Spredfast is a global social media marketing software company that provides community management, social media marketing, content management, social care, and social media analytics tools to enterprise brands and agencies.

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  • It costs less to keep your current customers than it does to gain new ones. But loyal customers no longer buy into brands based solely on love of product. There's no better or more authentic way for brands to achieve the brand love customers seek than through social media. Hear from these top brands as they share how—through rewards programs, solid social customer care experiences, and more—they’...

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  • From real-time, localised trends, to customised content specific to their market, brands who are “going local” with their social media strategies are building a deeper connection with their community and standing out from their competition. But for companies operating this strategy in multiple countries, or globally, developing social programs across regions, to be seen as truly ‘local’, is a com...

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  • We’ve heard Seth Godin’s famous assertion, “Content marketing is the only marketing left.” But “content marketing” now means a world of interactivity, immersive experiences, user-generated content, technological innovation and more. No matter the form, your audience needs the answers they’re seeking. How are you balancing what their needs with your need to stand out? Join content experts as they ...

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  • No one is arguing that content isn't king, and a majority of marketers—52%—worldwide agree that video content boasts the most ROI. That makes video, whether 360, live, vertical, or traditional, the most in-demand form of consumer engagement. So how do you unlock this ROI? How do you master video to draw viewers in, but also to monetize the medium? From creative considerations to the consumer expe...

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SlideShare Presentation
  • It costs less to keep your current customers than it does to gain new ones. But loyal customers no longer buy into brands based solely on love of product. There's no better or more authentic way for brands to achieve the brand love customers seek than through social media. Hear from these top brands as they share how—through rewards programs, solid social customer care experiences, and more—they’...

Mass Relevance
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SlideShare Presentation
  • No one is arguing that content isn't king, and a majority of marketers—52%—worldwide agree that video content boasts the most ROI. That makes video, whether 360, live, vertical, or traditional, the most in-demand form of consumer engagement. So how do you unlock this ROI? How do you master video to draw viewers in, but also to monetize the medium? From creative considerations to the consumer expe...

Mass Relevance
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SlideShare Presentation
  • We’ve heard Seth Godin’s famous assertion, “Content marketing is the only marketing left.” But “content marketing” now means a world of interactivity, immersive experiences, user-generated content, technological innovation and more. No matter the form, your audience needs the answers they’re seeking. How are you balancing what their needs with your need to stand out? Join content experts as they ...

Mass Relevance
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SlideShare Presentation
  • From real-time, localised trends, to customised content specific to their market, brands who are “going local” with their social media strategies are building a deeper connection with their community and standing out from their competition. But for companies operating this strategy in multiple countries, or globally, developing social programs across regions, to be seen as truly ‘local’, is a com...

Mass Relevance
Mass Relevance
SlideShare Presentation
  • It costs less to keep your current customers than it does to gain new ones. But loyal customers no longer buy into brands based solely on love of product. There's no better or more authentic way for brands to achieve the brand love customers seek than through social media. Hear from these top brands as they share how—through rewards programs, solid social customer care experiences, and more—they’...

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  • National Geographic and Major League Baseball on: The Short Attention Span Antidote: Mastering & Monetizing Video No one is arguing that content isn't king, and a majority of marketers—52%—worldwide agree that video content boasts the most ROI. That makes video, whether 360, live, vertical, or traditional, the most in-demand form of consumer engagement. So how do you unlock this ROI? How do you...

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  • Refinery29's Chief Content Officer, Amy Emmerich, on: Service Don't Sell: Building Brand Affinity Through Cultural Authority Today, consumers expect more from their content (and advertising) than ever -- what it says, where it is, and who it speaks to. As platforms continue to diffuse and brand affinity becomes harder to capture, how can marketers succeed? Hear from Refinery29 Chief Content Off...

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  • L'Oreal, LinkedIn, and Brunswick Group on: When Social Insights Drive Strategy Shifts: Making Game-Changing Use of Data Numbers are just numbers until we put them to action. As marketers, we’re tasked with not only delivering messages that connect with our customers, but showing bottom-line value while doing so. How do you transform a social data point into a tangible return for your business? ...

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  • Mercer and charity: water on: Tomorrow’s Customer Experience is Happening Today: What Content for Modern Consumers Looks Like We’ve heard Seth Godin’s famous assertion, “Content marketing is the only marketing left.” But “content marketing” now means a world of interactivity, immersive experiences, user-generated content, technological innovation and more. No matter the form, your audience need...

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  • General Motors and Foot Locker on: Follow Me Back: How to Drive Lasting Customer Loyalty Through Social It costs less to keep your current customers than it does to gain new ones. But loyal customers no longer buy into brands based solely on love of product. There's no better or more authentic way for brands to achieve the brand love customers seek than through social media. Hear from these bra...

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