MicroStrategy Incorporated is a company that provides business intelligence (BI), mobile software, and cloud-based services. Founded in 1989 by Michael J. Saylor and Sanju Bansal, the firm develops software to analyze internal and external data in order to make business decisions and to develop mobile apps. It is a public company headquartered in Tysons Corner, Virginia, in the Washington metropolitan area. Its primary business analytics competitors include SAP AG Business Objects, IBM, Cognos, and Oracle Corporation's BI Platform. Saylor is the CEO and chairman of the board. The company holds 31 granted patents and 9 additional applications under review.

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MicroStrategy
MicroStrategy
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  • In The Insights-Driven Business, Forrester reveals that organizations using more and better data to gain business insights are growing at an average of more than 30% annually and creating an increasing advantage for future success. Forrester predicts that as this competitive advantage widens, these insight-driven businesses are set to earn $1.8 trillion annually by 2021.

MicroStrategy
MicroStrategy
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  • We stand at an important moment in time, where digital technologies are massively influencing the way most customers interact with brands. Considering this change in preferences and style of communication, it is now up to all businesses to realize the potential for development and what they need to know for being part of the wave towards the future.

MicroStrategy
MicroStrategy
Blog Post
MicroStrategy
MicroStrategy
Blog Post
  • If you haven’t considered a Chief Data Officer role for your organization, consider the success and competitive advantage that today’s data-driven brands are achieving. Netflix (turned down by Blockbuster as a partner in 2000), recently surpassed Walt Disney Co. as the United States’ number one media company in market value. Amazon, which started as an e-commerce book seller out of Jeff Bezos’ gar...

MicroStrategy
MicroStrategy
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  • GOOOOAAAAAAALLLLLLLLLL!!!!!!!! In case you’ve been living under a rock for the past two weeks, we are now well into the Group Stage of the 2018 FIFA World Cup. As with all things sports, it seemed only natural to us to dig into the data and see if we couldn’t unearth something interesting. Keep reading to check out our World Cup dossier, which will be updated to include the latest results and stat...

MicroStrategy
MicroStrategy
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  • Over the last several years, we’ve had hundreds, if not thousands, of conversations with enterprise organizations struggling with how to digitally transform themselves using data. With digital disruption accelerating, they’re looking for the fastest (yet best) route to compete with a formidable set of external forces that are impacting their growth and future. These include regulatory and competit...

MicroStrategy
MicroStrategy
YouTube Video
  • Vibes, a leading provider of mobile marketing technology, used MicroStrategy to build a modern embedded analytics solution. This innovative product gives brands and marketers instant insight into the performance of multichannel mobile campaigns run through the Vibes Mobile Engagement Platform, helping them drive more meaningful conversations with consumers. Learn more at MicroStrategy.com

MicroStrategy
MicroStrategy
YouTube Video
  • Vibes, a leading provider of mobile marketing technology, used MicroStrategy to build a modern embedded analytics solution. This innovative product gives brands and marketers instant insight into the performance of multichannel mobile campaigns run through the Vibes Mobile Engagement Platform, helping them drive more meaningful conversations with consumers. To learn more visit us at MicroStrategy...

MicroStrategy
MicroStrategy
Blog Post