MemberClicks
MemberClicks
Blog Post
  • Let us guess: Member turnover on your mind? No matter the season, every association professional worries over the loss of a hard earned member. Harder still is catching those members who come into your association for one sole reason and then slip away without even a goodbye. If you’re looking to catch these folks before they leave, check out these five methods you should try to retain those o...

MemberClicks
MemberClicks
Blog Post
  • Member retention is likely in the back of your head at all times. But the problem is, there are a million other things going on in your head as well! Member engagement, event planning, the day-to-day logistics of running your association - the list goes on and on. But let’s take a moment to refocus on member retention. What are a few things you can be doing throughout the year (not just at th...

MemberClicks
MemberClicks
Blog Post
  • Your website is your digital first impression. It’s the first place that anyone goes to find information about your association, and if it’s slow, difficult to navigate, or unappealing to the eye, you’re going to lose your audience’s attention…fast. Did you know that 47% of Internet users expect your website to load in 2 seconds or less? And if it doesn’t load in 3 seconds, 40% say they will j...

MemberClicks
MemberClicks
Blog Post
  • Email continues to be a leading communication channel for reaching members. As new tools and functionality are built, the possibilities for member engagement can be incredibly exciting! So exciting, in fact, that you may not know where to begin. Here are a few email trends that are becoming more popular in 2018 and are focused on audience engagement. Pick two or three (or more!) and give them ...

MemberClicks
MemberClicks
Blog Post
  • Engaging the next generation now is a big concern for many associations. Engaging your members in general is tough. But engaging the young professional sector presents a whole new set of challenges. How can you showcase your association’s value - value that can’t be accessed elsewhere, or worse, for free? How can you get your YP members to attend events where many people there are, in fact, twi...

MemberClicks
MemberClicks
Blog Post
  • If your association is like most, you have that one committee that just can’t keep the attention of your members and ends up feeling like a struggle to even keep afloat. Feeling lost at what to do? Take a look at our four tips that will help bring life back into your “black sheep” committee and regain your members interest!

MemberClicks
MemberClicks
Blog Post
  • When it comes to my work style - and lifestyle - the one thing I can’t live without is the act of making checklists. I have lists for my daily to-dos, what I need from the store, what to pack for an upcoming trip, etc. (And I do mean etc.) Why my love for checklists? They’re easy to run through. Depending on the type of list, I can often sit down and knock out list item after list item, withou...

MemberClicks
MemberClicks
Blog Post
  • Conferences can feel extremely busy not only for those who are executing it, but for attendees as well. When they’re bouncing in between sessions and trying to grab a quick lunch, your post-session survey is often the last thing on their mind. That said, attendees do want to share their thoughts! We just have to make it as easy as possible. Making sure that your questions are quick and to the ...

MemberClicks
MemberClicks
Blog Post
MemberClicks
MemberClicks
Blog Post
  • The following blog post was written by Lacy Lyons at TechnologyAdvice.com. As use of the internet and social media becomes more integrated into the daily lives of consumers, various sectors of the economy are debating the uses and merits of KPIs, or key performance indicators, to evaluate successes and areas of potential growth. The consensus among academic researchers and business people is ...

MemberClicks
MemberClicks
Blog Post
  • It’s no secret that most people are nervous when it comes to networking. You’re usually walking around a room full of strangers who are only connected through your industry and feeling the pressure to strike up one (or more!) random conversation. Sounds kind of intimidating, right? While we can’t take all your jitters away, we do have some recommendations to help you make the most out of any u...

MemberClicks
MemberClicks
Blog Post
  • Webinars are a GREAT way to engage members and potential members...as long as you can get people to register. To drive registrations, your webinar must be interesting, convenient, and valuable. Now the trickiest part of that series is probably the “interesting” part. What makes a webinar interesting, aside from the topic? Well a major factor is the format. To keep your members (and potentia...

MemberClicks
MemberClicks
Blog Post
  • So you’ve done your research and decided that a conference app would be a beneficial addition to your events. Now that you’ve settled on a platform, it’s time to start populating the app with information! It can seem overwhelming, but the good news is that you likely have all of this information already. It’s just a matter of getting it all in one place for a quick and easy app development pro...

MemberClicks
MemberClicks
Blog Post
  • You know by now that your website, emails, social media pages, and other online channels are vital to communicating with members (and prospects) these days. And thanks to tools like your database and Google Analytics, you can create a history by capturing most of those interactions and the way members respond to them on an individual level. Why would you want to do that? Over time, building a ...

MemberClicks
MemberClicks
Blog Post
  • Technology is constantly changing how we live our lives. We can order products online and expect them on our doorstep no more than two days later. We can purchase and pick up groceries without ever having to go in a store. We can order a rideshare service and visibly see how far away the vehicle is from our location. Pretty remarkable stuff. But the less glamorous side of that is the impact...

MemberClicks
MemberClicks
Blog Post
  • No matter who you are, walking on the trade show floor can sometimes be an overwhelming experience. You’ve got vendors known and unknown looking to catch your eye as well as countless other attendees all walking and interacting in one dedicated space. If this visual is making you nervous, don’t fret! We’ve come up with nine questions you can ask almost any vendor at your next trade show to see...

MemberClicks
MemberClicks
Blog Post
  • Speakers are a BIG part of your association’s event. They play into why people register and what attendees will ultimately take back home with them. (A pretty big responsibility.) That said, you want to leverage your speakers to the best of your ability (to attract members and drive registration rates). To do that, it’s important to ask your speakers for a few key marketing materials. Particul...

MemberClicks
MemberClicks
Blog Post
  • Never fear, Training and Customer Success are here! These teams are constantly working to make sure that you are all getting the absolute most out of your system, based on your unique needs. Whether you need a database consultation, would like to take advantage of one of our professional services, are interested in hands-on training opportunities, or would simply like to talk to someone who’s ...

MemberClicks
MemberClicks
Blog Post
  • Negative feedback isn’t anyone’s favorite thing, but it’s a necessary evil to go through in order to grow. Same goes for our organizations! After all, if something is causing member satisfaction to go down, wouldn’t you want to know? When a member decides to leave your organization, ask for their help just one last time, and have them complete an Association Exit Survey. Here are some question...

MemberClicks
MemberClicks
Blog Post
  • You may be at the point where you KNOW you need new software in place, and maybe your staff and board are even in agreement. But admitting you need something versus actually using it are two very different things. See, association professionals often find themselves in the following situation: They purchase a technology system (an association management system, for example), get up and runnin...

MemberClicks
MemberClicks
Blog Post
  • Who doesn’t love another reason to celebrate! If you’re looking for another fun way to engage with your organization’s members, have you considered publicly recognizing a day all about your industry? Most industries already have a specific calendar day dedicated to their craft, so your first step is already covered! But wait, how do you actually celebrate this day with your members (remotely!)...

MemberClicks
MemberClicks
Blog Post
  • With more than 500 million users, LinkedIn is a social media platform companies and organizations of all sizes can benefit from. You may have a personal page in place, but do you have a company page as well - for your association or chamber? If not, we highly recommend creating one! Here’s why (and how to actually do so):

MemberClicks
MemberClicks
Blog Post
  • Referrals are honestly the best way to recruit new members: For one thing, it means the members that are talking you up are loyal and engaged. On the flip side, the new members being referred are likely to come into membership excited and ready to engage, too. Creating a strategic referral program really boils down to the good ol’ five W’s:

MemberClicks
MemberClicks
Blog Post
  • While having a membership management system means another line item on your budget, it can often pay for itself. After all, these systems are designed to specifically make association and chamber life easier. There are a few areas in which a membership management system can both grow revenue and help you save. Here are some things to look for when you’re searching for that perfect system for y...

MemberClicks
MemberClicks
Blog Post
  • Events are likely one of your association’s primary benefits. They’re key for engaging members and providing them with value (the value they’re going to assess when renewal season rolls around). That said, how are your events currently performing? What’s attendance like? What’s engagement like? What kind of feedback are you getting post-event? Chances are, there’s room for a little improveme...

MemberClicks
MemberClicks
Blog Post
  • With so much already on your to-do list, it can be a little overwhelming to start brainstorming new ways to increase your donation total from the previous year. There are a lot of factors to take into consideration. How do you want to target your members AND their industry friends? What about targeting those folks outside of your industry? Or reaching out to business partners in your industry...

MemberClicks
MemberClicks
Blog Post
  • If you’re in the association space, it’s hard to go a week without hearing the term “GDPR” thrown around. That’s because the enforcement date is quickly approaching: May 25. Now we don’t want to add more stress to your plate, but if this is a topic and regulation your association has been grappling with, allow us to help. Here’s what you need to know about the European Union’s General Data Pr...

MemberClicks
MemberClicks
Blog Post
  • Association and chamber events are an important piece to the member engagement puzzle. That being said, there is always a LOT to manage. That’s why we built your membership management software (whether that’s MemberClicks or WebLink) with the features to make managing events - large or small - a whole lot easier! No matter which of our products you use, these tips can surely help you out:

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