more products is certainly enticing, you might have found yourself wondering what SEO can really do for your business, how...
Marketing Acuity, LLC
Marketing Acuity, LLC
Blog Post

New blog articles detected.

Marketing Acuity, LLC
Marketing Acuity, LLC
Blog Post

New blog articles detected.

  • Composing a good followup e-mail for a membership campaign for associations
    How do successful associations convert visitors to prospective members to members? A good follow-up e-mail is key for converting a prospective member to a paying member. Once you’ve gotten your prospective member to opt in / sign up on your marketing list – whether by an offer conversion, a subscription conversion or some other method – you should work on converting them to a member, w...
Marketing Acuity, LLC
Marketing Acuity, LLC
Blog Post

New blog articles detected.

Marketing Acuity, LLC
Marketing Acuity, LLC
Blog Post

New blog articles detected.

  • Content Marketing Success for Small Business Owners
     What is content marketing success? It's creating great content that inspires, educates and motivates your customers to take action. Whether you'd like them to try a new product, learn how to use the products they have already purchased, or be inspired to use them, content marketing is the way by which customers find - and come to love - your business.
Marketing Acuity, LLC
Marketing Acuity, LLC
Blog Post

New blog articles detected.

Marketing Acuity, LLC
Marketing Acuity, LLC
Blog Post

New blog articles detected.

  • What Goes Into a Social Media Strategy?
    You've been charged with (or determined on your own) to manage your organization's social media strategy. Seems simple right? Set up a few accounts, start posting, see results.But that's precisely what will derail your company's social media success right from the start. As with any good marketing, you need a plan. And once you have a plan,  and learn to follow it,  you'll be able to s...
Marketing Acuity, LLC
Marketing Acuity, LLC
Blog Post

New blog articles detected.

  • How to upgrade your WordPress web site to a new theme
    Let’s explore how to evaluate and change a WordPress theme If you have worked with WordPress even a little, you know that each site can look dramatically different by just a switch of themes. In fact, there are so many great themes out there (and some crappy ones) that switching themes should be a breeze! Evaluating and switching WordPress themes should come with some cautionary state...
Marketing Acuity, LLC
Marketing Acuity, LLC
Blog Post

New blog articles detected.

  • Great Customer Interview Questions
    Two great opening questions to really connect with your B2B customers in a persona interview The persona interview – interviewing an existing customer to create a profile of what they (and prospects that look like them) want from your business and your marketing – is critical for establishing what kind of content to produce to attract traffic to your web site and convert them to leads...
  • Inbound Marketing for Associations
    A quick overview of how to get more association members and boost conference attendance using inbound marketing. Inbound marketing is the methodology that more and more corporate marketing departments are deploying. When someone searches online, looking for an answer to their current challenge, you want to have the best-matched educational answer for them.
  • Using the free Trello app to plan your marketing editorial calendar
    Trello is especially suited for managing editorial calendars because of this card flexibility. Trello’s based in Kanban style of project management (think sticky notes on a whiteboard.) We like the Trello card and board interface, and it’s ability to support visual items in a to-do / task format. Agile teams often use Kanban as a way to keep many people moving on large, complex project...
  • Why your e-mail list is still one of your top marketing assets (and how to grow it)
    Online retailing has seen big changes in the last 10 years. First came social media, then mobile commerce. But before it all, we had e-mail, which is still the internet’s killer app, delivering targeted customers to your site with regularity.
  • How to consistently write blogs for your company
    One thing any inbound marketer will tell you is to write blogs on a variety of topics related to your business, and also, write often. This second part (writing often) is surprisingly what most businesses cite as their biggest problem when it comes to their blogging and marketing schemes.
  • Generating traffic to your website using blogs
    Blogging helps get visitors to your website. Boom. Now if that is not important enough of a reason for a company to begin posting blogs then we don’t know what is.
  • How to use live video to connect with your customers
    If there is one buzz out there in the social media marketing community this year it’s about live video. We’ve all been using video in marketing for decades – every commercial or infomercial is just one example of how business has used video. What do people watch on Vimeo or YouTube? Cat videos and fail videos. We love to consume video, but we want the unpolished, funny, practical video...
Marketing Acuity, LLC
Marketing Acuity, LLC
Blog Post

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